Animal Wound Care Market Size, Share & Trends

Updated on : September 24, 2024

Overview of the Animal Wound Care Market

Key entities in the animal wound care market include major players like Elanco Animal Health, 3M, and Medtronic. Animal wound care market forecasted to transform from $1.3 billion in 2023 to $2.0 billion by 2029, driven by a CAGR of 7.4%. Key drivers include increased awareness of animal health, rising pet ownership, and higher veterinary healthcare expenditures. Major players are advancing the market with innovative products like advanced wound dressings and bioactive agents. However, challenges persist, particularly due to rising pet care costs in emerging markets, which create a demand for affordable solutions. North America leads the market, benefiting from strong veterinary initiatives, while emerging economies struggle with limited awareness and resources. Opportunities lie in advancements in wound care medicines, including novel therapies and telemedicine integration, which can enhance treatment efficacy. Overall, as awareness and healthcare standards improve, the animal wound care market is set for robust development.

Attractive opportunities in the Animal Wound Care Market

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Animal Wound Care Market Dynamics

Driver: Increasing awareness of animal health

The increasing awareness of animal health has become a pivotal driver in propelling the growth of the animal wound care market. As pet ownership rises and the demand for livestock production surges, there is a growing recognition of the significance of maintaining optimal health in animals. According to the American Veterinary Medical Association (AVMA), the United States alone witnessed a substantial increase in pet ownership, with approximately 70-80 million dogs and 74-96 million cats in households. This surge in animal companionship has led to a heightened emphasis on veterinary care, including the management of wounds and injuries.

Moreover, the World Organization for Animal Health (OIE) highlights the importance of animal health for global food security, emphasizing the need for effective wound care in livestock to ensure sustainable agriculture. The awareness of zoonotic diseases and the interconnectedness of animal and human health further underscore the need for robust animal wound care solutions. The global animal wound care market is witnessing significant developments, with key players investing in research and development. Companies are introducing innovative products, such as advanced wound dressings and healing agents, to address the diverse needs of animals.

The Animal Medicines Australia (AMA) reports an increasing trend in the usage of wound care products, with a notable focus on companion animals. As awareness continues to grow, governments and regulatory bodies are also taking steps to enhance animal health standards, fostering a conducive environment for the expansion of the animal wound care market.

In conclusion, the rise in awareness, coupled with supportive government initiatives and market developments, is driving the animal wound care market to address the evolving health needs of animals worldwide.

Restraint: Rise in expenses associated with pet care

The burgeoning expenses associated with pet care have emerged as a significant impediment to the growth of the animal wound care market. With an increasing number of households considering pets as integral family members, the expenditure on veterinary services, including wound care, has escalated. The American Pet Products Association (APPA) reports a consistent upward trend in pet spending, reaching a staggering USD 99 billion in the United States alone in 2020. This surge in pet care expenses includes veterinary visits, medications, and specialized treatments, placing a financial burden on pet owners. As a result, the willingness or ability of pet owners to invest in high-cost animal wound care products may be constrained. Additionally, the global economic downturns and uncertainties have further exacerbated this issue, impacting household budgets and discretionary spending on non-essential pet care products.

The demand for affordable yet effective wound care solutions is growing, prompting manufacturers to explore cost-effective alternatives without compromising on quality. The challenge is underscored by the fact that, according to the European Pet Food Industry Federation (FEDIAF), Europe witnessed a 30% increase in pet ownership during the COVID-19 pandemic, leading to a surge in veterinary expenses. As pet care costs continue to rise, it poses a hindrance to the animal wound care market's expansion, necessitating strategic pricing and innovative solutions to address the financial constraints faced by pet owners while ensuring optimal care for animal injuries.

In conclusion, the escalating expenses associated with pet care present a formidable challenge for the animal wound care market, necessitating adaptive strategies to navigate the evolving landscape of consumer priorities and financial considerations.

Opportunity: Advancement in wound care medicines

The animal wound care market is experiencing a transformative surge propelled by significant advancements in wound care products, presenting lucrative opportunities for growth. The global push for innovation and research in veterinary medicine is reflected in the development of cutting-edge products designed to address diverse animal wound care needs. According to the European Medicines Agency (EMA), the regulatory body for veterinary medicines, there has been a notable increase in the approval of novel wound care formulations and therapies. Innovations such as advanced wound dressings, tissue engineering products, and bioactive wound care agents are enhancing the efficacy of treatment and expediting the healing process in animals.

The market is witnessing a paradigm shift towards personalized and specialized solutions, with companies investing substantially in research and development. For instance, the U.S. National Institutes of Health (NIH) reports a surge in funding towards veterinary research, including wound care, fostering an environment conducive to breakthroughs. Furthermore, the advent of telemedicine in veterinary services is facilitating access to expert advice on wound care management. This technological integration allows pet owners and livestock producers to seek guidance remotely, contributing to improved overall wound care outcomes. With these advancements, the animal wound care market is poised for expansion as it addresses the evolving needs of a diverse range of animals, from companion pets to livestock, fostering a paradigm of comprehensive and sophisticated wound care solutions that are poised to revolutionize the industry.

Challenge: Limited awareness of animal health in emerging countries

The animal wound care market faces a formidable challenge stemming from the limited awareness of animal health in emerging economies. In regions where economic development is rapidly progressing, there exists a significant gap in knowledge and understanding of proper animal healthcare practices. According to the Food and Agriculture Organization of the United Nations (FAO), many emerging economies witness a surge in livestock populations due to increasing demand for meat and dairy products, yet lack the necessary infrastructure for effective veterinary services. This dearth of awareness is evident in lower rates of vaccination, preventative care, and, notably, in the neglect of proper wound care for animals.

The lack of awareness is compounded by socioeconomic factors, with limited financial resources hindering access to veterinary care and advanced wound care products. In regions like Sub-Saharan Africa and parts of Asia, where livestock farming is a vital economic activity, the absence of comprehensive animal health education perpetuates suboptimal wound care practices, leading to increased morbidity and mortality among animals. Addressing this challenge requires collaborative efforts from governments, NGOs, and industry stakeholders to implement educational programs, enhance veterinary infrastructure, and promote the importance of proper wound care in ensuring the health and productivity of animals in these emerging economies.

As these regions continue to undergo economic development, raising awareness about animal health becomes imperative for the sustainable growth of the animal wound care market, fostering a holistic approach to veterinary care in these evolving economies.

Animal Wound Care Market Ecosystem

Prominent companies in animal wound care market include Elanco Animal Health (US), 3M Company (US), Medtronic PLC (Ireland), B. Braun Melsungen AG (Germany), Virbac (France), Neogen Corporation (US), Jorgen Kruuse A/S (Denmark), Sonoma Pharmaceuticals Inc. (US), Ethicon, Inc. (US), and Dechra Pharmaceuticals (UK), Jazz Medical, LLC (Ireland), Smith & Nephew PLC (UK), Kericure Inc. (US), Advancis Veterinary (UK), and Care-Tech Laboratories, Inc. (US).

The sutures and staplers segment accounted for the largest share of the surgical wound care products market in the animal wound care industry.

The sutures and staplers segment held the largest share of the surgical wound care products market in 2022. This growth is primarily attributed to increasing chronic diseases in animals and the prevalence of veterinary conditions. Sutures and staplers play a crucial role in the animal wound care market by providing effective means for wound closures in veterinary procedures. Sutures are used in various medical treatments that help effective healing by closing wounds. They are especially valuable in surgeries and emergency medicine for animals. Staplers, on the other hand, offer a faster and often more convenient alternative for treating cuts or incisions in veterinary conditions. Sutures and staplers, with their diverse applications and materials suited for different treatments, provide veterinarians with essential tools to ensure effective wound closure and facilitate the healing process in animals.

North America is expected to account for the largest share of the animal wound care industry.

North America accounted for the largest share of the animal wound care market in 2022 owing to factors such as government initiatives, higher animal healthcare spending, and growing advances in veterinary healthcare. All these trends are projected to further drive the market growth of global animal wound care products. Moreover, North America's robust research and development activities contribute to innovation in the field of animal wound care market.

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The prominent players in the animal wound care market are Elanco Animal Health (US), 3M Company (US), Medtronic PLC (Ireland), B. Braun Melsungen AG (Germany), Virbac (France), Neogen Corporation (US), Jorgen Kruuse A/S (Denmark), Sonoma Pharmaceuticals Inc. (US), Ethicon, Inc. (US), and Dechra Pharmaceuticals (UK). Other players in the animal wound care market are Jazz Medical, LLC (Ireland), Smith & Nephew PLC (UK), Kericure Inc. (US), Advancis Veterinary (UK), Care-Tech Laboratories, Inc. (US). These players include high shares in the market due to strategic mergers, acquisitions, partnerships, and large distribution channels adopted by them. This also leads to an increase in their geographic reach.

Scope of the Animal Wound Care Industry

The research report categorizes the animal wound care market to forecast revenue and analyze trends in each of the following submarkets:

By Product

• Surgical Wound Care Products
  • Sutures And Staplers
  • Tissues Adhesives, Sealants, And Glues
• Advanced Wound Care Products
  • Foam Dressings
  • Hydrocolloid Dressings
  • Film Dressings
  • Hydrogel Dressings
  • Other Advanced Dressings
• Traditional Wound Care Products
  • Tapes
  • Dressings
  • Bandages
  • Absorbents
  • Other Traditional Wound Care Products
• Therapy Devices

By Animal Type

• Companion Animals
• Livestock Animals

By End User

• Hospitals & Clinics
• Home Care Settings

By Region

• North America
  • US
  • Canada
• Europe
  • Germany
  • France
  • UK
  • Italy
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • South Korea
  • Rest of APAC
• Latin America
  • Brazil
  • Mexico
  • Rest of LATAM
• Middle East and Africa
• GCC Countries

Recent Developments of Animal Wound Care Industry:

• In January 2023, Elanco acquired Nutriquest U.S. marketed products, inventory, pipeline products, and workforce that helped Elanco to expand its existing nutritional health offerings and explore antibiotic alternatives for swine, poultry, and cattle.
• In March 2022, the Vernacare company acquired Robinson Healthcare for an unclosed sum. This acquisition will help the Group turnover to increase each year.
• In April 2022, the Elanco shifted its assets associated with the microbiome R&D platform to BiomEdit, a newly created biopharmaceutical company. The BiomEdit company majorly focuses on developing solutions and products for animal health.

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