Smart Irrigation Market Size, Share & Industry Growth Analysis Report by Component (Controllers, Sensors, Water Flow Meters), System type (Weather-based Systems, Sensor-based Systems), Applications (Agriculture, Non-Agriculture) and Region - Global Forecast to 2029
Updated on : October 22, 2024
Smart Irrigation Market Size & Growth
The smart irrigation market size is estimated to be worth USD 1.8 billion in 2024 and is projected to reach USD 3.0 billion by 2029, growing at a CAGR of 11.2% between 2024 to 2029.
The surging adoption of government initiatives for water conservation is one of the major drivers of the market. Furthermore, the decreasing costs of controllers and sensors provide growth opportunities in the smart irrigation market.
Smart Irrigation Market Forecast to 2029
To know about the assumptions considered for the study, Request for Free Sample Report
Smart Irrigation Market Trends and Dynamics
Driver: Surging adoption of government initiatives for water conservation
The surging adoption of government initiatives for water conservation is significantly driving the market growth of smart irrigation systems. These initiatives are aimed at promoting efficient water use to address the challenges of water scarcity and environmental sustainability. According to the US Environmental Protection Agency (EPA), residential outdoor water use in the US exceeds 9 billion gallons daily, primarily for landscape irrigation. The EPA estimates that up to 50% of this water is wasted due to overwatering caused by inefficient irrigation methods and systems. Irrigation control technologies can significantly reduce this waste by applying water only when plants need it. Therefore, many governments are implementing initiatives to promote sustainable water use. As a result, there is an increasing demand for smart irrigation solutions that can optimize water usage, reduce waste, and support sustainable agricultural practices.
Restraint: Connectivity issues in rural areas
Connectivity issues in rural areas significantly restrain the growth of the smart irrigation market. Smart irrigation systems rely heavily on stable internet and data connections to monitor and adjust watering schedules based on real-time data such as weather conditions, soil moisture levels, and plant water use. However, rural areas often face challenges with internet connectivity due to inadequate infrastructure, which hampers the effective implementation and operation of these advanced systems. In rural settings, many farms and agricultural lands are located in remote areas with limited access to high-speed internet or reliable cellular networks. This lack of connectivity can lead to delays in data transmission and hinder the seamless functioning of smart irrigation systems.
Opportunity: Decreasing costs of controllers and sensors
The decreasing costs of smart controllers and sensors, present significant future growth opportunities for the smart irrigation market. As technological advancements and increased production scale drive down prices, these systems become more accessible to a wider range of users, including small-scale farmers and residential property owners which thereby is expected to fuel the market growth of smart irrigation systems in the future. Furthermore, this trend will expand the accessibility and adoption of smart irrigation technologies across various sectors, promoting efficient water use and sustainable agricultural practices worldwide.
Challenge: Insufficiency of training and education
Insufficiency of training and education poses significant challenges to the market growth of smart irrigation systems. As these systems become more affordable and accessible, it is crucial that users understand how to effectively install, operate, and maintain them to fully realize their benefits. Lack of training and education can impose challenges such as improper installation and setup, where users may grapple with initial system configurations that will cause system malfunctions and inefficiencies and ultimately restrain its adoption. Additionally, inadequate system utilization arises when users are unfamiliar with optimizing the technology's full capabilities, such as tailoring settings to specific crop requirements and environmental conditions. Without this understanding, the systems may fall short of their potential which will diminish their value thereby hindering the market growth of smart irrigation systems.
Smart Irrigation Market Ecosystem
The prominent players in the smart irrigation market share are The Toro Company. (US), Rain Bird Corporation. (US), Netafim (Israel), HUNTER INDUSTRIES INC. (US), and HydroPoint (US). These companies perform organic and inorganic growth strategies to expand themselves globally by providing advanced smart irrigation systems.
Smart Irrigation Market Segmentation
Agricultural applications is expected to dominate the market during the forecast period.
The demand for smart irrigation systems in agricultural applications is expected to dominate the market during the forecast period. Key factors driving this growth include government initiatives promoting water conservation, increasing farming operating costs, decreasing costs of sensors and controllers, and a greater emphasis on enhancing farm productivity and profits through smart irrigation solutions.
Weather-based system type is projected to hold the largest market size during the forecast period.
The weather-based system type is projected to hold the largest smart irrigation market size during the forecast period. This is due to its growing popularity among homeowners, commercial building contractors, and managers of landscaping and golf courses. The rapid expansion of the non-residential sector has significantly boosted the demand for weather-based controllers. Additionally, the increasing need to adjust irrigation based on soil characteristics and water pressure is driving the market growth for weather-based systems during this period.
Smart Irrigation Industry Regional Analysis
North America region is expected to have the largest market size in the smart irrigation industry during forecast period
The North America is expected to have the largest smart irrigation industry size during the forecast period, primarily due to the early adoption of smart irrigation technologies in countries like the US and Canada. Many large-scale farmers in the region are already utilizing advanced technologies to significantly enhance crop production and improve crop management. North America also boasts the highest number of smart irrigation systems installed across farms, residential landscapes, and golf courses.
Smart Irrigation Market by Region
To know about the assumptions considered for the study, download the pdf brochure
Top Smart Irrigation Companies - Key Market Players
The major players in the smart irrigation companies include
- The Toro Company. (US),
- Rain Bird Corporation. (US),
- Netafim (Israel),
- HUNTER INDUSTRIES INC. (US),
- and HydroPoint (US).
These companies have used both organic and inorganic growth strategies such as product launches, agreements, collaborations, partnerships, acquisitions, and expansions to strengthen their position in the market.
Smart Irrigation Market Report Scope
Report Metric |
Details |
Estimated Market Size |
USD 1.8 billion in 2024 |
Expected Market Size |
USD 3.0 billion by 2029 |
Growth Rate |
CAGR of 11.2% |
Market size available for years |
2020–2029 |
Base year considered |
2023 |
Forecast period |
2024–2029 |
Forecast units |
Value (USD Million/Billion), Volume (Million Units) |
Segments covered |
By Component, System Type, Application, and Region |
Geographies covered |
North America, Europe, Asia Pacific, and Rest of the World (RoW) |
Companies covered |
The major players in the smart irrigation market are The Toro Company. (US), Rain Bird Corporation. (US), Netafim (Israel), HUNTER INDUSTRIES INC. (US), HydroPoint (US), Manna Irrigation Ltd. (Israel), Stevens Water Monitoring Systems Inc. (US), Galcon (Israel), Rachio inc. (US), Weathermatic (US), Irrigreen (US), Banyan Water, Inc. (US), Delta-T Devices Ltd. (UK), CALSENSE (US), AquaSpy (US), Soil Scout oy. (Finland), Acclima, Inc. (US), RainMachine – Green Electronics LLC (US), WiseConn Engineering (US), VALMOUNT INDUSTRIES, INC. (US), GroGuru (US), Orbit (US), HORTAU (US), Mottech. (US), and Cyber-Rain (US). |
Smart Irrigation Market Highlights
The study segments the smart irrigation market based on component, system type, application, and region at the regional and global level.
Segment |
Subsegment |
By Component |
|
By System Type |
|
By Application |
|
By Region |
|
Recent Developments in Smart Irrigation Industry
- In February 2024, HydroPoint launched its enterprise water solution, HydroPoint 360 which includes data insights, waste forecasting, and localized industry-specific best practices. It is currently being provisioned in limited release to qualified companies with multiple locations nationwide.
- In November 2023, HUNTER INDUSTRIES INC. launched the HYDRAWISE APP which is an irrigation management software that offers enhanced control and clarity to promote a healthy landscape with minimal effort.
- In November 2023, HydroPoint launched its new Baseline devices, SubStation RV and SubStation CP that allow wireless scalability for valve control and flow sensing. They provide networked wireless access for valve control and flow management in remote areas.
- In August 2023, Netafim signed a Memorandum of Understanding (MOU) with UAE-based E20 Investment form a future joint venture. This partnership aims to drive sustainable agriculture practices and advance precision irrigation solutions both in the UAE and globally that address food security challenges.?
- In June 2023, HUNTER INDUSTRIES INC. launched WIRELESS MINI-CLIK SENSOR that stops irrigation to save water without any wiring required.
Frequently Asked Questions (FAQs):
What is the current size of the global smart irrigation market?
The smart irrigation market is estimated to be worth USD 1.8 billion in 2024 and is projected to reach USD 3.0 billion by 2029, at a CAGR of 11.2% during the forecast period. The surging adoption of government initiatives for water conservation is one of the major drivers of the smart irrigation market. Furthermore, the decreasing costs of smart irrigation systems, especially in controllers and sensors provides growth opportunities in the smart irrigation market.
Who are the winners in the global smart irrigation market share?
Companies such as The Toro Company. (US), Rain Bird Corporation. (US), Netafim (Israel), HUNTER INDUSTRIES INC. (US), and HydroPoint (US), fall under the winner’s category.
Which region is expected to hold the highest market share?
North America is expected to have the largest market share during forecast period which is attributed to many large-scale farmers in the region are already utilizing advanced technologies to significantly enhance crop production and improve crop management.
What are the major drivers and opportunities related to the smart irrigation market share?
The surging adoption of government initiatives for water conservation and the decreasing costs of controllers and sensors are some of the major drivers and opportunities for smart irrigation market.
What are the major strategies adopted by market players?
The key players have adopted product launches, partnerships, collaborations, agreements, acquisitions, and expansions to strengthen their position for the smart irrigation market.
To speak to our analyst for a discussion on the above findings, click Speak to Analyst
Exclusive indicates content/data unique to MarketsandMarkets and not available with any competitors.
- 5.1 INTRODUCTION
-
5.2 MARKET DYNAMICSDRIVERS- Government initiatives to promote water conservation- Growing deployment of IoT sensors and nodes with multiple control functionalities in agricultural farmsRESTRAINTS- Connectivity issues in rural areas- Interoperability issues due to lack of standardization in communication interfaces and protocolsOPPORTUNITIES- Declining costs of smart irrigation components- Constant advances in irrigation technologies and farming practicesCHALLENGES- Lack of training and education- Security issues associated with smart irrigation systems
- 5.3 SUPPLY CHAIN ANALYSIS
- 5.4 SMART IRRIGATION MARKET ECOSYSTEM
- 5.5 INVESTMENT AND FUNDING SCENARIO
- 5.6 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS
-
5.7 TECHNOLOGY ANALYSISKEY TECHNOLOGIES- Internet of Things- Artificial intelligence- Machine learningCOMPLEMENTARY TECHNOLOGIES- Digital image processing- Remote sensingADJACENT TECHNOLOGIES- Precision agriculture
-
5.8 PRICING ANALYSISAVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY COMPONENTAVERAGE SELLING PRICE TREND OF SMART IRRIGATION COMPONENTSAVERAGE SELLING PRICE TREND, BY REGION
-
5.9 PORTER’S FIVE FORCES ANALYSISTHREAT OF NEW ENTRANTSTHREAT OF SUBSTITUTESBARGAINING POWER OF SUPPLIERSBARGAINING POWER OF BUYERSINTENSITY OF COMPETITIVE RIVALRY
-
5.10 KEY STAKEHOLDERS AND BUYING CRITERIAKEY STAKEHOLDERS IN BUYING PROCESSBUYING CRITERIA
-
5.11 CASE STUDIESVALLEY IRRIGATION OFFERED MCCLURE FARMS WITH CENTER PIVOTS AND SMART WATER MANAGEMENT SOLUTION TO MEET REQUIREMENT FOR ADDITIONAL WATER DURING CROP GROWING SEASONBANYAN WATER DEPLOYED IRRIGATION INSIGHT SOLUTION IN HP PALO ALTO CAMPUS TO MAXIMIZE WATER SAVINGSHYDROPOINT INSTALLED WEATHERTRAK SOLUTION IN LEED PLATINUM RESEARCH CAMPUS TO MAKE IT MORE WATER-EFFICIENTTORO OFFERED SMART IRRIGATION SYSTEMS TO SENTOSA GOLF CLUB TO PROMOTE HEALTHY LANDSCAPE
-
5.12 TRADE ANALYSISIMPORT DATA (HS CODE 842482)EXPORT DATA (HS CODE 842482)
- 5.13 PATENTS ANALYSIS
-
5.14 REGULATORY LANDSCAPEGLOBAL REGULATIONS AND STANDARDSREGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
- 5.15 KEY CONFERENCES AND EVENTS, 2024—2025
- 6.1 INTRODUCTION
-
6.2 WEATHER-BASEDGROWING PREFERENCE FOR AUTOMATED AND CUSTOMIZABLE IRRIGATION SCHEDULES TO BOOST DEMAND
-
6.3 SENSOR-BASEDSURGING DEPLOYMENT IN OPEN-FIELD AGRICULTURE TO DRIVE MARKET
- 7.1 INTRODUCTION
-
7.2 CONTROLLERSEVAPOTRANSPIRATION CONTROLLERS- Increasing focus on optimizing irrigation schedules, conserving water, and promoting health of landscapes to foster segmental growthSOIL SENSOR CONTROLLERS- Pressing need for efficient use of water in regions with variable weather patterns or water restrictions to fuel segmental growth
-
7.3 SENSORSSOIL MOISTURE SENSORS- Increasing need to measure soil water content for optimal moisture to accelerate segmental growthRAIN/FREEZE SENSORS- Growing focus on maintaining groundwater and soil surface hygiene to propel segmental growthTEMPERATURE SENSORS- Rising need to monitor soil temperature to augment segmental growthFERTIGATION SENSORS- pH sensors- EC sensorsOTHER SENSORS
-
7.4 WATER FLOW METERSGROWING NEED TO ACCURATELY ESTIMATE AMOUNT OF WATER REQUIRED BY EACH CROP TO BOOST DEMAND
- 7.5 OTHER COMPONENTS
- 8.1 INTRODUCTION
-
8.2 AGRICULTURALGREENHOUSES- Need to protect plants from adverse climatic conditions to drive marketOPEN FIELDS- Focus on predicting crop-specific water requirements to foster market growth
-
8.3 NON-AGRICULTURALRESIDENTIAL- Emphasis on reducing utility bills and water wastage to fuel market growthTURFS AND GROUNDS- Surging need for uniform water distribution in all areas of turfs and grounds to drive marketGOLF COURSES- Rising need to manage water content in golf courses to foster market growthOTHER NON-AGRICULTURAL APPLICATIONS
- 9.1 INTRODUCTION
-
9.2 NORTH AMERICAIMPACT OF RECESSION ON MARKET IN NORTH AMERICAUS- Presence of several medium- and large-scale companies offering smart irrigation products to drive marketCANADA- Increasing R&D investments in developing innovative irrigation solutions to fuel market growthMEXICO- Government initiatives toward water conservation through automated irrigation to foster market growth
-
9.3 EUROPEIMPACT OF RECESSION ON MARKET IN EUROPEGERMANY- Increasing popularity of lawns among homeowners to foster market growthFRANCE- Rising implementation of weather-based controllers to fuel market growthITALY- Proliferation of greenhouse cultivation to support market growthSPAIN- Growing need for water conservation due to uneven distribution of natural water to contribute to market growthREST OF EUROPE
-
9.4 ASIA PACIFICIMPACT OF RECESSION ON MARKET IN ASIA PACIFICJAPAN- Scarcity of labor in agricultural sector and pressing need for water conservation to drive marketAUSTRALIA- Presence of large farms to facilitate market growthINDIA- Proliferation of golf courses and sports grounds to create opportunitiesCHINA- Rising number of golf courses to boost demandREST OF ASIA PACIFIC
-
9.5 ROWIMPACT OF RECESSION ON MARKET IN ROWMIDDLE EAST & AFRICA- Rising focus of region on reducing garden watering expenses to drive market- GCC countries- Africa & Rest of Middle EastSOUTH AMERICA- Growing concerns about water conservation and rising food demand to drive market
- 10.1 INTRODUCTION
- 10.2 KEY PLAYER STRATEGIES/RIGHT TO WIN, 2019–2024
- 10.3 MARKET SHARE ANALYSIS, 2023
- 10.4 REVENUE ANALYSIS, 2020–2023
- 10.5 COMPANY VALUATION AND FINANCIAL METRICS
- 10.6 BRAND/PRODUCT COMPARISON
-
10.7 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023STARSEMERGING LEADERSPERVASIVE PLAYERSPARTICIPANTSCOMPANY FOOTPRINT: KEY PLAYERS, 2023- Company footprint- System type footprint- Component footprint- Application footprint- Region footprint
-
10.8 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023PROGRESSIVE COMPANIESRESPONSIVE COMPANIESDYNAMIC COMPANIESSTARTING BLOCKSCOMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023- Detailed list of key startups/SMEs- Competitive benchmarking of startups/SMEs
-
10.9 COMPETITIVE SCENARIO AND TRENDSPRODUCT LAUNCHESDEALSEXPANSIONS
- 11.1 INTRODUCTION
-
11.2 KEY PLAYERSTHE TORO COMPANY- Business overview- Products offered- Recent developments- MnM viewRAIN BIRD CORPORATION- Business overview- Products offered- Recent developments- MnM viewNETAFIM- Business overview- Products offered- Recent developments- MnM viewHUNTER INDUSTRIES INC.- Business overview- Products offered- Recent developments- MnM viewHYDROPOINT- Business overview- Products offered- Recent developments- MnM viewMANNA IRRIGATION LTD.- Business overview- Products offered- Recent developmentsSTEVENS WATER MONITORING SYSTEMS INC.- Business overview- Products offered- Recent developmentsGALCON- Business overview- Products offeredRACHIO INC.- Business overview- Products offeredWEATHERMATIC- Business overview- Products offered
-
11.3 OTHER PLAYERSIRRIGREENBANYAN WATER, INC.DELTA-T DEVICES LTDCALSENSEAQUASPYSOIL SCOUT OY.ACCLIMA, INC.RAINMACHINE - GREEN ELECTRONICS LLCWISECONN ENGINEERINGVALMONT INDUSTRIES, INC.GROGURUORBITHORTAUMOTTECHCYBER-RAIN
- 12.1 INSIGHTS FROM INDUSTRY EXPERTS
- 12.2 DISCUSSION GUIDE
- 12.3 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
- 12.4 CUSTOMIZATION OPTIONS
- 12.5 RELATED REPORTS
- 12.6 AUTHOR DETAILS
- TABLE 1 INCLUSIONS AND EXCLUSIONS: BY COMPANY
- TABLE 2 INCLUSIONS AND EXCLUSIONS: BY SYSTEM TYPE
- TABLE 3 INCLUSIONS AND EXCLUSIONS: BY COMPONENT
- TABLE 4 INCLUSIONS AND EXCLUSIONS: BY APPLICATION
- TABLE 5 INCLUSIONS AND EXCLUSIONS: BY REGION
- TABLE 6 MARKET GROWTH FORECAST
- TABLE 7 RISK ASSESSMENT: SMART IRRIGATION MARKET
- TABLE 8 ROLE OF COMPANIES IN SMART IRRIGATION ECOSYSTEM
- TABLE 9 INDICATIVE PRICING TREND OF KEY COMPONENTS OFFERED BY MAJOR PLAYERS (USD)
- TABLE 10 SMART IRRIGATION SYSTEM MARKET: PORTER’S FIVE FORCES ANALYSIS
- TABLE 11 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR APPLICATIONS (%)
- TABLE 12 KEY BUYING CRITERIA FOR APPLICATIONS
- TABLE 13 IMPORT DATA FOR HS CODE 842482-COMPLIANT PRODUCTS, BY COUNTRY, 2019–2023 (USD MILLION)
- TABLE 14 EXPORT DATA FOR HS CODE 842482-COMPLIANT PRODUCTS, BY COUNTRY, 2019–2023 (USD MILLION)
- TABLE 15 PATENTS FILED AND GRANTED, 2013–2023
- TABLE 16 SMART IRRIGATION MARKET: LIST OF KEY PATENTS, 2020–2023
- TABLE 17 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
- TABLE 18 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
- TABLE 19 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
- TABLE 20 SMART IRRIGATION SYSTEM MARKET: LIST OF CONFERENCES AND EVENTS, 2024—2025
- TABLE 21 MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 22 MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 23 WEATHER-BASED: SMART IRRIGATION MARKET, BY REGION, 2020–2023 (USD MILLION)
- TABLE 24 WEATHER-BASED: MARKET, BY REGION, 2024–2029 (USD MILLION)
- TABLE 25 SENSOR-BASED: MARKET, BY REGION, 2020–2023 (USD MILLION)
- TABLE 26 SENSOR-BASED: MARKET, BY REGION, 2024–2029 (USD MILLION)
- TABLE 27 SMART IRRIGATION MARKET, BY COMPONENT, 2020–2023 (USD MILLION)
- TABLE 28 SMART IRRIGATION SYSTEM MARKET, BY COMPONENT, 2024–2029 (USD MILLION)
- TABLE 29 CONTROLLERS: MARKET, BY TYPE, 2020–2023 (USD MILLION)
- TABLE 30 CONTROLLERS: IRRIGATION CONTROLLERS MARKET, BY TYPE, 2024–2029 (USD MILLION)
- TABLE 31 CONTROLLERS: MARKET, BY REGION, 2020–2023 (USD MILLION)
- TABLE 32 CONTROLLERS: MARKET, BY REGION, 2024–2029 (USD MILLION)
- TABLE 33 CONTROLLERS: MARKET, 2020–2023 (MILLION UNITS)
- TABLE 34 CONTROLLERS: MARKET, 2024–2029 (MILLION UNITS)
- TABLE 35 SENSORS: SMART IRRIGATION MARKET, BY TYPE, 2020–2023 (USD MILLION)
- TABLE 36 SENSORS: SMART IRRIGATION SYSTEM MARKET, BY TYPE, 2024–2029 (USD MILLION)
- TABLE 37 SENSORS: MARKET, BY REGION, 2020–2023 (USD MILLION)
- TABLE 38 SENSORS: MARKET, BY REGION, 2024–2029 (USD MILLION)
- TABLE 39 FERTIGATION SENSORS: SMART IRRIGATION SENSOR MARKET, BY TYPE, 2020–2023 (USD MILLION)
- TABLE 40 FERTIGATION SENSORS: SMART IRRIGATION SENSOR MARKET, BY TYPE, 2024–2029 (USD MILLION)
- TABLE 41 WATER FLOW METERS: MARKET, BY REGION, 2020–2023 (USD MILLION)
- TABLE 42 WATER FLOW METERS: MARKET, BY REGION, 2024–2029 (USD MILLION)
- TABLE 43 OTHER COMPONENTS: MARKET, BY REGION, 2020–2023 (USD MILLION)
- TABLE 44 OTHER COMPONENTS: IRRIGATION CONTROLLERS MARKET, BY REGION, 2024–2029 (USD MILLION)
- TABLE 45 SMART IRRIGATION MARKET, BY APPLICATION, 2020–2023 (USD MILLION)
- TABLE 46 MARKET, BY APPLICATION, 2024–2029 (USD MILLION)
- TABLE 47 AGRICULTURAL: SMART IRRIGATION SYSTEM MARKET, BY APPLICATION TYPE, 2020–2023 (USD MILLION)
- TABLE 48 AGRICULTURAL: MARKET, BY APPLICATION TYPE, 2024–2029 (USD MILLION)
- TABLE 49 AGRICULTURAL: MARKET, BY REGION, 2020–2023 (USD MILLION)
- TABLE 50 AGRICULTURAL: MARKET, BY REGION, 2024–2029 (USD MILLION)
- TABLE 51 NON-AGRICULTURAL: MARKET, BY APPLICATION TYPE, 2020–2023 (USD MILLION)
- TABLE 52 NON-AGRICULTURAL: MARKET, BY APPLICATION TYPE, 2024–2029 (USD MILLION)
- TABLE 53 NON-AGRICULTURAL: MARKET, BY REGION, 2020–2023 (USD MILLION)
- TABLE 54 NON-AGRICULTURAL: MARKET, BY REGION, 2024–2029 (USD MILLION)
- TABLE 55 SMART IRRIGATION MARKET, BY REGION, 2020–2023 (USD MILLION)
- TABLE 56 SMART IRRIGATION SYSTEM MARKET, BY REGION, 2024–2029 (USD MILLION)
- TABLE 57 NORTH AMERICA: MARKET, BY COUNTRY, 2020–2023 (USD MILLION)
- TABLE 58 NORTH AMERICA: MARKET, BY COUNTRY, 2024–2029 (USD MILLION)
- TABLE 59 NORTH AMERICA: IRRIGATION CONTROLLERS MARKET, BY APPLICATION, 2020–2023 (USD MILLION)
- TABLE 60 NORTH AMERICA: MARKET, BY APPLICATION, 2024–2029 (USD MILLION)
- TABLE 61 NORTH AMERICA: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 62 NORTH AMERICA: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 63 NORTH AMERICA: MARKET, BY COMPONENT, 2020–2023 (USD MILLION)
- TABLE 64 NORTH AMERICA: MARKET, BY COMPONENT, 2024–2029 (USD MILLION)
- TABLE 65 US: SMART IRRIGATION MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 66 US: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 67 CANADA: SMART IRRIGATION SYSTEM MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 68 CANADA: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 69 MEXICO: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 70 MEXICO: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 71 EUROPE: MARKET, BY COUNTRY, 2020–2023 (USD MILLION)
- TABLE 72 EUROPE: MARKET, BY COUNTRY, 2024–2029 (USD MILLION)
- TABLE 73 EUROPE: MARKET, BY APPLICATION, 2020–2023 (USD MILLION)
- TABLE 74 EUROPE: SMART IRRIGATION MARKET, BY APPLICATION, 2024–2029 (USD MILLION)
- TABLE 75 EUROPE: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 76 EUROPE: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 77 EUROPE: MARKET, BY COMPONENT, 2020–2023 (USD MILLION)
- TABLE 78 EUROPE: MARKET, BY COMPONENT, 2024–2029 (USD MILLION)
- TABLE 79 GERMANY: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 80 GERMANY: IRRIGATION CONTROLLERS MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 81 FRANCE: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 82 FRANCE: SMART IRRIGATION MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 83 ITALY: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 84 ITALY: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 85 SPAIN: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 86 SPAIN: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 87 REST OF EUROPE: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 88 REST OF EUROPE: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 89 ASIA PACIFIC: SMART IRRIGATION MARKET, BY COUNTRY, 2020–2023 (USD MILLION)
- TABLE 90 ASIA PACIFIC: MARKET, BY COUNTRY, 2024–2029 (USD MILLION)
- TABLE 91 ASIA PACIFIC: MARKET, BY APPLICATION, 2020–2023 (USD MILLION)
- TABLE 92 ASIA PACIFIC: MARKET, BY APPLICATION, 2024–2029 (USD MILLION)
- TABLE 93 ASIA PACIFIC: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 94 ASIA PACIFIC: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 95 ASIA PACIFIC: MARKET, BY COMPONENT, 2020–2023 (USD MILLION)
- TABLE 96 ASIA PACIFIC: MARKET, BY COMPONENT, 2024–2029 (USD MILLION)
- TABLE 97 JAPAN: SMART IRRIGATION MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 98 JAPAN: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 99 AUSTRALIA: SMART IRRIGATION SYSTEM MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 100 AUSTRALIA: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 101 INDIA: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 102 INDIA: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 103 CHINA: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 104 CHINA: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 105 REST OF ASIA PACIFIC: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 106 REST OF ASIA PACIFIC: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 107 ROW: SMART IRRIGATION MARKET, BY REGION, 2020–2023 (USD MILLION)
- TABLE 108 ROW: MARKET, BY REGION, 2024–2029 (USD MILLION)
- TABLE 109 ROW: MARKET, BY APPLICATION, 2020–2023 (USD MILLION)
- TABLE 110 ROW: MARKET, BY APPLICATION, 2024–2029 (USD MILLION)
- TABLE 111 ROW: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 112 ROW: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 113 ROW: MARKET, BY COMPONENT, 2020–2023 (USD MILLION)
- TABLE 114 ROW: MARKET, BY COMPONENT, 2024–2029 (USD MILLION)
- TABLE 115 MIDDLE EAST & AFRICA: SMART IRRIGATION MARKET, BY COUNTRY, 2020–2023 (USD MILLION)
- TABLE 116 MIDDLE EAST & AFRICA: SMART IRRIGATION SYSTEM MARKET, BY COUNTRY, 2024–2029 (USD MILLION)
- TABLE 117 MIDDLE EAST & AFRICA: IRRIGATION CONTROLLERS MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 118 MIDDLE EAST & AFRICA: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 119 SOUTH AMERICA: MARKET, BY SYSTEM TYPE, 2020–2023 (USD MILLION)
- TABLE 120 SOUTH AMERICA: MARKET, BY SYSTEM TYPE, 2024–2029 (USD MILLION)
- TABLE 121 OVERVIEW OF STRATEGIES ADOPTED BY KEY PLAYERS IN MARKET
- TABLE 122 SMART IRRIGATION MARKET SHARE ANALYSIS OF TOP PLAYERS, 2023
- TABLE 123 SMART IRRIGATION SYSTEM MARKET: SYSTEM TYPE FOOTPRINT
- TABLE 124 MARKET: COMPONENT FOOTPRINT
- TABLE 125 SMART IRRIGATION SYSTEM MARKET: APPLICATION FOOTPRINT
- TABLE 126 MARKET: REGION FOOTPRINT
- TABLE 127 MARKET: LIST OF KEY STARTUPS/SMES
- TABLE 128 MARKET: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES
- TABLE 129 MARKET: PRODUCT LAUNCHES, JUNE 2019–FEBRUARY 2024
- TABLE 130 MARKET: DEALS, JUNE 2019–FEBRUARY 2024
- TABLE 131 SMART IRRIGATION MARKET: EXPANSIONS, JUNE 2019–FEBRUARY 2024
- TABLE 132 THE TORO COMPANY: COMPANY OVERVIEW
- TABLE 133 THE TORO COMPANY: PRODUCTS OFFERED
- TABLE 134 THE TORO COMPANY: DEALS
- TABLE 135 RAIN BIRD CORPORATION: COMPANY OVERVIEW
- TABLE 136 RAIN BIRD CORPORATION: PRODUCTS OFFERED
- TABLE 137 RAIN BIRD CORPORATION: PRODUCT LAUNCHES
- TABLE 138 NETAFIM: COMPANY OVERVIEW
- TABLE 139 NETAFIM: PRODUCTS OFFERED
- TABLE 140 NETAFIM: PRODUCT LAUNCHES
- TABLE 141 NETAFIM: DEALS
- TABLE 142 NETAFIM: EXPANSIONS
- TABLE 143 HUNTER INDUSTRIES INC.: COMPANY OVERVIEW
- TABLE 144 HUNTER INDUSTRIES INC.: PRODUCTS OFFERED
- TABLE 145 HUNTER INDUSTRIES INC.: PRODUCT LAUNCHES
- TABLE 146 HYDROPOINT: COMPANY OVERVIEW
- TABLE 147 HYDROPOINT: PRODUCTS OFFERED
- TABLE 148 HYDROPOINT: PRODUCT LAUNCHES
- TABLE 149 HYDROPOINT: DEALS
- TABLE 150 MANNA IRRIGATION LTD.: COMPANY OVERVIEW
- TABLE 151 MANNA IRRIGATION LTD.: PRODUCTS OFFERED
- TABLE 152 MANNA IRRIGATION LTD.: DEALS
- TABLE 153 STEVENS WATER MONITORING SYSTEMS INC.: COMPANY OVERVIEW
- TABLE 154 STEVENS WATER MONITORING SYSTEMS INC.: PRODUCTS OFFERED
- TABLE 155 STEVENS WATER MONITORING SYSTEMS INC.: DEALS
- TABLE 156 GALCON: COMPANY OVERVIEW
- TABLE 157 GALCON: PRODUCTS OFFERED
- TABLE 158 RACHIO INC.: COMPANY OVERVIEW
- TABLE 159 RACHIO INC.: PRODUCTS OFFERED
- TABLE 160 WEATHERMATIC: COMPANY OVERVIEW
- TABLE 161 WEATHERMATIC: PRODUCTS OFFERED
- FIGURE 1 SMART IRRIGATION MARKET SEGMENTATION
- FIGURE 2 SMART IRRIGATION SYSTEM MARKET: REGIONAL SCOPE
- FIGURE 3 MARKET: RESEARCH DESIGN
- FIGURE 4 BOTTOM-UP APPROACH
- FIGURE 5 TOP-DOWN APPROACH
- FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY: SUPPLY-SIDE ANALYSIS (APPROACH 1)
- FIGURE 7 MARKET SIZE ESTIMATION: SUPPLY-SIDE ANALYSIS (APPROACH 2)
- FIGURE 8 DATA TRIANGULATION
- FIGURE 9 GLOBAL SMART IRRIGATION MARKET SNAPSHOT, 2020–2029
- FIGURE 10 CONTROLLERS SEGMENT TO ACCOUNT FOR LARGEST SHARE OF SMART IRRIGATION SYSTEM MARKET, BY COMPONENT, IN 2024
- FIGURE 11 WEATHER-BASED IRRIGATION SYSTEMS TO ACCOUNT FOR LARGER MARKET SHARE IN 2024
- FIGURE 12 AGRICULTURAL APPLICATIONS TO LEAD MARKET DURING FORECAST PERIOD
- FIGURE 13 NORTH AMERICA ACCOUNTED FOR LARGEST SHARE OF MARKET IN 2023
- FIGURE 14 DEPLOYMENT OF IOT SENSORS AND NODES WITH MULTIPLE CONTROL FUNCTIONALITIES IN AGRICULTURAL FARMS TO DRIVE MARKET
- FIGURE 15 CONTROLLERS TO ACCOUNT FOR LARGEST MARKET SHARE THROUGHOUT FORECAST PERIOD
- FIGURE 16 WEATHER-BASED SMART IRRIGATION SYSTEMS TO CAPTURE MAJORITY OF MARKET SHARE IN 2029
- FIGURE 17 AGRICULTURAL APPLICATIONS TO ACCOUNT FOR LARGER MARKET SHARE IN 2029
- FIGURE 18 CONTROLLERS AND US TO HOLD LARGEST SHARES OF NORTH AMERICAN SMART IRRIGATION MARKET IN 2024
- FIGURE 19 MARKET DYNAMICS: SMART IRRIGATION SYSTEM MARKET
- FIGURE 20 IMPACT OF DRIVERS ON SMART IRRIGATION MARKET
- FIGURE 21 IMPACT OF RESTRAINTS ON MARKET
- FIGURE 22 IMPACT OF OPPORTUNITIES ON SMART IRRIGATION SYSTEM MARKET
- FIGURE 23 IMPACT OF CHALLENGES ON SMART IRRIGATION SYSTEM MARKET
- FIGURE 24 SUPPLY CHAIN ANALYSIS: SMART IRRIGATION SYSTEM MARKET
- FIGURE 25 SMART IRRIGATION ECOSYSTEM ANALYSIS
- FIGURE 26 INVESTMENT AND FUNDING SCENARIO, 2021–2024
- FIGURE 27 TRENDS/DISRUPTIONS INFLUENCING CUSTOMER BUSINESS
- FIGURE 28 AVERAGE SELLING PRICE TREND OF MAJOR COMPONENTS OFFERED BY KEY PLAYERS
- FIGURE 29 AVERAGE SELLING PRICE TREND OF SMART IRRIGATION COMPONENTS, 2020–2023
- FIGURE 30 AVERAGE SELLING PRICE TREND OF RAIN SENSORS, BY REGION, 2020–2023
- FIGURE 31 SMART IRRIGATION MARKET: PORTER’S FIVE FORCES ANALYSIS, 2023
- FIGURE 32 IMPACT ANALYSIS OF PORTER’S FIVE FORCES ON SMART IRRIGATION SYSTEM MARKET, 2023
- FIGURE 33 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR APPLICATIONS
- FIGURE 34 KEY BUYING CRITERIA FOR APPLICATIONS
- FIGURE 35 COUNTRY-WISE IMPORT DATA FOR HS CODE 842482-COMPLIANT PRODUCTS, 2019–2023
- FIGURE 36 COUNTRY-WISE EXPORT DATA FOR HS CODE 842482-COMPLIANT PRODUCTS, 2019–2023
- FIGURE 37 NUMBER OF PATENTS GRANTED EVERY YEAR DURING 2013–2023
- FIGURE 38 SENSOR-BASED SYSTEMS TO RECORD HIGHER CAGR DURING FORECAST PERIOD
- FIGURE 39 CONTROLLERS TO ACCOUNT FOR LARGEST SHARE OF SMART IRRIGATION MARKET, BY COMPONENT, THROUGHOUT FORECAST PERIOD
- FIGURE 40 SOIL SENSOR CONTROLLERS TO EXHIBIT HIGHER CAGR DURING FORECAST PERIOD
- FIGURE 41 SOIL MOISTURE SENSORS TO HOLD LARGEST SHARE OF MARKET FROM 2024 TO 2029
- FIGURE 42 AGRICULTURAL APPLICATIONS TO DOMINATE MARKET THROUGHOUT FORECAST PERIOD
- FIGURE 43 OPEN FIELDS SEGMENT TO DOMINATE IRRIGATION CONTROLLERS MARKET FOR AGRICULTURAL APPLICATIONS THROUGHOUT FORECAST PERIOD
- FIGURE 44 RESIDENTIAL SEGMENT TO HOLD LARGEST SHARE OF MARKET FOR NON-AGRICULTURAL APPLICATIONS THROUGHOUT FORECAST PERIOD
- FIGURE 45 INDIA TO BE FASTEST-GROWING SMART IRRIGATION MARKET GLOBALLY DURING FORECAST PERIOD
- FIGURE 46 NORTH AMERICA: MARKET SNAPSHOT
- FIGURE 47 EUROPE: MARKET SNAPSHOT
- FIGURE 48 ASIA PACIFIC: MARKET SNAPSHOT
- FIGURE 49 SMART IRRIGATION MARKET SHARE ANALYSIS, 2023
- FIGURE 50 REVENUE ANALYSIS OF KEY PLAYERS IN SMART IRRIGATION SYSTEM MARKET, 2020–2023 (USD BILLION)
- FIGURE 51 COMPANY VALUATION (USD MILLION), 2024
- FIGURE 52 FINANCIAL METRICS (EV/EBITDA), 2024
- FIGURE 53 MARKET: BRAND/PRODUCT COMPARISON
- FIGURE 54 MARKET: COMPANY EVALUATION MATRIX (KEY PLAYERS), 2023
- FIGURE 55 MARKET: COMPANY FOOTPRINT
- FIGURE 56 SMART IRRIGATION MARKET: COMPANY EVALUATION MATRIX (STARTUPS/SMES), 2023
- FIGURE 57 THE TORO COMPANY: COMPANY SNAPSHOT
- FIGURE 58 ORBIS ADVANCE CORPORATION (PARENT COMPANY OF NETAFIM): COMPANY SNAPSHOT
The research study involved 4 major activities in estimating the size of the smart irrigation market. Exhaustive secondary research has been done to collect important information about the market and peer markets. The validation of these findings, assumptions, and sizing with the help of primary research with industry experts across the supply chain has been the next step. Both top-down and bottom-up approaches have been used to estimate the market size. Post which the market breakdown and data triangulation have been adopted to estimate the market sizes of segments and sub-segments.
Secondary Research
In the secondary research process, sources such as annual reports, press releases, and investor presentations of companies, white papers, and articles by recognized authors were referred to. Secondary research was mainly done to obtain key information about the industry’s supply chain, the value chain of the market, the pool of key market players, market segmentation according to industry trends, region, and developments from both, market and technology perspectives.
Primary Research
In primary research, various primary sources from the supply and demand sides were interviewed to obtain qualitative and quantitative insights required for this report. Primary sources from the supply side included experts such as CEOs, vice presidents, marketing directors, application developers, technology & innovation directors, application users, and related executives from multiple key companies and organizations operating in the smart irrigation market ecosystem.
To know about the assumptions considered for the study, download the pdf brochure
Market Size Estimation
In the market engineering process, the top-down and bottom-up approaches were used along with multiple data triangulation methods to estimate and validate the size of the smart irrigation market and other dependent submarkets. Key market players were identified through secondary research, and their market share in the targeted regions was determined with the help of primary and secondary research. This entire research methodology included the study of annual and financial presentations of the top market players, as well as interviews with experts for key insights (quantitative and qualitative). The percentage share, splits, and breakdowns were determined using secondary sources and verified through primary research. All the possible parameters that affect the smart irrigation market were verified in detail with the help of primary sources and analyzed to obtain quantitative and qualitative data. This data was supplemented with detailed inputs and analysis from MarketsandMarkets and presented in the report.
In the market engineering process, both top-down and bottom-up approaches have been used along with data triangulation methods to estimate and validate the size of the smart irrigation market and other dependent submarkets. The research methodology used to estimate the market sizes includes the following:
- Identifying stakeholders in the smart irrigation market that influence the entire market, along with participants across the value chain.
- Analyzing major manufacturers of smart irrigation systems and studying their product portfolios
- Analyzing trends related to the adoption of smart irrigation systems
- Tracking the recent and upcoming developments in the market that include investments, R&D activities, product launches, agreements, partnerships, collaborations, acquisitions, and expansions, as well as forecasting the market size based on these developments and other critical parameters
- Carrying out multiple discussions with key opinion leaders to identify the adoption trends of smart irrigation
- Segmenting the overall market into various other market segments
- Validating the estimates at every level through discussions with key opinion leaders, such as chief executives (CXOs), directors, and operation managers, and finally with the domain experts at MarketsandMarkets
Market Size Estimation Methodology-Bottom-up Approach
Market Size Estimation Methodology-Top-Down Approach
Data Triangulation
After arriving at the overall market size, the overall smart irrigation market was divided into several segments and subsegments. To complete the overall market engineering process and arrive at the exact statistics for all segments and subsegments, the data triangulation and market breakdown procedures were used, wherever applicable. The data was triangulated by studying various factors and trends from the demand and supply sides. Along with data triangulation and market breakdown, the market size was validated by the top-down and bottom-up approaches.
Market Definition
Smart irrigation is an advanced technique designed for agricultural and non-agricultural areas—such as lawns, golf courses, and landscapes—precisely without manual intervention. It automatically adjusts the watering schedule based on various parameters, including plant water content, soil moisture levels, wind speed and direction, and local weather data. This method promotes environmental sustainability that reduces labour costs, and conserves water.
Stakeholders
- Satellite Service Providers
- Agricultural Equipment Component Suppliers
- Electronics Component and Device Manufacturers
- Original Equipment Manufacturers (OEMs)
- Irrigation System Component and Device Suppliers and Distributors
- Software, Service and Technology Providers
- Standardization and Testing Firms
- Government Bodies such as Regulatory Authorities and Policymakers
- Research Institutes and Organizations
- Market Research and Consulting Firms
- Irrigation Designers
- Innovation SMEs
- Farmer Organizations
The main objectives of this study are as follows:
- To define, analyze and forecast the smart irrigation market size, by component, system type, and application in terms of value
- To define, analyze and forecast the smart irrigation market size, in terms of volume.
- To forecast the market size for various segments with respect to four main regions, namely, North America, Europe, Asia Pacific and Rest of the World (RoW)
- To provide detailed information regarding the major drivers, restraints, opportunities, and challenges influencing the growth of the smart irrigation market
- To study the complete supply chain and related industry segments for the smart irrigation market
- To strategically analyze the micromarkets1 with respect to individual growth trends, prospects, and contributions to the total market
- To analyze the supply chain, market ecosystem; trends/disruptions impacting customer’s business; technology analysis; pricing analysis; Porter’s five forces model; key stakeholders & buying criteria; case study analysis; trade analysis; patent analysis; key conferences & events, 2024–2025; regulations related to the smart irrigation market; and investment and funding scenario.
- To analyze opportunities in the market for various stakeholders by identifying the high-growth segments of the market.
- To strategically profile the key players and comprehensively analyze their market position in terms of ranking, core competencies2, company valuation and financial metrics and product/brand comparison; along with detailing the competitive landscape for the market leaders.
- To analyze competitive developments such as product launches, partnerships, collaborations, agreements, acquisitions, expansions, and research and development (R&D) activities carried out by players in the smart irrigation market.
Customizations Options:
With the given market data, MarketsandMarkets offers customizations according to the company’s specific needs. The following customization options are available for the report:
Company Information
- Detailed analysis and profiling of additional market players (up to 5)
Geographic Information
- Detailed analysis of additional countries (up to 5)
Growth opportunities and latent adjacency in Smart Irrigation Market
Traditionaly weather-based controller adoption has good amount of penetration. But in recent years sensor-based controllers has gained strong momentum mainly in agriculture area. What level of adoption has been provided for these contollers in 2018 and during forecast period?
Automated irrigation systems has good penetration level in North America but level of penetration for these systems is very low in developing countries. Can you provide penetration level for smart irrigation in developing countries.
I was wondering if the data is just divided in commercial and residential or if it is further broken down in to more applications.
Can you please share the research methodology and assumptions you followed to come up with the numbers provided in the report ?
Does this report provide data regarding competitor analysis and major companies strategies.