Software-Defined Networking Market

This research study involved the extensive use of secondary sources, directories, and databases, such as D&B Hoovers, Bloomberg Businessweek, and Factiva, to identify and collect information useful for this technical, market-oriented, and commercial study of the SDN market. Primary sources were mainly industry experts from core and related industries, preferred system developers, service providers, resellers, partners, and organizations related to the various segments of the industry’s value chain. In-depth interviews were conducted with various primary respondents, including key industry participants and subject-matter experts, to obtain and verify critical qualitative and quantitative information and assess the market’s prospects. These included key industry participants, subject-matter experts, C-level executives of key companies, and industry consultants.

Secondary Research

In the secondary research process, various secondary sources were referred to identify and collect information for this study. The secondary sources included annual reports; press releases and investor presentations of companies; and white papers, certified publications, and articles from recognized associations and government publishing sources.

The secondary research was mainly used to obtain key information about the industry’s value chain, the market’s monetary chain, the overall pool of key players, market classification and segmentation according to industry trends to the bottom-most level, regional markets, and key developments from both market and technology-oriented perspectives.

Primary Research

In the primary research process, various primary sources from both the supply and demand sides of the SDN market ecosystem were interviewed to obtain qualitative and quantitative information for this study. The primary sources from the supply side included industry experts, such as Chief Executive Officers (CEOs), Vice Presidents (VPs), marketing directors, technology and innovation directors, related key executives from various vendors providing SDN solutions, associated service providers, and system integrators operating in the targeted regions. All possible parameters that affect the market covered in this research study were accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

After the complete market engineering process (including calculations for market statistics, market breakdown, market size estimations, market forecast, and data triangulation), extensive primary research was conducted to gather information and verify and validate the critical numbers arrived at. Primary research was also conducted to identify and validate the segmentation types; industry trends; key players; the competitive landscape of the market; and key market dynamics, such as drivers, restraints, opportunities, challenges, industry trends, and key strategies.

In the complete market engineering process, both top-down and bottom-up approaches were extensively used, along with several data triangulation methods, to perform the market estimation and forecast for the overall market segments and subsegments listed in this report. Extensive qualitative and quantitative analysis was performed on the complete market engineering process to list the key information/insights throughout the report.

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Market Size Estimation

In the market engineering process, the top-down and bottom-up approaches were used along with multiple data triangulation methods to estimate and validate the size of the SDN market and other dependent submarkets. Key market players were identified through secondary research, and their market share in the targeted regions was determined with the help of primary and secondary research. This entire research methodology included the study of annual and financial presentations of the top market players and interviews with experts for key insights (quantitative and qualitative).

The percentage shares, splits, and breakdowns were determined using secondary sources and verified through primary research. All the possible parameters that affect the SDN market were verified in detail with the help of primary sources and analyzed to obtain quantitative and qualitative data. This data was supplemented with detailed inputs and analysis from MarketsandMarkets and presented in the report.

SDN market: Bottom-Up Approach

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SDN market: Top-Down Approach

Data Triangulation

After arriving at the overall market size, the SDN market was divided into several segments and subsegments. To complete the overall market engineering process and arrive at the exact statistics for all segments and subsegments, data triangulation and market breakdown procedures were used, wherever applicable. The data was triangulated by studying various factors and trends from the demand and supply sides. Along with data triangulation and market breakdown, the market size was validated by the top-down and bottom-up approaches.

Market Definition

Software-defined networking (SDN) is a networking architecture that separates the control plane from the data plane in the networking equipment. The controller is the brain of SDN that enables centralized management and control, automation, and policy enforcement across physical and virtual network environments.

Key Stakeholders

• Telecommunication Providers
• Mobile Network Operators
• IT Suppliers
• Cloud Service Providers
• Enterprise Data Center Professionals
• Networking and Telecommunication Companies
• Data Center Software Vendors
• Infrastructure Architects
• Government Councils
• Standardization Bodies
• Communication Service Providers (CSPs)
• Managed Service Providers (MSPs)

Report Objectives

• To define, describe, and forecast the software-defined networking (SDN) market based on offering, SDN type, end user, application, vertical, and region.
• To provide detailed information related to the major factors (drivers, restraints, opportunities, and challenges) influencing the growth of the market.
• To analyze subsegments with respect to the individual growth trends, prospects, and contributions to the total market
• To analyze opportunities in the market for stakeholders and provide the competitive landscape of the market.
• To forecast the revenues of market segments with respect to all the major regions, such as North America, Europe, Asia Pacific, the Middle East & Africa, and Latin America
• To profile the key players and comprehensively analyze their recent developments and positioning related to the SDN market.
• To analyze competitive developments, such as mergers and acquisitions, new product developments, partnerships and collaborations, and research and development (R&D) activities, in the market.

Available Customizations

Along with the market data, MarketsandMarkets offers customizations as per the company’s specific needs. The following customization options are available for the report:

Product Analysis

• Product Matrix which gives a detailed comparison of the product portfolio of each company

Company Information

• Detailed analysis and profiling of additional market players (up to 5)