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Dietary Supplements Market

Report Code FB 1425
Published in Nov, 2024, By MarketsandMarkets™
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Dietary Supplements Market by Type (Botanicals, Vitamins, Minerals, Amino Acids, Enzymes, Probiotics), Mode of Application (Tablets, Capsules, Liquid, Powder, Gummies/Chewables), Target Consumer, Function, Region - Global Forecast to 2029

 

Overview

The market for dietary supplements is estimated at USD 179.53 billion in 2024; it is projected to grow at a CAGR of 7.6% to reach USD 258.75 billion by 2029. Dietary supplements are widely available through e-commerce and digital sites that enable consumers to review products, read reviews, and purchase from the comfort of their homes. Online shopping becomes a push factor in market expansion, especially in countries with poor retail infrastructure, thus resulting in convenient lifestyles.

Another significant market driver is innovation in supplement formulations. Companies are keen to produce customized and niche supplements for specific conditions, such as heart health, digestive health, immunity, and even skin and beauty. It creates highly selective consumers who are asking for quality natural and sustainable products. Among these, the demand for plant-based, vegan, and organic supplements is especially rising due to the growing trend of clean living and sustainability.

Dietary Supplements Market

Attractive Opportunities in the Dietary Supplements Market

NORTH AMERICA

In North America, the increasing consumer awareness about health and wellness is driving demand for supplements that boost immunity, improve digestion, and enhance overall well-being.

The market for dietary supplements is projected to record a CAGR of 7.6% during the study period, to reach USD 258.75 billion by 2029.

Collaborations and the introduction of new products are expected to present profitable prospects for industry participants in the coming five years.

Supplements for cognitive enhancement, stress relief, and sleep assistance are becoming increasingly popular as mental health problems rise.

A large proportion of the population is young and actively seeking fitness and wellness products, boosting demand for sports and energy supplements. This fosters a culture of proactive health management and increased adoption of dietary supplements to support active lifestyles and performance goals.

Global Dietary Supplements Market Dynamics

Drivers: Shift in consumer preferences due to increasing focus on health

Consumers are becoming more aware of the long-term impact that their daily lifestyle choices may have on their health. Therefore, nutrition is increasingly seen as a key factor in the prevention of diseases, mental sharpness, and energy. For example, most customers demand vitamin D, and probiotics supplements so they can realize the importance of these supplements support toward their immune, heart, and digestive health. As a result, companies have innovated and scaled their production to accommodate the growing demand for high-quality functional products.

Restraints: High cost of dietary supplements

Although there is increasing demand for dietary supplements, the very premium pricing for quality products can be an inaccessible entry barrier for many consumers in emerging markets or for tight-budgeted consumers. Premium-quality supplements that incorporate organic, plant-based, or even sustainably sourced ingredients tend to have higher price points. This, therefore, restricts access for consumers unwilling or unable to pay a premium price, thus limiting the potential market size.

 

Opportunities: Shift towards plant-based supplements

The demand for plant-based supplements is reported to be more than ever as large sections of consumers opt for a plant-based diet or alternatives to traditional products derived from animals. This demand is mostly rooted in growth in the knowledge of health benefits associated with plant-based nutrition, the environmental impact of animal farming, and the ethical treatment of animals.

The recent growing interest in veganism and vegetarianism has fueled a very potent market for plant-based dietary supplements that seem to be a natural extension of these lifestyles. Consumers are increasingly looking for products that align with their dietary choices, and among these, plant-based supplements like plant-derived proteins (pea, rice, and hemp) vitamins, minerals, and herbal products are gaining increased demand. They are apt for vegans and vegetarians but still manage to appeal to those with health consciousness who want to avoid animal products for health and environmental reasons.

Challenges: Changing regulatory environment

Dietary supplement regulations vary widely across regions and continue to change in response to new information and emerging safety concerns. This presents challenges to companies that must understand the rapidly changing regulatory environment in order to successfully bring products to market.

For example, in the United States, dietary supplements are regulated by the FDA but must not be approved before marketing, which has caused some instances of questioning quality and safety measures of some products. In the European Union, regulations related to health claims are stricter. Companies need to prove that the claims about the benefits of their supplements are indeed real. Regulatory barriers can increase the cost of compliance, delay product launches, and bring uncertainty, especially for global brands seeking entry to many markets.

Global Dietary Supplements Market Ecosystem Analysis

Prominent companies in this market include well-established, financially stable manufacturers of dietary supplements. These companies have been operating in the market for several years and possess a diversified product portfolio, state-of-the-art technologies, and strong global sales and marketing networks. Prominent companies in this market include Nestlé (Switzerland), Abbott (US), Amway Corp (US), Otsuka Holdings Co., Ltd (Japan), Glanbia PLC (Ireland) among others.

Top Companies in Dietary Supplements Market
 

Based on Target consumers, the elderly segment is projected to be the fastest growing segment in the market.

The elderly segment is expected to be the fastest growing in the dietary supplements market due to the increasing aging of the global population and their concern for remaining healthy throughout the process. With a longer lifespan and healthier lifestyle, people are facing disorders related to aging and are rapidly looking for supplements that can provide solutions to these conditions, such as bone density, cognitive function, joint health, and cardiovascular health. This segment specifically focuses on maintaining independence, chronic conditions management, and enhancing the quality of life in later years, which leads to a growing dependency on dietary supplements.

Factors driving this segment are the increased occurrence of age-related health issues. For example, osteoporosis, arthritis, and heart disease start occurring as people grow older. Supplements such as calcium, vitamin D, and glucosamine are currently popular among older adults who are actively on the lookout for ways of hardening bones and joints, enhancing mobility, and reducing inflammation. Calcium and vitamin D are most popular for bone health as older adults have the highest risk of fractures and osteoporosis due to declining bone density.

The online distribution channel segment in the dietary supplements market is projected to have a significant share.

The growing shifting trend toward online shopping is driven by this growing consumer preference for convenience, accessibility, and the ability to make an informed decision while purchasing from the comfort of their homes. Due to this, an increasing number of consumers are purchasing dietary supplements online using specialty e-commerce sites, health-oriented stores, and large online stores like Amazon, Walmart, and eBay.

The most significant reason for the development of the online channel of distribution is the huge variety of products in dietary supplements. Consumers no longer need to go about town in search of different brands or supplements that may not even be in that locality. Online stores have the convenience of online browsing various categories, comparing different prices, and reading online product reviews or detailed information on the ingredients contained in them. This much transparency and information assure consumers to buy supplements on the Internet.

Moreover, subscription services and auto-replenishment options, which are widely available from many online retailers, make it easier for consumers to continue their supplementation programs. These services provide a seamless experience as they automatically bring supplements to customers at regular intervals, so they never run out of essential products. The benefit of being able to subscribe to things such as multivitamins, protein powders, or omega-3 capsules is appealing to so many different customers, especially people with busy lives who want to make sure that they never run out of these health supplements, without having to reorder each time.

Asia Pacific is the fastest growing region in the dietary supplements market.

The major contributing factor for Asia Pacific growth is the increasing localization of product offerings tailored to the unique health needs and cultural preferences of diverse populations within the region. For instance, traditional herbal supplements and ingredients such as ashwagandha, turmeric, and ginseng, long valued in Asian cultures for their health benefits, are being integrated into modern supplement formulations. This combination of tradition and innovation appeals to consumers seeking scientifically backed solutions with cultural relevance.

Additionally, the rise of e-commerce platforms in Asia Pacific has been transformative for the dietary supplements market. Countries like China, India, and Indonesia have witnessed a surge in online sales of supplements, facilitated by increased internet penetration and mobile shopping convenience. The immense development in e-commerce and digital platforms has also swept away the old insularity in China's dietary supplement markets. The availability of purchasing products and the wide reach of digital marketing conveniently enable people to access a series of supplements adopted to particular health needs. In September 2019, Herbalife Nutrition (US) took advantage of this trend by partnering with Tencent, China's largest internet technology company. Such partnership is aimed at empowering the independent distributors of Herbalife in improving their online sales competencies. Herbalife Nutrition China, after having integrated Tencent's technology, can connect online and offline services to make interactions between distributors and consumers more effective in their transactions, thus stimulating business growth.

LARGEST MARKET IN 2024- 2029
CHINA FASTEST GROWING MARKET IN THE REGION
Dietary Supplements Market Size and Share

Recent Developments of Dietary Supplements Market

  • In April 2023, Haleon Group of Companies, formerly GSK Consumer Healthcare, is expanding its supplements brand Centrum in India by launching a new specialized nutrition line called "Benefit Blends," targeting both adults and children. This launch comes six months after Centrum's initial introduction in India, where Haleon aims to strengthen its presence and compete as a leading player in the health supplement market. The company also has plans for further product launches to diversify its offerings.
  • In October 2021, Abbott announced that it signed an agreement to be the Health Sciences and Nutrition Partner of the Real Madrid Football Club and Global Partner of the Real Madrid Foundation—an organization founded by the club to promote the values inherent in sports to children across the world. This agreement will support at-risk children in 80 countries through education, sports, and social welfare activities, as well as provide nutritional support for the first men’s and women’s teams, alongside product innovation and development.

Key Market Players

List of Top Dietary Supplements Market Companies

The Dietary Supplements Market is dominated by a few major players that have a wide regional presence. The major players in the Dietary Supplements Market are

Other players in the market include Power Gummies (India), Biomedical Research Laboratories, LLC (US), HealthKart.com (India), Nordic Naturals (US), Alfa Laboratories, Inc. (US), NutriScience Corporation (US), Nature’s Essentials (US), Life Extension (US), Solgar Inc (US), and BioGaia (Sweden).

These market players are focusing on increasing their presence through agreements and collaborations. These companies have a strong presence in North America, Asia Pacific, Europe, and South America. They also have manufacturing facilities along with strong distribution networks across these regions.

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Scope of the Report

Report Attribute Details
Market size available for years 2019-2029
Base year considered 2023
Forecast period 2024–2029
Forecast units Value (USD million/billion)
Segments Covered By Type, By Mode of Application, By Target Consumer, By Distribution Channel, By Function, By Region
Regions covered North America, Europe, Asia Pacific, South America, and Rest of the World

 

Key Questions Addressed by the Report

What is the current size of the dietary supplements market?
The dietary supplements market is estimated at USD 179.53 billion in 2024 and is projected to reach USD 258.75 billion by 2029, at a CAGR of 7.6% during the same period.
Which are the key players in the market, and how intense is the competition?
Nestlé (Switzerland), Abbott (US), Amway Corp (US), Otsuka Holdings Co., Ltd (Japan), Glanbia PLC (Ireland).
The market for dietary supplements is expanding rapidly, with more mergers, acquisitions, and product launches. Companies in this sector are also heavily investing in research and development.
Which region is projected to account for the largest share of the dietary supplements market?
The North American market is expected to dominate during the forecast period. The region is driven by high consumer awareness, widespread preventive healthcare practices, and a robust e-commerce infrastructure. The region's focus on fitness and mental wellness further fuels the demand for tailored supplements.
What kind of information is provided in the company profiles section?
The provided company profiles deliver crucial details, including a thorough business summary that covers different segments, financial results, geographic presence, revenue distribution, and business revenue breakdown. They also offer insights into product lines, key achievements, and expert analyst opinions to better illustrate the company's potential.
What are the factors driving the dietary supplements market?
The dietary supplements market is driven by increasing health awareness, demand for preventive healthcare, aging populations, rising disposable incomes, advancements in supplement formulations, and the growth of e-commerce.

 

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Table of Contents

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TITLE
PAGE NO
INTRODUCTION
37
RESEARCH METHODOLOGY
43
EXECUTIVE SUMMARY
53
PREMIUM INSIGHTS
59
MARKET OVERVIEW
65
  • 5.1 INTRODUCTION
  • 5.2 MACROECONOMIC FACTORS
    RISING PREVALENCE OF CHRONIC DISEASES
  • 5.3 MARKET DYNAMICS
    DRIVERS
    - Shift in consumer preferences due to increasing focus on health
    - Rising healthcare burden due to chronic ailments
    - Rising geriatric population and their growing use of dietary supplements
    - Growing retail sales of functional foods
    RESTRAINTS
    - High cost of dietary supplements
    - High R&D investments and cost of clinical trials
    OPPORTUNITIES
    - Shift toward plant-based supplements
    - Consumer awareness about micronutrient deficiencies
    - Government mandates related to food fortification
    CHALLENGES
    - Consumer skepticism and fake supplements associated with nutraceutical products
    - Challenging regulatory environment
  • 5.4 IMPACT OF GEN AI ON FOOD & BEVERAGE INGREDIENTS/ADDITIVES
    USE OF GEN AI IN FOOD & BEVERAGE INGREDIENTS/ADDITIVES
    CASE STUDIES FOR GENERATIVE AI IN FOOD & BEVERAGE INGREDIENTS/ADDITIVES
    - Kerry Trendspotter leveraged AI and ML to analyze consumer-generated social media content, identifying and predicting food trends
    - IFF partnered with Salus Optima to create personalized nutrition platform using AI to provide customized dietary recommendations based on individuals' metabolic health
    - Ingredion utilized cloud-based data analytics, AI, and cloud technology to address challenges in F&B industry
    IMPACT OF GENERATIVE AI/AI ON DIETARY SUPPLEMENTS MARKET
    ADJACENT ECOSYSTEM WORKING ON GENERATIVE AI
INDUSTRY TRENDS
83
  • 6.1 INTRODUCTION
  • 6.2 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS
  • 6.3 PRICING ANALYSIS
    AVERAGE SELLING PRICE TREND OF DIETARY SUPPLEMENTS AMONG KEY PLAYERS
    AVERAGE SELLING PRICE TREND, BY TYPE
    AVERAGE SELLING PRICE TREND, BY REGION
  • 6.4 SUPPLY CHAIN ANALYSIS
  • 6.5 VALUE CHAIN ANALYSIS
    RESEARCH AND DEVELOPMENT
    SOURCING
    MANUFACTURING
    PACKAGING AND STORAGE
    DISTRIBUTION
    END USERS
  • 6.6 ECOSYSTEM
    SUPPLY SIDE
    DEMAND SIDE
  • 6.7 TECHNOLOGY ANALYSIS
    KEY TECHNOLOGIES
    - CRISPR and gene editing
    - Food microencapsulation
    COMPLEMENTARY TECHNOLOGIES
    - Robotics
    - 3D printing
    - Hologram sciences
    ADJACENT TECHNOLOGIES
    - Biotechnology
  • 6.8 PATENT ANALYSIS
  • 6.9 TRADE ANALYSIS
    EXPORT SCENARIO OF PROVITAMINS AND VITAMINS
    - Export scenario of provitamins and vitamins
    IMPORT SCENARIO OF PROVITAMINS AND VITAMINS
    - Import scenario of provitamins and vitamins
    TRADE DATA ANALYSIS OF PROBIOTICS
  • 6.10 KEY CONFERENCES AND EVENTS, 2024–2025
  • 6.11 TARIFF AND REGULATORY LANDSCAPE
    REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
  • 6.12 GLOBAL REGULATION OF DIETARY SUPPLEMENTS
    US
    - Longevity of tablet form to drive market growth
    CANADA
    - Dietary supplements
    MEXICO
    - Dietary supplements & functional foods
    GERMANY
    - Dietary supplements
    UK
    - Dietary supplements
    - Herbal products
    FRANCE
    - Dietary supplements
    - Botanicals
    SPAIN
    - Dietary supplements
    - Botanicals
    CHINA
    - Functional foods
    - Dietary supplements
    - Relevant regulation on health food
    INDIA
    - Dietary supplements
    - JAPAN
    - AUSTRALIA & NEW ZEALAND
    - BRAZIL
    - ARGENTINA
    - COLOMBIA
    - AFRICA
    - MIDDLE EAST
  • 6.13 PORTER’S FIVE FORCES ANALYSIS
    INTENSITY OF COMPETITIVE RIVALRY
    BARGAINING POWER OF SUPPLIERS
    BARGAINING POWER OF BUYERS
    THREAT OF SUBSTITUTES
    THREAT OF NEW ENTRANTS
  • 6.14 KEY STAKEHOLDERS AND BUYING CRITERIA
    KEY STAKEHOLDERS IN BUYING PROCESS
    BUYING CRITERIA
  • 6.15 INVESTMENT AND FUNDING SCENARIO
  • 6.16 CASE STUDY ANALYSIS
DIETARY SUPPLEMENTS MARKET, BY INGREDIENT SOURCING & QUALITY
164
  • 7.1 INTRODUCTION
  • 7.2 INGREDIENT SOURCING
  • 7.3 INGREDIENT QUALITY
  • 7.4 TESTING & CERTIFICATION
  • 7.5 INGREDIENT FRAUD PREVENTION
  • 7.6 TRANSPARENCY & LABELING
DIETARY SUPPLEMENTS MARKET, BY TECHNOLOGY
167
  • 8.1 INTRODUCTION
  • 8.2 ENZYME ENGINEERING
  • 8.3 SMART MANUFACTURING & AUTOMATION
  • 8.4 MOLECULAR DISTILLATION
  • 8.5 MULTI-LAYER EMBEDDING
  • 8.6 MICROENCAPSULATED POWDER FOR PROBIOTIFICATION IN FOOD PRODUCTS
DIETARY SUPPLEMENTS MARKET, BY TYPE
170
  • 9.1 INTRODUCTION
  • 9.2 BOTANICALS
    RISING DEMAND FOR PLANT-BASED FOOD PRODUCTS TO PROPEL MARKET GROWTH
  • 9.3 VITAMINS
    DEFICIENCY OF VITAMINS TO BE KEY FACTOR FOR DRIVING THEIR USAGE
    VITAMIN A
    VITAMIN B
    VITAMIN C
    VITAMIN D
    OTHER VITAMINS
  • 9.4 MINERALS
    RISING AWARENESS ABOUT IMPORTANCE OF MINERALS TO SUPPORT MARKET GROWTH
    CALCIUM
    IRON
    OTHER MINERALS
  • 9.5 AMINO ACIDS
    NEED TO IMPROVE METABOLIC HEALTH TO TRIGGER DEMAND FOR AMINO ACIDS
    BRANCHED-CHAIN AMINO ACIDS
    L-ARGININE
    GLUTAMINE
  • 9.6 ENZYMES
    IMPORTANCE OF ENZYMES IN ALL METABOLIC PROCESSES TO DRIVE DEMAND
  • 9.7 PROBIOTICS
    SURGE IN DEMAND FOR FORTIFIED FOOD PRODUCTS TO DRIVE GROWTH OF PROBIOTICS SEGMENT
  • 9.8 OTHER TYPES
DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION
198
  • 10.1 INTRODUCTION
  • 10.2 TABLETS
    LONGEVITY OF TABLET FORM TO DRIVE DEMAND
  • 10.3 CAPSULES
    EASE OF SWALLOWING AND VERSATILE FORMULATION TO BOOST DEMAND
  • 10.4 LIQUID
    ENHANCED ABSORPTION AND BIOAVAILABILITY TO BOLSTER DEMAND
  • 10.5 POWDER
    EASY RELEASE OF ACTIVE INGREDIENTS TO DRIVE USE OF POWDER FORM
  • 10.6 GUMMIES/CHEWABLES
    RISING CONSUMER DEMAND FOR CONVENIENT, FLAVORFUL, AND INNOVATIVE NUTRITIONAL SOLUTIONS TO DRIVE MARKET
DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER
208
  • 11.1 INTRODUCTION
  • 11.2 INFANTS
    ESSENTIAL NUTRIENTS REQUIRED FOR INFANT NUTRITION TO TRIGGER DEMAND FOR DIETARY SUPPLEMENTS
  • 11.3 CHILDREN
    ENHANCING COGNITIVE HEALTH AND IMMUNITY TO PROPEL DEMAND FOR DIETARY SUPPLEMENTS AMONG CHILDREN
  • 11.4 ADULTS
    ADDRESSING NUTRITIONAL DEFICIENCIES TO DRIVE DEMAND FOR DIETARY SUPPLEMENTS AMONG ADULTS
  • 11.5 PREGNANT WOMEN
    OPTIMIZING MATERNAL AND FETAL HEALTH TO LEAD TO RISING DEMAND FOR DIETARY SUPPLEMENTS DURING PREGNANCY
  • 11.6 ELDERLY
    CONSUMPTION OF DIETARY SUPPLEMENTS BY ELDERLY TO SUPPORT NUTRITIONAL NEEDS AND ENSURE OPTIMAL HEALTH OUTCOME
DIETARY SUPPLEMENTS MARKET, BY FUNCTION
218
  • 12.1 INTRODUCTION
  • 12.2 GUT HEALTH
    GROWING CONSUMER AWARENESS OF GUT MICROBIOME TO BOOST DEMAND FOR GUT HEALTH SUPPLEMENTS
  • 12.3 IMMUNE HEALTH
    RISING CONSUMER FOCUS ON PREVENTIVE HEALTH AND NATURAL DEFENSE SUPPORT TO DRIVE DEMAND FOR IMMUNITY-BOOSTING SUPPLEMENTS
  • 12.4 SPORTS NUTRITION
    INCREASED NUTRIENT REQUIREMENTS DUE TO DEMANDING PHYSICAL ACTIVITIES TO DRIVE MARKET
  • 12.5 SKIN HEALTH
    INCREASING FOCUS ON PREVENTIVE CARE AND PURSUIT OF RADIANT, YOUTHFUL SKIN TO DRIVE MARKET FOR SKIN HEALTH SUPPLEMENTS
  • 12.6 METABOLIC HEALTH
    GROWING PREVALENCE OF LIFESTYLE-RELATED DISORDERS TO DRIVE MARKET
  • 12.7 WEIGHT MANAGEMENT
    SHIFTING CONSUMER PRIORITIES TOWARD HEALTHIER LIFESTYLES AND SUSTAINABLE WEIGHT CONTROL SOLUTIONS TO DRIVE MARKET
  • 12.8 BONE & JOINT HEALTH
    GROWING AGING POPULATION AND ESCALATING INCIDENCES OF OSTEOPOROSIS AND ARTHRITIS TO DRIVE MARKET
  • 12.9 OTHER FUNCTIONS
DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
234
  • 13.1 INTRODUCTION
  • 13.2 PHARMACIES
    REQUIREMENT FOR TRUSTED ADVICE AND CONVENIENT ACCESS TO DRIVE MARKET
  • 13.3 SUPERMARKETS/HYPERMARKETS
    DEMAND FOR ACCESSIBILITY AND CONVENIENCE TO FUEL MARKET GROWTH
  • 13.4 HEALTH & WELLNESS STORES
    NEED FOR PERSONALIZED SOLUTIONS, EXPERT GUIDANCE, AND PREMIUM PRODUCT OFFERINGS TO DRIVE MARKET
  • 13.5 ONLINE
    COST-EFFECTIVE OPERATIONS AND EXPANDED REACH TO PROPEL MARKET
  • 13.6 OTHER DISTRIBUTION CHANNELS
DIETARY SUPPLEMENTS MARKET, BY REGION
242
  • 14.1 INTRODUCTION
  • 14.2 NORTH AMERICA
    US
    - Rise in number of health-conscious customers, surge in demand for functional food products, and growth in aging population to propel market
    CANADA
    - Rise in prevalence of chronic diseases to fuel demand for dietary supplements in Canada
    MEXICO
    - Malnutrition and obesity to trigger demand for dietary supplements
  • 14.3 EUROPE
    GERMANY
    - Surge in demand for plant-based food products to boost market growth
    UK
    - Need to promote healthier lifestyles and proper nutrition and rising demand for herbal and probiotic supplements to foster market growth
    FRANCE
    - Rising awareness about health benefits, government support for nutritional supplements, and rising demand for nutritional supplements to bolster market growth
    ITALY
    - High prevalence of vitamin D deficiency to contribute to demand for dietary supplements
    SPAIN
    - Consumer preference for clean-label ingredients to accelerate market growth
    REST OF EUROPE
  • 14.4 ASIA PACIFIC
    CHINA
    - Rapid growth of elderly & millennial populations and eCommerce platforms to accelerate market growth
    INDIA
    - Health consciousness, changing lifestyles, increasing consumer affluence, and increased life expectancy to drive demand for dietary supplements
    JAPAN
    - Rapidly aging population and increasing health consciousness to drive demand for dietary supplements
    AUSTRALIA & NEW ZEALAND
    - Prevalence of chronic diseases and obesity among consumers to support demand
    REST OF ASIA PACIFIC
  • 14.5 SOUTH AMERICA
    BRAZIL
    - Increasing preference for functional food products to drive demand
    ARGENTINA
    - Rising number of health-conscious consumers and increasing adoption of vegan diets to drive market
    REST OF SOUTH AMERICA
  • 14.6 REST OF THE WORLD (ROW)
    AFRICA
    - Rise in vitamin deficiency among women and children to fuel market growth
    MIDDLE EAST
    - Use of dietary supplements for pharmaceuticals and sports nutrition to boost market growth
COMPETITIVE LANDSCAPE
303
  • 15.1 OVERVIEW
  • 15.2 KEY PLAYER STRATEGIES/RIGHT TO WIN
  • 15.3 REVENUE ANALYSIS
  • 15.4 MARKET SHARE ANALYSIS
    MARKET RANKING ANALYSIS
  • 15.5 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023
    STARS
    EMERGING LEADERS
    PERVASIVE PLAYERS
    PARTICIPANTS
    COMPANY FOOTPRINT: KEY PLAYERS, 2023
    - Company footprint
    - Type footprint
    - Mode of application footprint
    - Function footprint
    - Regional footprint
  • 15.6 COMPANY EVALUATION MATRIX: START-UPS/SMES, 2023
    PROGRESSIVE COMPANIES
    RESPONSIVE COMPANIES
    DYNAMIC COMPANIES
    STARTING BLOCKS
    COMPETITIVE BENCHMARKING, START-UPS/SMES, 2023
    - Detailed list of key start-ups/SMEs
    - Competitive benchmarking of start-ups/SMEs
  • 15.7 COMPANY VALUATION AND FINANCIAL METRICS
    COMPANY VALUATION
    FINANCIAL METRICS
  • 15.8 BRAND/PRODUCT COMPARISON
  • 15.9 COMPETITIVE SCENARIO AND TRENDS
    PRODUCT LAUNCHES
    DEALS
    EXPANSIONS
    OTHER DEALS/DEVELOPMENTS
COMPANY PROFILES
340
  • 16.1 KEY PLAYERS
    NESTLÉ
    - Business overview
    - Products/Solutions/Services offered
    - Recent developments
    - MnM view
    ABBOTT
    - Business overview
    - Products/Solutions/Services offered
    - Recent developments
    - MnM view
    OTSUKA HOLDINGS CO., LTD.
    - Business overview
    - Products/Solutions/Services offered
    - Recent developments
    - MnM view
    HALEON GROUP OF COMPANIES
    - Business overview
    - Products/Solutions/Services offered
    - Recent developments
    - MnM view
    GLANBIA PLC
    - Business overview
    - Products/Services/Solutions offered
    - Recent developments
    - MnM view
    BAYER AG
    - Business overview
    - Products/Services/Solutions offered
    - Recent developments
    - MnM view
    H&H GROUP
    - Business overview
    - Products/Services/Solutions offered
    - Recent developments
    - MnM view
    NATURE’S SUNSHINE PRODUCTS, INC.
    - Business overview
    - Products/Services/Solutions offered
    - Recent developments
    - MnM view
    NU SKIN
    - Business overview
    - Products/Services/Solutions offered
    - MnM view
    AMWAY CORP.
    - Business overview
    - Products/Services/Solutions offered
    - Recent developments
    - MnM view
    HERBALIFE INTERNATIONAL OF AMERICA, INC.
    - Business overview
    - Products/Services/Solutions offered
    - Recent developments
    - MnM view
    BIONOVA
    - Business overview
    - Products/Services/Solutions offered
    - MnM view
    ARKOPHARMA
    - Business overview
    - Products/Services/Solutions offered
    - MnM view
    AMERICAN HEALTH
    - Business overview
    - Products/Services/Solutions offered
    - MnM view
    VITACO
    - Business overview
    - Products/Services/Solutions offered
    - Recent developments
    - MnM view
  • 16.2 OTHER PLAYERS/START-UPS/SMES
    POWER GUMMIES
    - Business overview
    - Products/Services/Solutions offered
    - MnM view
    BIOMEDICAL RESEARCH LABORATORIES, LLC
    - Business overview
    - Products/Services/Solutions offered
    - MnM view
    HEALTHKART.COM
    - Business overview
    - Products/Services/Solutions offered
    - MnM view
    NORDIC NATURALS
    - Business overview
    - Products/Services/Solutions offered
    - MnM view
    BIOGAIA
    - Business overview
    - Products/Services/Solutions offered
    - Recent developments
    - MnM view
    ALFA LABORATORIES, INC.
    NUTRISCIENCE CORPORATION
    NATURE’S ESSENTIALS
    LIFE EXTENSION
    SOLGAR INC.
  • 16.3 DIETARY SUPPLEMENTS INGREDIENT MANUFACTURERS
    ADM
    CARGILL, INCORPORATED
    INTERNATIONAL FLAVORS & FRAGRANCES INC
    BASF SE
    DSM-FIRMENICH
    ASSOCIATED BRITISH FOODS PLC
    KYOWA KIRIN CO., LTD
    FONTERRA CO-OPERATIVE GROUP LIMITED
    KERRY GROUP PLC
    DIVI'S NUTRACEUTICALS
ADJACENT & RELATED MARKETS
457
  • 17.1 INTRODUCTION
  • 17.2 LIMITATIONS
  • 17.3 NUTRACEUTICAL INGREDIENTS MARKET
    MARKET DEFINITION
    MARKET OVERVIEW
  • MARKET DEFINITION
    MARKET OVERVIEW
APPENDIX
461
  • 18.1 DISCUSSION GUIDE
  • 18.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
  • 18.3 CUSTOMIZATION OPTIONS
  • 18.4 RELATED REPORTS
  • 18.5 AUTHOR DETAILS
LIST OF TABLES
 
  • TABLE 1 USD EXCHANGE RATES CONSIDERED, 2019–2023
  • TABLE 2 DIETARY SUPPLEMENTS MARKET SNAPSHOT, 2024 VS. 2029
  • TABLE 3 FOODS BOOSTING IMMUNE SYSTEM
  • TABLE 4 MICRONUTRIENT DEFICIENCY CONDITIONS AND WORLDWIDE PREVALENCE
  • TABLE 5 WIDELY USED FORTIFIED FOODS
  • TABLE 6 AVERAGE SELLING PRICE TREND AMONG KEY PLAYERS, 2023
  • TABLE 7 AVERAGE SELLING PRICE, BY TYPE, 2020–2023 (USD/TON)
  • TABLE 8 AVERAGE SELLING PRICE, BY REGION, 2020–2023 (USD/TON)
  • TABLE 9 DIETARY SUPPLEMENTS MARKET: ECOSYSTEM
  • TABLE 10 PATENTS PERTAINING TO DIETARY SUPPLEMENTS, 2020–2024
  • TABLE 11 TOP FIVE EXPORTERS OF PROVITAMINS AND VITAMINS (HS CODE 2936), 2020–2023 (USD THOUSAND)
  • TABLE 12 TOP FIVE IMPORTERS OF PROVITAMINS AND VITAMINS (HS CODE 2936), 2020–2023 (USD THOUSAND)
  • TABLE 13 EXPORT SCENARIO FOR HS CODE 300290, BY COUNTRY, 2021–2023 (KG)
  • TABLE 14 IMPORT SCENARIO FOR HS CODE 300290, BY COUNTRY, 2021–2023 (KG)
  • TABLE 15 DIETARY SUPPLEMENTS MARKET: DETAILED LIST OF CONFERENCES AND EVENTS, 2024–2025
  • TABLE 16 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
  • TABLE 17 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
  • TABLE 18 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
  • TABLE 19 REST OF THE WORLD: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
  • TABLE 20 RDI FOR VITAMINS AND MINERALS ESSENTIAL IN HUMAN NUTRITION
  • TABLE 21 DIETARY REFERENCE INTAKES
  • TABLE 22 RECOMMENDED VITAMIN LEVELS
  • TABLE 23 QUANTITY OF MINERALS AND THEIR LIMITS
  • TABLE 24 RECOMMENDED MAXIMUM LEVELS FOR ADDITION OF VITAMINS TO FOOD SUPPLEMENTS AND CONVENTIONAL FOODS
  • TABLE 25 RECOMMENDED MAXIMUM LEVELS FOR ADDITION OF MINERALS AND TRACE ELEMENTS TO FOOD SUPPLEMENTS AND CONVENTIONAL FOODS
  • TABLE 26 DAILY REFERENCE INTAKES FOR VITAMINS AND MINERALS
  • TABLE 27 VITAMINS: MAXIMUM DAILY USE
  • TABLE 28 MINERALS: MAXIMUM DAILY USE
  • TABLE 29 CATEGORIES WITH REGARD TO FUNCTIONAL FOODS AND LEGISLATIVE CRITERIA OF HEALTH CLAIMS
  • TABLE 30 DIFFERENT CATEGORIES OF PRODUCTS COVERED UNDER NUTRACEUTICAL REGULATIONS
  • TABLE 31 VALUES FOR VITAMINS ALLOWED TO BE USED IN FOOD FOR SPECIAL DIETARY USE AND SPECIAL MEDICAL PURPOSE (OTHER THAN THOSE INTENDED FOR USE IN INFANT FORMULA)
  • TABLE 32 VALUES FOR MINERALS AND TRACE ELEMENTS ALLOWED TO BE USED IN FOOD FOR SPECIAL DIETARY USE AND SPECIAL MEDICAL PURPOSE (OTHER THAN THOSE INTENDED FOR USE IN INFANT FORMULA)
  • TABLE 33 VITAMINS
  • TABLE 34 MINERALS
  • TABLE 35 RECOMMENDED DAILY INTAKE VALUES OF NUTRIENTS (IDR) OF VOLUNTARY DECLARATION: VITAMINS AND MINERALS
  • TABLE 36 DAILY REFERENCE VALUES AND TOLERABLE MAXIMUM INTAKE LEVEL OF VITAMINS, MINERALS, AND TRACE ELEMENTS FOR DIETARY SUPPLEMENTS
  • TABLE 37 VITAMINS: RECOMMENDED DIETARY ALLOWANCE (RDA) AND ADEQUATE INTAKE (AI) (FOOD DOME DIETARY GUIDELINES OF ARAB COUNTRIES - ARAB CENTRE FOR NUTRITION - KINGDOM OF BAHRAIN)
  • TABLE 38 MINERALS: RECOMMENDED DIETARY ALLOWANCE (RDA) AND ADEQUATE INTAKE (AI) (FOOD DOME DIETARY GUIDELINES OF ARAB COUNTRIES - ARAB CENTRE FOR NUTRITION - KINGDOM OF BAHRAIN)
  • TABLE 39 IMPACT OF PORTER’S FIVE FORCES ON DIETARY SUPPLEMENTS MARKET
  • TABLE 40 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TYPES OF DIETARY SUPPLEMENTS
  • TABLE 41 KEY BUYING CRITERIA FOR KEY MODES OF APPLICATION OF DIETARY SUPPLEMENTS
  • TABLE 42 SAFETY ASSESSMENT AND CERTIFICATION DEMAND BY INDUSTRY PLAYERS TO ENSURE TRANSPARENCY
  • TABLE 43 COMPANIES FOCUSED ON DEVELOPING FLAVORED DIETARY SUPPLEMENT PRODUCTS
  • TABLE 44 US-BASED FIRM STARTED OFFERING EASY-TO-USE AND EFFICIENT-TO-TAKE VITAMIN AND MINERAL PILLS THAT DISSOLVE INSTANTLY
  • TABLE 45 DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 46 DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 47 DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (KT)
  • TABLE 48 DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (KT)
  • TABLE 49 BOTANICALS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 50 BOTANICALS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 51 BOTANICALS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (KT)
  • TABLE 52 BOTANICALS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (KT)
  • TABLE 53 VITAMINS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 54 VITAMINS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 55 VITAMINS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (KT)
  • TABLE 56 VITAMINS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (KT)
  • TABLE 57 VITAMINS: DIETARY SUPPLEMENTS MARKET, BY SUBTYPE, 2020–2023 (USD MILLION)
  • TABLE 58 VITAMINS: DIETARY SUPPLEMENTS MARKET, BY SUBTYPE, 2024–2029 (USD MILLION)
  • TABLE 59 MINERALS: USAGE AND SOURCES
  • TABLE 60 TRACE ELEMENTS (MINERALS): USAGE AND SOURCES
  • TABLE 61 MINERALS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 62 MINERALS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 63 MINERALS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (KT)
  • TABLE 64 MINERALS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (KT)
  • TABLE 65 MINERALS: DIETARY SUPPLEMENTS MARKET, BY SUBTYPE, 2020–2023 (USD MILLION)
  • TABLE 66 MINERALS: DIETARY SUPPLEMENTS MARKET, BY SUBTYPE, 2024–2029 (USD MILLION)
  • TABLE 67 AMINO ACIDS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 68 AMINO ACIDS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 69 AMINO ACIDS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (KT)
  • TABLE 70 AMINO ACIDS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (KT)
  • TABLE 71 AMINO ACIDS: DIETARY SUPPLEMENTS MARKET, BY SUBTYPE, 2020–2023 (USD MILLION)
  • TABLE 72 AMINO ACIDS: DIETARY SUPPLEMENTS MARKET, BY SUBTYPE, 2024–2029 (USD MILLION)
  • TABLE 73 ENZYMES: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 74 ENZYMES: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 75 ENZYMES: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (KT)
  • TABLE 76 ENZYMES: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (KT)
  • TABLE 77 PROBIOTICS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 78 PROBIOTICS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 79 PROBIOTICS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (KT)
  • TABLE 80 PROBIOTICS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (KT)
  • TABLE 81 OTHER TYPES: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 82 OTHER TYPES: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 83 OTHER TYPES: DIETARY SUPPLEMENTS MARKET, BY REGION, 2019–2023 (KT)
  • TABLE 84 OTHER TYPES: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (KT)
  • TABLE 85 DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2020–2023 (USD MILLION)
  • TABLE 86 DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2024–2029 (USD MILLION)
  • TABLE 87 TABLETS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 88 TABLETS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 89 CAPSULES: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 90 CAPSULES: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 91 LIQUID: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 92 LIQUID: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 93 POWDER: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 94 POWDER: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 95 GUMMIES/CHEWABLES: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 96 GUMMIES/CHEWABLES: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 97 DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2020–2023 (USD MILLION)
  • TABLE 98 DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2024–2029 (USD MILLION)
  • TABLE 99 INFANTS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 100 INFANTS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 101 CHILDREN: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 102 CHILDREN: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 103 ADULTS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 104 ADULTS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 105 PREGNANT WOMEN: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 106 PREGNANT WOMEN: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 107 ELDERLY: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 108 ELDERLY: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 109 DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2020–2023 (USD MILLION)
  • TABLE 110 DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2024–2029 (USD MILLION)
  • TABLE 111 GUT HEALTH: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 112 GUT HEALTH: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 113 IMMUNE HEALTH: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 114 IMMUNE HEALTH: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 115 SPORTS NUTRITION: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 116 SPORTS NUTRITION: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 117 SKIN HEALTH: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 118 SKIN HEALTH: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 119 METABOLIC HEALTH: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 120 METABOLIC HEALTH: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 121 WEIGHT MANAGEMENT: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 122 WEIGHT MANAGEMENT: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 123 BONE-BUILDING NUTRIENTS AND THEIR THERAPEUTIC RANGE
  • TABLE 124 BONE & JOINT HEALTH: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 125 BONE & JOINT HEALTH: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 126 OTHER FUNCTIONS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 127 OTHER FUNCTIONS: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 128 DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2020–2023 (USD MILLION)
  • TABLE 129 DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2024–2029 (USD MILLION)
  • TABLE 130 DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 131 DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 132 DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (KT)
  • TABLE 133 DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (KT)
  • TABLE 134 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 135 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 136 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 137 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 138 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (KT)
  • TABLE 139 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (KT)
  • TABLE 140 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2020–2023 (USD MILLION)
  • TABLE 141 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2024–2029 (USD MILLION)
  • TABLE 142 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2020–2023 (USD MILLION)
  • TABLE 143 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2024–2029 (USD MILLION)
  • TABLE 144 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2020–2023 (USD MILLION)
  • TABLE 145 NORTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2024–2029 (USD MILLION)
  • TABLE 146 US: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 147 US: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 148 CANADA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 149 CANADA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 150 MEXICO: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 151 MEXICO: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 152 EUROPE: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 153 EUROPE: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 154 EUROPE: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 155 EUROPE: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 156 EUROPE: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (KT)
  • TABLE 157 EUROPE: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (KT)
  • TABLE 158 EUROPE: DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2020–2023 (USD MILLION)
  • TABLE 159 EUROPE: DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2024–2029 (USD MILLION)
  • TABLE 160 EUROPE: DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2020–2023 (USD MILLION)
  • TABLE 161 EUROPE: DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2024–2029 (USD MILLION)
  • TABLE 162 EUROPE: DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2020–2023 (USD MILLION)
  • TABLE 163 EUROPE: DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2024–2029 (USD MILLION)
  • TABLE 164 GERMANY: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 165 GERMANY: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 166 UK: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 167 UK: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 168 FRANCE: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 169 FRANCE: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 170 ITALY: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 171 ITALY: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 172 SPAIN: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 173 SPAIN: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 174 REST OF EUROPE: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 175 REST OF EUROPE: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 176 ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 177 ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 178 ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 179 ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 180 ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (KT)
  • TABLE 181 ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (KT)
  • TABLE 182 ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2020–2023 (USD MILLION)
  • TABLE 183 ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2024–2029 (USD MILLION)
  • TABLE 184 ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2020–2023 (USD MILLION)
  • TABLE 185 ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2024–2029 (USD MILLION)
  • TABLE 186 ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2020–2023 (USD MILLION)
  • TABLE 187 ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2024–2029 (USD MILLION)
  • TABLE 188 CHINA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 189 CHINA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 190 INDIA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 191 INDIA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 192 JAPAN: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 193 JAPAN: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 194 AUSTRALIA & NEW ZEALAND: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 195 AUSTRALIA & NEW ZEALAND: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 196 REST OF ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 197 REST OF ASIA PACIFIC: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 198 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 199 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 200 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 201 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 202 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (KT)
  • TABLE 203 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (KT)
  • TABLE 204 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2020–2023 (USD MILLION)
  • TABLE 205 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2024–2029 (USD MILLION)
  • TABLE 206 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2020–2023 (USD MILLION)
  • TABLE 207 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2024–2029 (USD MILLION)
  • TABLE 208 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2020–2023 (USD MILLION)
  • TABLE 209 SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2024–2029 (USD MILLION)
  • TABLE 210 BRAZIL: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 211 BRAZIL: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 212 ARGENTINA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 213 ARGENTINA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 214 REST OF SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 215 REST OF SOUTH AMERICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 216 ROW: DIETARY SUPPLEMENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 217 ROW: DIETARY SUPPLEMENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 218 ROW: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 219 ROW: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 220 ROW: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (KT)
  • TABLE 221 ROW: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (KT)
  • TABLE 222 ROW: DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2020–2023 (USD MILLION)
  • TABLE 223 ROW: DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2024–2029 (USD MILLION)
  • TABLE 224 ROW: DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2020–2023 (USD MILLION)
  • TABLE 225 ROW: DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2024–2029 (USD MILLION)
  • TABLE 226 ROW: DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2020–2023 (USD MILLION)
  • TABLE 227 ROW: DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2024–2029 (USD MILLION)
  • TABLE 228 AFRICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 229 AFRICA: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 230 MIDDLE EAST: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2020–2023 (USD MILLION)
  • TABLE 231 MIDDLE EAST: DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024–2029 (USD MILLION)
  • TABLE 232 OVERVIEW OF STRATEGIES DEPLOYED BY KEY MARKET PLAYERS
  • TABLE 233 DIETARY SUPPLEMENTS MARKET: DEGREE OF COMPETITION, 2023
  • TABLE 234 DIETARY SUPPLEMENTS MARKET: TYPE FOOTPRINT, 2023
  • TABLE 235 DIETARY SUPPLEMENTS MARKET: MODE OF APPLICATION FOOTPRINT, 2023
  • TABLE 236 DIETARY SUPPLEMENTS MARKET: FUNCTION FOOTPRINT, 2023
  • TABLE 237 DIETARY SUPPLEMENTS MARKET: REGIONAL FOOTPRINT, 2023
  • TABLE 238 DIETARY SUPPLEMENTS MARKET: DETAILED LIST OF KEY START-UPS/SMES
  • TABLE 239 DIETARY SUPPLEMENTS MARKET: COMPETITIVE BENCHMARKING OF START-UPS/SMES
  • TABLE 240 DIETARY SUPPLEMENTS MARKET: PRODUCT LAUNCHES, JANUARY 2019–NOVEMBER 2024
  • TABLE 241 DIETARY SUPPLEMENTS MARKET: DEALS, JANUARY 2019–NOVEMBER 2024
  • TABLE 242 DIETARY SUPPLEMENTS MARKET: EXPANSIONS, JANUARY 2019–NOVEMBER 2024
  • TABLE 243 DIETARY SUPPLEMENTS MARKET: OTHER DEALS/DEVELOPMENTS, JANUARY 2019–NOVEMBER 2024
  • TABLE 244 NESTLÉ: COMPANY OVERVIEW
  • TABLE 245 NESTLÉ: PRODUCTS/SOLUTIONS/SERVICES OFFERED
  • TABLE 246 NESTLÉ: PRODUCT LAUNCHES
  • TABLE 247 NESTLÉ: DEALS
  • TABLE 248 NESTLÉ: EXPANSIONS
  • TABLE 249 NESTLÉ: OTHER DEALS/DEVELOPMENTS
  • TABLE 250 ABBOTT: COMPANY OVERVIEW
  • TABLE 251 ABBOTT: PRODUCTS/SOLUTIONS/SERVICES OFFERED
  • TABLE 252 ABBOTT: PRODUCT LAUNCHES
  • TABLE 253 ABBOTT: DEALS
  • TABLE 254 OTSUKA HOLDINGS CO., LTD.: COMPANY OVERVIEW
  • TABLE 255 OTSUKA HOLDINGS CO., LTD.: PRODUCTS/SOLUTIONS/SERVICES OFFERED
  • TABLE 256 OTSUKA HOLDINGS CO., LTD.: PRODUCT LAUNCHES
  • TABLE 257 OTSUKA HOLDINGS CO., LTD.: DEALS
  • TABLE 258 HALEON GROUP OF COMPANIES: COMPANY OVERVIEW
  • TABLE 259 HALEON GROUP OF COMPANIES: PRODUCTS/SOLUTIONS/SERVICES OFFERED
  • TABLE 260 HALEON GROUP OF COMPANIES: EXPANSIONS
  • TABLE 261 GLANBIA PLC: COMPANY OVERVIEW
  • TABLE 262 GLANBIA PLC: PRODUCTS OFFERED
  • TABLE 263 GLANBIA PLC: DEALS
  • TABLE 264 BAYER AG: COMPANY OVERVIEW
  • TABLE 265 BAYER AG: PRODUCTS OFFERED
  • TABLE 266 BAYER AG: DEALS
  • TABLE 267 BAYER AG: EXPANSIONS
  • TABLE 268 H&H GROUP: COMPANY OVERVIEW
  • TABLE 269 H&H GROUP: PRODUCTS OFFERED
  • TABLE 270 H&H GROUP: PRODUCT LAUNCHES
  • TABLE 271 H&H GROUP: DEALS
  • TABLE 272 H&H GROUP: EXPANSIONS
  • TABLE 273 NATURE’S SUNSHINE PRODUCTS, INC.: COMPANY OVERVIEW
  • TABLE 274 NATURE’S SUNSHINE PRODUCTS, INC.: PRODUCTS OFFERED
  • TABLE 275 NATURE’S SUNSHINE PRODUCTS, INC.: PRODUCT LAUNCHES
  • TABLE 276 NU SKIN: COMPANY OVERVIEW
  • TABLE 277 NU SKIN: PRODUCTS OFFERED
  • TABLE 278 AMWAY CORP.: COMPANY OVERVIEW
  • TABLE 279 AMWAY CORP.: PRODUCTS OFFERED
  • TABLE 280 AMWAY CORP.: PRODUCT LAUNCHES
  • TABLE 281 AMWAY CORP.: DEALS
  • TABLE 282 HERBALIFE INTERNATIONAL OF AMERICA, INC.: COMPANY OVERVIEW
  • TABLE 283 HERBALIFE INTERNATIONAL OF AMERICA, INC.: PRODUCTS OFFERED
  • TABLE 284 HERBALIFE INTERNATIONAL OF AMERICA, INC.: PRODUCT LAUNCHES
  • TABLE 285 HERBALIFE INTERNATIONAL OF AMERICA, INC.: DEALS
  • TABLE 286 BIONOVA: COMPANY OVERVIEW
  • TABLE 287 BIONOVA: PRODUCTS OFFERED
  • TABLE 288 ARKOPHARMA: COMPANY OVERVIEW
  • TABLE 289 ARKOPHARMA: PRODUCTS OFFERED
  • TABLE 290 AMERICAN HEALTH: COMPANY OVERVIEW
  • TABLE 291 AMERICAN HEALTH: PRODUCTS OFFERED
  • TABLE 292 VITACO: COMPANY OVERVIEW
  • TABLE 293 VITACO: PRODUCTS/SERVICES/SOLUTIONS OFFERED
  • TABLE 294 POWER GUMMIES: COMPANY OVERVIEW
  • TABLE 295 POWER GUMMIES: PRODUCTS OFFERED
  • TABLE 296 BIOMEDICAL RESEARCH LABORATORIES: COMPANY OVERVIEW
  • TABLE 297 BIOMEDICAL RESEARCH LABORATORIES: PRODUCTS OFFERED
  • TABLE 298 HEALTHKART: COMPANY OVERVIEW
  • TABLE 299 HEALTHKART: PRODUCTS OFFERED
  • TABLE 300 NORDIC NATURALS: COMPANY OVERVIEW
  • TABLE 301 NORDIC NATURALS: PRODUCTS OFFERED
  • TABLE 302 BIOGAIA: COMPANY OVERVIEW
  • TABLE 303 BIOGAIA: PRODUCTS OFFERED
  • TABLE 304 BIOGAIA: PRODUCT LAUNCHES
  • TABLE 305 BIOGAIA: DEALS
  • TABLE 306 BIOGAIA: EXPANSIONS
  • TABLE 307 ALFA LABORATORIES, INC.: COMPANY OVERVIEW
  • TABLE 308 NUTRISCIENCE CORPORATION: COMPANY OVERVIEW
  • TABLE 309 NATURE’S ESSENTIALS: COMPANY OVERVIEW
  • TABLE 310 LIFE EXTENSION: COMPANY OVERVIEW
  • TABLE 311 SOLGAR INC.: COMPANY OVERVIEW
  • TABLE 312 ADM: COMPANY OVERVIEW
  • TABLE 313 CARGILL, INCORPORATED: COMPANY OVERVIEW
  • TABLE 314 INTERNATIONAL FLAVORS & FRAGRANCES INC: COMPANY OVERVIEW
  • TABLE 315 BASF SE: COMPANY OVERVIEW
  • TABLE 316 DSM-FIRMENICH: COMPANY OVERVIEW
  • TABLE 317 ASSOCIATED BRITISH FOODS PLC: COMPANY OVERVIEW
  • TABLE 318 KYOWA KIRIN CO., LTD: COMPANY OVERVIEW
  • TABLE 319 FONTERRA CO-OPERATIVE GROUP LIMITED: COMPANY OVERVIEW
  • TABLE 320 KERRY GROUP PLC: COMPANY OVERVIEW
  • TABLE 321 DIVI'S NUTRACEUTICALS: COMPANY OVERVIEW
  • TABLE 322 ADJACENT MARKETS TO DIETARY SUPPLEMENTS MARKET
  • TABLE 323 NUTRACEUTICAL INGREDIENTS MARKET, BY REGION, 2020–2023 (USD MILLION)
  • TABLE 324 NUTRACEUTICAL INGREDIENTS MARKET, BY REGION, 2024–2029 (USD MILLION)
  • TABLE 325 PROBIOTICS MARKET, BY REGION, 2020–2023 (USD BILLION)
  • TABLE 326 PROBIOTICS MARKET, BY REGION, 2024–2029 (USD BILLION)
LIST OF FIGURES
 
  • FIGURE 1 DIETARY SUPPLEMENTS MARKET: RESEARCH DESIGN
  • FIGURE 2 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION
  • FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH
  • FIGURE 4 DIETARY SUPPLEMENTS MARKET SIZE CALCULATION: SUPPLY SIDE
  • FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH
  • FIGURE 6 DATA TRIANGULATION
  • FIGURE 7 DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024 VS. 2029 (USD MILLION)
  • FIGURE 8 DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2024 VS. 2029 (USD MILLION)
  • FIGURE 9 DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2024 VS. 2029 (USD MILLION)
  • FIGURE 10 DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2024 VS. 2029 (USD MILLION)
  • FIGURE 11 DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2024 VS. 2029 (USD MILLION)
  • FIGURE 12 DIETARY SUPPLEMENTS MARKET SHARE AND GROWTH RATE, BY REGION, 2024 (BY VALUE)
  • FIGURE 13 EMERGING DEMAND FOR PERSONALIZED NUTRITION TO PRESENT OPPORTUNITIES FOR MARKET GROWTH
  • FIGURE 14 CHINA AND VITAMINS SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARES IN 2024
  • FIGURE 15 VITAMINS SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD
  • FIGURE 16 ADULTS SEGMENT TO DOMINATE MARKET DURING FORECAST PERIOD
  • FIGURE 17 CAPSULES SEGMENT TO LEAD MARKET DURING FORECAST PERIOD
  • FIGURE 18 GUT HEALTH SEGMENT TO LEAD MARKET DURING FORECAST PERIOD
  • FIGURE 19 VITAMINS SEGMENT TO LEAD MARKET DURING FORECAST PERIOD
  • FIGURE 20 US TO ACCOUNT FOR LARGEST MARKET SHARE IN 2024
  • FIGURE 21 CHRONIC DISEASES: TOP CAUSES OF DEATH WORLDWIDE AMONG ALL AGES IN 2021
  • FIGURE 22 NUMBER OF DEATHS IN US DUE TO DIFFERENT DISEASES, 2022
  • FIGURE 23 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: MARKET DYNAMICS
  • FIGURE 24 US: HEALTH EXPENDITURE, BY CATEGORY AND SOURCE OF FUNDS IN USD TRILLION, 2021
  • FIGURE 25 AGING POPULATION IN JAPAN, 65 AND ABOVE (PERCENTAGE OF TOTAL POPULATION), 2018–2023
  • FIGURE 26 NUMBER OF COUNTRIES WITH MANDATORY OR VOLUNTARY FOOD FORTIFICATION, 2021
  • FIGURE 27 ADOPTION OF GEN AI IN FOOD & BEVERAGE PRODUCTION PROCESS
  • FIGURE 28 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS
  • FIGURE 29 AVERAGE SELLING PRICE TREND AMONG KEY PLAYERS, 2023
  • FIGURE 30 AVERAGE SELLING PRICE TREND, BY TYPE, 2020–2023 (USD/TON)
  • FIGURE 31 AVERAGE SELLING PRICE TREND, BY REGION, 2020–2023 (USD/TON)
  • FIGURE 32 DIETARY SUPPLEMENTS MARKET: SUPPLY CHAIN ANALYSIS
  • FIGURE 33 DIETARY SUPPLEMENTS MARKET: VALUE CHAIN ANALYSIS
  • FIGURE 34 KEY PLAYERS IN DIETARY SUPPLEMENTS ECOSYSTEM
  • FIGURE 35 NUMBER OF PATENTS GRANTED FOR DIETARY SUPPLEMENTS MARKET, 2013–2023
  • FIGURE 36 REGIONAL ANALYSIS OF PATENTS GRANTED FOR DIETARY SUPPLEMENTS MARKET, 2013–2023
  • FIGURE 37 EXPORT VALUE OF PROVITAMINS AND VITAMINS FOR KEY COUNTRIES, 2020–2023 (USD THOUSAND)
  • FIGURE 38 IMPORT VALUE OF PROVITAMINS AND VITAMINS FOR KEY COUNTRIES, 2020–2023 (USD THOUSAND)
  • FIGURE 39 PORTER’S FIVE FORCES MODEL: DIETARY SUPPLEMENTS MARKET
  • FIGURE 40 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TYPES OF DIETARY SUPPLEMENTS
  • FIGURE 41 KEY BUYING CRITERIA FOR KEY MODES OF APPLICATION
  • FIGURE 42 INVESTMENT AND FUNDING SCENARIO, 2020–2024 (USD MILLION)
  • FIGURE 43 DIETARY SUPPLEMENTS MARKET, BY TYPE, 2024 VS. 2029 (USD MILLION)
  • FIGURE 44 DIETARY SUPPLEMENTS MARKET, BY MODE OF APPLICATION, 2024 VS. 2029 (USD MILLION)
  • FIGURE 45 DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2024 VS. 2029 (USD MILLION)
  • FIGURE 46 BENEFITS SOUGHT FROM FOOD/BEVERAGES/NUTRIENTS IN US
  • FIGURE 47 DIETARY SUPPLEMENTS MARKET, BY FUNCTION, 2024 VS. 2029 (USD MILLION)
  • FIGURE 48 TOP SPORTS NUTRITION INGREDIENTS SOUGHT BY CONSUMERS IN EUROPE
  • FIGURE 49 DIETARY SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2024 VS. 2029 (USD MILLION)
  • FIGURE 50 INDIA TO REGISTER HIGHEST CAGR IN GLOBAL DIETARY SUPPLEMENTS MARKET DURING FORECAST PERIOD
  • FIGURE 51 NORTH AMERICA: MARKET SNAPSHOT
  • FIGURE 52 US: MOST POPULAR SUPPLEMENTS AMONG ADULTS
  • FIGURE 53 ASIA PACIFIC: MARKET SNAPSHOT
  • FIGURE 54 REVENUE ANALYSIS FOR KEY COMPANIES, 2021–2023 (USD BILLION)
  • FIGURE 55 SHARE OF LEADING PLAYERS IN DIETARY SUPPLEMENTS MARKET, 2023
  • FIGURE 56 RANKING OF TOP FIVE PLAYERS IN DIETARY SUPPLEMENTS MARKET
  • FIGURE 57 DIETARY SUPPLEMENTS MARKET: COMPANY EVALUATION MATRIX (KEY PLAYERS), 2023
  • FIGURE 58 DIETARY SUPPLEMENTS MARKET: COMPANY FOOTPRINT, 2023
  • FIGURE 59 DIETARY SUPPLEMENTS MARKET: COMPANY EVALUATION MATRIX (START-UPS/SMES), 2023
  • FIGURE 60 COMPANY VALUATION FOR NINE MAJOR PLAYERS IN DIETARY SUPPLEMENTS MARKET, 2023 (USD BILLION)
  • FIGURE 61 EV/EBITDA OF MAJOR PLAYERS, 2023
  • FIGURE 62 BRAND/PRODUCT COMPARISON
  • FIGURE 63 NESTLÉ: COMPANY SNAPSHOT
  • FIGURE 64 ABBOTT: COMPANY SNAPSHOT
  • FIGURE 65 OTSUKA HOLDINGS CO., LTD.: COMPANY SNAPSHOT
  • FIGURE 66 HALEON GROUP OF COMPANIES: COMPANY SNAPSHOT
  • FIGURE 67 GLANBIA PLC: COMPANY SNAPSHOT
  • FIGURE 68 BAYER AG: COMPANY SNAPSHOT
  • FIGURE 69 H&H GROUP: COMPANY SNAPSHOT
  • FIGURE 70 NATURE’S SUNSHINE PRODUCTS, INC.: COMPANY SNAPSHOT
  • FIGURE 71 NU SKIN: COMPANY SNAPSHOT
  • FIGURE 72 AMWAY CORP.: COMPANY SNAPSHOT
  • FIGURE 73 HERBALIFE INTERNATIONAL OF AMERICA, INC.: COMPANY SNAPSHOT
  • FIGURE 74 BIOGAIA: COMPANY SNAPSHOT

 

The study involved two major approaches in estimating the current size of the dietary supplements market. Exhaustive secondary research was done to collect information on the market, peer, and parent markets. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were employed to estimate the complete market size. After that, market breakdown and data triangulation were used to estimate the market size of segments and subsegments.

Secondary Research

This research study involved the extensive use of secondary sources—directories and databases such as Bloomberg Businessweek and Factiva—to identify and collect information useful for a technical, market-oriented, and commercial study of the market.

In the secondary research process, various sources such as annual reports, press releases & investor presentations of companies, white papers, food journals, certified publications, articles from recognized authors, directories, and databases were referred to identify and collect information.

Secondary research was mainly used to obtain key information about the industry’s supply chain, the total pool of key players, and market classification and segmentation as per the industry trends to the bottom-most level, regional markets, and key developments from both market- and technology-oriented perspectives.

Primary Research

Extensive primary research was conducted after obtaining information regarding the dietary supplements market scenario through secondary research. Several primary interviews were conducted with market experts from both the demand and supply sides across major countries of North America, Europe, Asia Pacific, South America, and the Rest of the World. Primary data was collected through questionnaires, emails, and telephonic interviews. The primary sources from the supply side included various industry experts, such as Chief X Officers (CXOs), Vice Presidents (VPs), Directors from business development, marketing, research, and development teams, and related key executives from distributors and key opinion leaders. Primary interviews were conducted to gather insights such as market statistics, data on revenue collected from the products and services, market breakdowns, market size estimations, market forecasting, and data triangulation. Primary research also helped in understanding the various trends related to dietary supplements by type, mode of application, target consumer, distribution channel, function, and region. Stakeholders from the demand side, such as food and beverage companies and health and personal care companies who are using dietary supplements, were interviewed to understand the buyer’s perspective on the suppliers, products, and their current usage of dietary supplements and the outlook of their business which will affect the overall market.

Dietary Supplements Market Size, and Share

Note: The three tiers of the companies are defined based on their total revenues in 2022 or 2023, as per
the availability of financial data: Tier 1: Revenue > USD 1 billion; Tier 2: USD 100 million = Revenue = USD
1 billion; Tier 3: Revenue < USD 100 million.

To know about the assumptions considered for the study, download the pdf brochure

COMPANY NAME

DESIGNATION

Nestle (Switzerland)

General Manager

Abbott (US)

Sales Manager

Otsuka Holdings Co., Ltd (Japan)

Manager

International Flavors & Fragrances Inc (US)

Head of processing department

Haleon Group of Companies (UK)

Marketing Manager

Glanbia PLC (Ireland)

Sales Executive

Market Size Estimation

Both the top-down and bottom-up approaches were used to estimate and validate the total size of the dietary supplements market. These approaches were also used extensively to determine the size of various subsegments in the market. The research methodology used to estimate the market size includes the following details:

  • The key players in the industry and the overall markets were identified through extensive secondary research.
  • All shares, splits, and breakdowns were determined using secondary sources and verified through primary sources.
  • All possible parameters that affect the market covered in this research study were accounted for, viewed in extensive detail, verified through primary research, and analyzed to obtain final quantitative and qualitative data.
  • The research included the study of reports, reviews, and newsletters of top market players, along with extensive interviews for opinions from leaders, such as CEOs, directors, and marketing executives.

Dietary Supplements Market : Top-Down and Bottom-Up Approach

Dietary Supplements Market Top Down and Bottom Up Approach

Data Triangulation

After arriving at the overall market size from the estimation process explained above, the total market was split into several segments and subsegments. The data triangulation and market breakdown procedures were employed, wherever applicable, to estimate the overall dietary supplements market and arrive at the exact statistics for all segments and subsegments. The data was triangulated by studying various factors and trends from the demand and supply sides. The market size was also validated using both the top-down and bottom-up approaches.

Market Definition

According to the National Institute on Aging (NIA) [a part of the National Institutes of Health (NIH)], “Dietary supplements are substances you might use to add nutrients to your diet or to lower your risk of health problems such as osteoporosis or arthritis. Dietary supplements come in the form of pills, capsules, powders, gel tabs, extracts, or liquids. They might contain vitamins, minerals, fiber, amino acids, herbs other plants, or enzymes. Sometimes, the ingredients in dietary supplements are added to foods, including drinks.”

Stakeholders

  • Manufacturers of food products, beverages, and dietary supplements
  • Manufacturers of nutraceutical ingredients
  • Intermediary suppliers, such as traders and distributors of nutraceutical products
  • Government, research organizations, and institutions
  • World Health Organization (WHO)
  • Codex Alimentarius Commission (CAC)
  • Associations, regulatory bodies, and other industry-related bodies:
  • Food and Agriculture Organization (FAO)
  • United States Department of Agriculture (USDA)
  • Food Safety Council (FSC)
  • Food and Drug Administration (FDA)
  • European Food Safety Authority (EFSA)
  • Food Standards Australia New Zealand (FSANZ)
  • Dietary Supplement Health and Education Act (DSHEA)
  • Internal Probiotics Association
  • Indian Health Foods and Dietary Supplements Association (INHADSA)

Report Objectives

  • To determine and project the size of the dietary supplements market with respect to the type, mode of application, target consumer, distribution channel, function, and regions in terms of value over five years, ranging from 2024 to 2029.
  • To identify the attractive opportunities in the market by determining the largest and fastest-growing segments across regions
  • To provide detailed information about the key factors influencing market growth (drivers, restraints, opportunities, and challenges)
  • To analyze the opportunities in the market for stakeholders and provide details of the competitive landscape for market leaders.
  • To analyze the micro-markets with respect to individual growth trends, prospects, and their contribution to the total market.
  • To identify and profile the key players in the dietary supplements market.
  • To understand the competitive landscape and identify the major growth strategies adopted by players across the key regions.

Available Customizations

With the given market data, MarketsandMarkets offers customizations according to company-specific scientific needs.

The following customization options are available for the report:

Product Analysis

  • Product Matrix, which gives a detailed comparison of the product portfolio of each company.

Geographic Analysis as per Feasibility

With the given market data, MarketsandMarkets offers customizations according to company-specific scientific needs.

  • Further breakdown of the Rest of Europe dietary supplements market into key countries.
  • Further breakdown of the Rest of Asia Pacific dietary supplements market into key countries.
  • Further breakdown of the Rest of South America dietary supplements market into key countries.

Company Information

  • Detailed analyses and profiling of additional market players (up to five)

 

Previous Versions of this Report

Dietary Supplements Market by Type (Botanicals, Vitamins, Minerals, Amino Acids, Enzymes, Probiotics), Function, Mode of Application, Target Consumer, Distribution Channel (Pharmacy, Supermarket/Hypermarket, Online) and Region - Global Forecast to 2028

Report Code FB 1425
Published in May, 2023, By MarketsandMarkets™

Dietary Supplements Market by Type (Botanicals, Vitamins, Minerals, Amino Acids, Enzymes, Probiotics), Function, Mode of Application, Target Consumer, Distribution Channel (Pharmacy, Supermarket/Hypermarket, Online) and Region - Global Forecast to 2028

Report Code FB 1425
Published in Apr, 2022, By MarketsandMarkets™
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Growth opportunities and latent adjacency in Dietary Supplements Market

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