The global market for dairy products has been experiencing steady growth and is forecast to reach $494 billion by the year 2015. There are various factors that are being cited for the evident market growth, primary being, and recovery in consumption post global recession, continuing population growth, rising demand from developing countries, trade liberalization, and continued growth in advertising. However, the fact remains that global recession has negatively affected the affordability, as well as demand for dairy products, thereby causing a change in consumer behavior across several markets worldwide. Health remains a key driving force behind the growth in dairy market. New dairy products have been introduced, like omega-3 fatty acids-enriched milk, and A2 milk, besides other health-oriented dairy products such as probiotic yogurts, standard milk with less fat, fromage frais and lactose-free goat cheese products. Besides health, convenience has also played an instrumental role in the growth of global dairy market. Most of the growth in milk consumption over the recent years has been primarily driven by the developing countries. Growth in the global milk industry is largely attributed to the rising demand in China and India, wherein a large quantity of milk is sold in the unorganized sector. Ice Cream and related products segment represents the fastest growing sector of this industry.   see less

The global market for dairy products has been experiencing steady growth and is forecast to reach $494 billion by the year 2015. There are various factors that are being cited for the evident market growth, primary being, and recovery in consumption ....see more