The study involved four major activities in estimating the market size for matting agents. Exhaustive secondary research was done to collect information on the market, the peer market, and the parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were employed to estimate the complete market size. Post that, the market breakdown and data triangulation procedures were used to estimate the market size of the segments and subsegments.
Secondary Research
Secondary sources used in this study included annual reports, press releases, and investor presentations of companies; white papers; certified publications; articles from recognized authors; and gold standard & silver standard websites such as Factiva, ICIS, Bloomberg, and others. The findings of this study were verified through primary research by conducting extensive interviews with key officials such as CEOs, VPs, directors, and other executives. The breakdown of profiles of the primary interviewees is illustrated in the figure below:
Primary Research
The Matting agents market comprises several stakeholders, such as raw material suppliers, end-product manufacturers, and regulatory organizations in the supply chain. The demand side of this market is characterized by the automotive, medical, electronics, and others. The supply side is characterized by advancements in technology and diverse application industries. Various primary sources from both the supply and demand sides of the market were interviewed to obtain qualitative and quantitative information.
Breakdown of Primary Participants

Note: Tier 1, Tier 2, and Tier 3 companies are classified based on their market revenue in 2022, available in the public domain, product portfolios, and geographical presence.
Other designations include consultants and sales, marketing, and procurement managers.
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COMPANY NAME
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DESIGNATION
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Evonik Industries AG
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Director of Marketing
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PPG Industries, Inc.
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Manager- Sales & Marketing
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Imerys S.A.
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Sales Manager
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W. R. Grace & Co.-Conn.
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Production Manager
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Arkema S.A.
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Sales Manager
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Market Size Estimation
Both top-down and bottom-up approaches were used to estimate and validate the total size of the Matting agents market. These methods were also used extensively to estimate the size of various subsegments in the market. The research methodology used to estimate the market size includes the following:
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The key players in the industry have been identified through extensive secondary research.
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The supply chain of the industry has been determined through primary and secondary research.
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All percentage shares, splits, and breakdowns have been determined using secondary sources and verified through primary sources.
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All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to obtain the final quantitative and qualitative data.
Matting agents Market: Bottom-Up Approach

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Matting agents Market: Top-Down Approach

Data Triangulation
After arriving at the overall market size—using the market size estimation processes as explained above—the market was split into several segments and subsegments. To complete the overall market engineering process and arrive at the exact statistics of each market segment and subsegment, data triangulation and market breakdown procedures were employed, wherever applicable. The data was triangulated by studying various factors and trends from both the demand and supply sides in the matting agents industry.
Market Definition
According to the American Coatings Association, “matting agents are substances or additives used in coatings, paints, varnishes, and other surface finishes to reduce gloss or shine on a surface. They create a matte or low-gloss appearance by scattering light and reducing light reflection.” The primary function of matting agents is to alter the surface properties of a coating or finish, making it less reflective and more diffuse in terms of light. This effect is achieved by introducing particles or substances into the coating that disrupt the smooth surface, causing light to scatter rather than reflect directly. As a result, the surface appears matte or less shiny.
Key Stakeholders
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Matting agents manufacturers
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Matting agents distributors
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Raw material suppliers
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Government and research organizations
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Investment banks and private equity firms
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Research & development institutions
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Environment support agencies
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Investment banks and private equity firms
Report Objectives
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To define, describe, and forecast the global matting agents market size in terms of volume and value
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To provide detailed information about the significant drivers, restraints, challenges, and opportunities influencing market growth
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To estimate and forecast the market size based on material, technology, and application
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To forecast the size of the market based on five major regions–Asia Pacific, North America, Europe, the Middle East & Africa, and South America, along with their key countries
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To strategically analyze the micromarkets1 with respect to individual growth trends, prospects, and their contribution to the overall market
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To analyze opportunities in the market for stakeholders and to provide a competitive landscape of market leaders
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To analyze recent developments such as agreements, mergers & acquisitions, expansions, and product launches in the market
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To strategically profile key market players and comprehensively analyze their core competencies2 and market share
Available Customizations
Along with the given market data, MarketsandMarkets offers customizations according to the company’s specific needs. The following customization options are available for the report:
Regional Analysis
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Further breakdown of a region with respect to a particular country or additional application type
Company Information
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Detailed analysis and profiles of additional market players (up to five)
Growth opportunities and latent adjacency in Matting Agents Market