Lawn Mower Market

Lawn Mower Market by Type (Walk-Behind, Riding & Robotic), End Use (Residential & Commercial), Propulsion Type (ICE & Electric), Battery Type (Lithium-Ion, Lead-Acid), Lawn Size (Small, Medium & Large), Autonomy and Region - Global Forecast to 2027

Report Code: AT 6937 Mar, 2022, by marketsandmarkets.com

[229 Pages Report] The global lawn mower market size was valued at USD 23.5 billion in 2022 and is expected to reach USD 33.6 billion by 2027, growing at a CAGR of 7.4% from 2022 to 2027. The rising sports activities and golf lawns would drive the institutional demand for lawn mowing machines. Owing to their higher capacity and greater output, the riding lawn mowers or zero-turn mowers are projected to lead the global lawn mower market. Alternatively, the growing convergence of automation and the development of IoT would drive the demand for robotic lawn mowers. The robotic lawn mowers also eliminated the safety issues associated with traditional lawn mowers. With the increase in urban spaces and lawn areas around the residential places, the need for residential lawn mowers would rise and would further fuel the demand for robotic lawn mowers.

Lawn Mower Market

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Market Dynamics

DRIVER: Increased demand for lawn mowers for residential purposes

The growing urbanization across regions has been attributed to the growth of residential spaces with lawns and increasing demand for mechanized lawn mowers to maintain the lawns across vicinities. According to the United Nations Revision of World Urbanization Prospects, 68% of the world's population will live in cities by 2050, up from 55% in 2018. This urbanization necessitates the development of smart cities and green spaces, which requires the construction of new structures and the upkeep of public green areas and parks. With a substantial economic expansion in the last 25 years, many of the world's population enjoys more economic affluence. According to the World Economic Forum estimates, in 2019, consumers' purchasing power in different regions will increase. All these factors are increasing the demand for lawn mower machines globally. Various players offer lawn mower renting services to address the rise in demand. This rise in spending is anticipated to increase the number of green spaces around cities, necessitating the use of lawn mowers, resulting in an increased demand across the globe.

RESTRAINTS: Trade barriers and protectionist policies among different regions.

Trade barriers pose a challenge when it comes to ever-changing dynamic relations among the countries in the world. Thus, trade in particular products like lawn mowers is prone to face the heat of restrictive trade practices and tariffs. The US Department of Commerce announced the launch of new anti-dumping and countervailing duty investigations in June 2020. This was undertaken based on a petition filed by MTD Products (US) to determine if walk-behind lawn mowers and parts from China and Vietnam are dumped in the US and if unfair subsidies are received from Chinese producers. Argentina (33.4%), Bahamas (31.2%), Cameroon (29.4%), and Gabon (29.4%) have the highest import tariffs for mowers with horizontal cutting devices. Such taxes and duties are posturing a stance of unease in trades, particularly concerning lawn mowers of different kinds, leading to more significant challenges for manufacturers from various countries. In April 2021, Briggs & Stratton LLC (US) won 2 federal anti-dumping proceedings that call for tariffs of up to 535% on engines from China used by competitors like The Toro Company (US) and MTD Products (US).

OPPORTUNITIES: Developments and growing popularity of electric and robotic mowers to drive demand

Emerging technologies like AI in robotic systems can help automate lawn mowing systems with better cutting efficiency. Some robotic mowers have integrated functionality within apps to alter settings or schedule mowing times and frequency and manually control the mower with a digital joystick. Technologies like embedded GPS in modern robotic lawn mowers allow them to automatically mow around obstacles or even go to sleep when it starts to rain. Most robotic mowers use a random approach, in which the machine bounces around on the grass until it strikes the boundary wire that limits the operating area. Then it switches direction until it hits the wire again. This could take a long time, depending on the lawn size. Hence, the equipment must be running at all times. Several robotic mowers, such as Indego by Bosch, construct a garden map before systematically tackling the work.

CHALLENGES: Increasing safety regulations and stringent emission standards to impact demand

According to the US Environmental Protection Agency, a new gas-powered lawn mower emits as much pollution in an hour as 11 new cars operated for an hour each. Also, according to Swedish research- Measurement of Regulated and Unregulated Exhaust Emissions from a Lawn Mower by Anders Christensen, Roger Westerholm, and Jacob Almen, published in 2001, driving a car for 150 kilometers created the same amount of polycyclic aromatic hydrocarbons (PAHs) as operating a conventional four-stroke, four-horsepower lawn mower for an hour. This proves that lawn mowers have a negative impact on the ecosystem. Older two-stroke engines are inefficient in fuel combustion, with approximately 30% of the fuel failing to complete combustion. This means that more air pollutants, such as carbon monoxide, nitrous oxide, and hydrocarbons, are created, with the latter two contributing to increased smog formation. The California Air Resources Board will require most newly produced small off-road engines (SORE), such as those found in leaf blowers, lawn mowers, and other equipment, to have zero emission from 2024. Converting a sizeable zero-turn mower from gas to lithium battery power involves more than swapping out the engine. It necessitates focused investments in R&D development to accommodate the modifications while adhering to strict emissions rules. Such factors add to the restrictions on the growth of the lawn mower market in various countries.

The commercial segment is estimated to be the largest and fastest-growing segment of the lawn mower market

The landscaping industry is growing in commercial building activities, leading to the commercial lawn mower market growth in the Americas and Europe. The rising deployment of new commercial technology in golf courses and other large parks and lawns is expected to boost market expansion in the foreseeable years. Zero-turn and push-type lawn mowers are also generally used in commercial landscape and lawn maintenance applications. Also, growth in institutional procurements like municipal corporations, business houses, schools/colleges, and landscape service providers are attributed mainly to the overall demand for lawn mowers for commercial use.

Internal-combustion engine lawn mowers are estimated to be the most significant propulsion type

Internal-combustion engine lawn mowers hold a larger market share than electric lawn mowers. ICE lawn mowers are acquainted with more powerful engines than electric motors-based lawn mowers. It has higher power output and can be used in non-uniform landscapes, office/commercial spaces, sports clubs like Golf lawns, etc. ICE propulsion mowers are suitable for bigger lawn sizes, and human capital is available. People like those engaged in farming and other associated activities can go with zero-turn mowers, which are majorly internal combustion engine-based propulsion types. However, these mowers are noisy, mainly when operated at high speed. With growing environmental concerns, the demand for gasoline & other conventional fuel-based propulsion mowers is likely to get slightly impacted as these mowers release harmful emissions. Overall, this segment will likely hold the largest market share of lawn mowers across the globe.

Lawn Mower Market by Region

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Asia Pacific lawn mower market to register the fastest growth over the forecast period

The Asia Pacific market would witness the fastest growth during the forecast period, especially in Australia and China. The region has recently seen many foreign companies offering new technology-driven robotic and walk-behind lawn mowers. An increase in disposable family income and people's interest in gardening activities in emerging economies have opened new avenues and created several opportunities for lawn mower manufacturers in the region. Robotic lawn mowers are estimated to register the fastest growth in Asia Oceania due to rising automation and efficiency desired in lawn mowing operations. The increasing popularity and domestic production of robotic and electric lawn mowers are the major factors driving the market in the region. The region, thus, offers lucrative opportunities and tremendous potential for lawn mower manufacturers.

Key Market Players

The lawn mower market is primarily dominated by globally established players John Deere (US), Honda Motor Co Ltd. (Japan), The Toro Company (US), Husqvarna (Sweden), MTD Products Inc (US), and Kubota (Japan). These companies are consistently developing new products, adopted expansion strategies, and undertook collaborations, partnerships, and mergers & acquisitions to gain traction in this high growth lawn mower market across different regions.

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Scope of the Report
:

Report Metric

Details

Market Revenue in 2022

$23.5 Billion

Estimated Revenue by 2027

$33.6 Billion

Revenue  Rate

Projected to grow at a CAGR of 7.4%

Market Driver

Increased demand for lawn mowers for residential purposes

Market Opportunity

Developments and growing popularity of electric and robotic mowers to drive demand

Key Market Players

John Deere (US), Honda Motor Co Ltd. (Japan), The Toro Company (US), Husqvarna (Sweden), MTD Products Inc (US), and Kubota (Japan).

Recent Developments

  • In January 2022, The Toro Company introduced Z Master 7500-D 144, which adapts to cutting conditions and terrain on the fly by choosing the correct operating mode for the conditions with Toro's Horizon technology. The Horizon onboard intelligence platform enhances the machine's performance in various mowing conditions and protects the mower by monitoring engine oil temperature and pressure.
  • In November 2021, The Toro Company introduced the Titan Max HAVOC edition, which has an ultra-strong tubular steel frame powered by pure American muscle with a 26HP Kohler 7000 Series engine, and rides on massive 23" drive tires that deliver optimal traction and one smooth ride.
  • In February 2021, The Toro Company had introduced the Greensmaster e1021 mower, which takes electrical efficiency to a new level, allowing operators to mow up to 35,000 square feet (over 3,000 square meters) of turf on a single charge. A convenient LCD screen gives the operator an instant view of the ongoing battery charge status and indicates diagnostics, machine hours, overall battery health, and initiating backslapping.
  • In June 2021, Husqvarna launched CEORA, a robotic mower explicitly designed for demanding professional applications delivering a first-class result cost-efficient, and safe way with low noise and zero emissions. The product operates entirely independently within a defined area. The systematic mowing technology offers cuts in parallel paths. One machine can cover areas up to 50 000 m2.
  • In January 2020, John Deere introduced the 6080A and 6500A ECut Hybrid models, which feature the proven electric reel drive system, reducing potential hydraulic leak points by over 90%. The hybrid system is powered exclusively by an alternator, resulting in consistent performance without additional batteries to maintain.
  • In August 2019, Honda introduced an HRN lawn mower that offers a powerful Honda GCV170 engine and features that optimize grass cutting while streamlining operation and maintenance. It was designed from the ground up and tested at Honda Research and Development Americas, Inc. (HRA).

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TABLE OF CONTENTS

1 INTRODUCTION (Page No. - 28)
    1.1 OBJECTIVES
    1.2 MARKET DEFINITION
           1.2.1 INCLUSIONS & EXCLUSIONS
                    TABLE 1 SEGMENT-WISE INCLUSIONS & EXCLUSIONS
    1.3 MARKET SCOPE
           FIGURE 1 MARKET SEGMENTATION: LAWN MOWER MARKET
           1.3.1 YEARS CONSIDERED FOR THE STUDY
           1.3.2 MARKET, BY REGION
    1.4 SUMMARY OF CHANGES

2 RESEARCH METHODOLOGY (Page No. - 32)
    2.1 RESEARCH DATA
           FIGURE 2 LAWN MOWER MARKET: RESEARCH DESIGN
           FIGURE 3 RESEARCH METHODOLOGY MODEL
           2.1.1 SECONDARY DATA
                    2.1.1.1 List of key secondary sources to estimate base numbers
                    2.1.1.2 List of key secondary lawn mower sources
                    2.1.1.3 Key data from secondary sources
           2.1.2 PRIMARY DATA
                    FIGURE 4 BREAKDOWN OF PRIMARY INTERVIEWS
                    2.1.2.1 Sampling techniques & data collection methods
    2.2 MARKET SIZE ESTIMATION
           FIGURE 5 RESEARCH METHODOLOGY: HYPOTHESIS BUILDING
           2.2.1 BOTTOM-UP APPROACH: MARKET, BY TYPE
                    FIGURE 6 BOTTOM-UP APPROACH: MARKET
           2.2.2 TOP-DOWN APPROACH: MARKET
                    FIGURE 7 TOP-DOWN APPROACH: MARKET BY END USE, BATTERY TYPE, LAWN SIZE, AUTONOMY, PROPULSION TYPE
                    FIGURE 8 LAWN MOWER MARKET: RESEARCH DESIGN & METHODOLOGY
           2.2.3 FACTOR ANALYSIS FOR MARKET SIZING: DEMAND AND SUPPLY SIDES
    2.3 FACTOR ANALYSIS
    2.4 MARKET BREAKDOWN AND DATA TRIANGULATION
           FIGURE 9 DATA TRIANGULATION
           2.4.1 GLOBAL ASSUMPTIONS
    2.5 ASSUMPTIONS
    2.6 RESEARCH LIMITATIONS

3 EXECUTIVE SUMMARY (Page No. - 45)
    3.1 PRE- VS POST-COVID-19 SCENARIO
           FIGURE 10 PRE- VS POST-COVID-19 SCENARIO: LAWN MOWER MARKET, 2018–2027 (USD MILLION)
           TABLE 2 MARKET: PRE- VS. POST-COVID-19 SCENARIO, 2019–2027 (USD MILLION)
    3.2 REPORT SUMMARY
           FIGURE 11 MARKET: MARKET OUTLOOK
           FIGURE 12 MARKET, BY REGION, 2022 VS. 2027 (USD MILLION)

4 PREMIUM INSIGHTS (Page No. - 49)
    4.1 ATTRACTIVE OPPORTUNITIES IN MARKET
           FIGURE 13 INCREASING POPULARITY OF ELECTRIC AND ROBOTIC MODELS AND GROWING URBANIZATION TO DRIVE MARKET
    4.2 MARKET, BY REGION
           FIGURE 14 ASIA OCEANIA ESTIMATED TO BE FASTEST-GROWING MARKET DURING FORECAST PERIOD
    4.3 MARKET, BY TYPE
           FIGURE 15 ROBOTIC SEGMENT EXPECTED TO WITNESS FASTEST GROWTH DURING FORECAST PERIOD
    4.4 MARKET, BY BATTERY TYPE
           FIGURE 16 LITHIUM-ION SEGMENT ESTIMATED TO LEAD MARKET DURING FORECAST PERIOD
    4.5 LAWN MOWER MARKET, BY LAWN SIZE
           FIGURE 17 MEDIUM LAWN SIZE MOWERS TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD
    4.6 MARKET, BY LEVEL OF AUTONOMY
           FIGURE 18 AUTONOMOUS LAWN MOWERS PROJECTED TO GROW WITH HIGHER CAGR THAN NON-AUTONOMOUS DURING FORECAST PERIOD
    4.7 MARKET, BY END USE
           FIGURE 19 COMMERCIAL SEGMENT ESTIMATED TO DOMINATE MARKET DURING FORECAST PERIOD
    4.8 MARKET, BY PROPULSION TYPE
           FIGURE 20 ELECTRIC LAWN MOWER SEGMENT TO DEMONSTRATE HIGH GROWTH DURING FORECAST PERIOD
    4.9 ROBOTIC LAWN MOWER MARKET, BY HARDWARE
           FIGURE 21 MICROCONTROLLER SEGMENT HOLD THE MAXIMUM SHARE DURING FORECAST PERIOD
    4.10 ROBOTIC LAWN MOWER SOFTWARE MARKET, BY REGION
           FIGURE 22 EUROPE LEAD THE SOFTWARE MARKET FOR ROBOTIC LAWN MOWER SOFTWARE MARKET

5 MARKET OVERVIEW (Page No. - 55)
    5.1 INTRODUCTION
    5.2 MARKET DYNAMICS
           FIGURE 23 LAWN MOWER: MARKET DYNAMICS
           5.2.1 DRIVERS
                    5.2.1.1 Increased demand for lawn mowers for residential purposes
                               FIGURE 24 WORLD GDP PER CAPITA (CURRENT USD)
                    5.2.1.2 Growth in demand for lawn mowers for commercial purposes
           5.2.2 RESTRAINTS
                    5.2.2.1 Trade barriers and protectionist policies among different regions
                    5.2.2.2 High cost of lawn mowers
           5.2.3 OPPORTUNITIES
                    5.2.3.1 Developments and growing popularity of electric and robotic mowers to drive demand
                    5.2.3.2 Introduction of Robots-as- a-Service (RaaS) business model
           5.2.4 CHALLENGES
                    5.2.4.1 High accident rates
                    5.2.4.2 Increasing safety regulations and stringent emission standards to impact demand
    5.3 COVID-19 IMPACT ON LAWN MOWER INDUSTRY
    5.4 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESSES
           FIGURE 25 REVENUE SHIFT FOR LAWN MOWER MARKET
    5.5 MARKET SCENARIO
           FIGURE 26 MARKET SCENARIO, 2022–2027 (USD MILLION)
           5.5.1 MOST LIKELY/REALISTIC SCENARIO
                    TABLE 3 MARKET (REALISTIC SCENARIO), BY REGION, 2022–2027 (USD MILLION)
           5.5.2 HIGH COVID-19 IMPACT SCENARIO
                    TABLE 4 MARKET (HIGH COVID-19 IMPACT SCENARIO), BY REGION, 2022–2027 (USD MILLION)
           5.5.3 LOW COVID-19 IMPACT SCENARIO
                    TABLE 5 MARKET (LOW COVID-19 IMPACT SCENARIO), BY REGION, 2022–2027 (USD MILLION)
    5.6 PATENT ANALYSIS
    5.7 VALUE CHAIN ANALYSIS
           FIGURE 27 VALUE CHAIN ANALYSIS: MARKET
    5.8 CASE STUDY ANALYSIS- BY GREENZIE-FORT ROBOTICS
    5.9 TECHNOLOGY ANALYSIS
    5.10 MARKET ECOSYSTEM
           TABLE 6 LAWN MOWER: MARKET ECOSYSTEM
    5.11 PRICING ANALYSIS
                    TABLE 7 AVERAGE PRICES OF LAWN MOWER TYPES, 2020-2022
    5.12 PORTER’S FIVE FORCES ANALYSIS
                    FIGURE 28 PORTER’S FIVE FORCES IMPACT ON MARKET
           5.12.1 THREAT OF NEW ENTRANTS
           5.12.2 THREAT OF SUBSTITUTES
           5.12.3 BARGAINING POWER OF SUPPLIERS
           5.12.4 BARGAINING POWER OF BUYERS
           5.12.5 INTENSITY OF COMPETITIVE RIVALRY
    5.13 LAWN MOWER -TRADE ANALYSIS- IMPORT AND EXPORT
                    TABLE 8 LAWN MOWER TRADE ANALYSIS: IMPORT (UNITS)
                    TABLE 9 LAWN MOWER TRADE ANALYSIS: EXPORT (UNITS)
    5.14 REGULATORY LANDSCAPE
    5.15 KEY CONFERENCES & EVENTS IN 2022-2023
                    TABLE 10 MARKET: DETAILED LIST OF CONFERENCES & EVENTS
           5.15.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS

6 LAWN MOWER MARKET, BY DISTRIBUTION CHANNEL (Page No. - 79)
    6.1 INTRODUCTION
    6.2 ONLINE DISTRIBUTION CHANNEL
           6.2.1 INCREASE IN CUSTOMER PRESENCE ON DIGITAL PLATFORMS TO DRIVE DEMAND THROUGH ONLINE DISTRIBUTION CHANNEL
    6.3 RETAIL DISTRIBUTION CHANNEL
           6.3.1 RISE IN RETAIL STORES AND DEALER NETWORKS TO FUEL DEMAND THROUGH RETAIL CHANNEL

7 LAWN MOWER MARKET, BY TYPE (Page No. - 81)
    7.1 INTRODUCTION
           7.1.1 RESEARCH METHODOLOGY
           7.1.2 ASSUMPTIONS
           7.1.3 INDUSTRY INSIGHTS: BY TYPE & REGION
                    FIGURE 29 GLOBAL MARKET, BY TYPE, 2022 VS. 2027 (USD MILLION)
                    TABLE 11 MARKET, BY TYPE, 2018–2021 (UNITS)
                    TABLE 12 MARKET, BY TYPE, 2022–2027 (UNITS)
                    TABLE 13 MARKET, BY TYPE, 2018–2021 (USD MILLION)
                    TABLE 14 LAWN MOWERMARKET, BY TYPE, 2022–2027 (USD MILLION)
    7.2 RIDING LAWN MOWERS
           7.2.1 INCREASING APPLICATION FOR MOWING LARGE SIZE LAWN SPACES EXPECTED TO FUEL SEGMENT GROWTH
                    TABLE 15 MARKET, BY REGION, 2018–2021 (UNITS)
                    TABLE 16 MARKET, BY REGION, 2022–2027 (UNITS)
                    TABLE 17 MARKET, BY REGION, 2018–2021 (USD MILLION)
                    TABLE 18 MARKET, BY REGION, 2022–2027 (USD MILLION)
    7.3 WALK-BEHIND LAWN MOWERS
           7.3.1 GROWING MARKET SHARE OF ROBOTIC AND RIDING MOWERS EXPECETD TO IMPACT WALK-BEHIND MOWER MARKET
                    TABLE 19 MARKET, BY REGION, 2018–2021 (UNITS)
                    TABLE 20 MARKET, BY REGION, 2022–2027 (UNITS)
                    TABLE 21 MARKET, BY REGION, 2018–2021 (USD MILLION)
                    TABLE 22 MARKET, BY REGION, 2022–2027 (USD MILLION)
    7.4 ROBOTIC/AUTONOMOUS LAWN MOWERS
           7.4.1 EUROPE TO BECOME LARGEST MARKET FOR ROBOTIC LAWN MOWERS
                    TABLE 23 MARKET, BY REGION, 2018–2021 (UNITS)
                    TABLE 24 MARKET, BY REGION, 2022–2027 (UNITS)
                    TABLE 25 MARKET, BY REGION, 2018–2021 (USD MILLION)
                    TABLE 26 MARKET, BY REGION, 2022–2027 (USD MILLION)

8 LAWN MOWERS MARKET, BY LAWN SIZE (Page No. - 89)
    8.1 INTRODUCTION
           8.1.1 RESEARCH METHODOLOGY
           8.1.2 ASSUMPTIONS
           8.1.3 KEY INDUSTRY INSIGHTS
                    FIGURE 30 MARKET, BY LAWN SIZE, 2022 VS 2027 (USD MILLION)
                    TABLE 27 MARKET, BY LAWN SIZE, 2018–2021 (UNITS)
                    TABLE 28 MARKET, BY LAWN SIZE, 2022–2027 (UNITS)
    8.2 SMALL LAWN SIZE
           8.2.1 GROWING URBANIZATION RATE EXPECTED TO BE LARGEST MARKET WITH SMALL LAWN SIZE, DRIVING SALES FOR LAWN MOWERS
                    TABLE 29 MARKET, BY REGION, 2018–2021 (UNITS)
                    TABLE 30 MARKET, BY REGION, 2022–2027 (UNITS)
    8.3 MEDIUM LAWN SIZE
           8.3.1 GROWING COMMERCIAL PROPERTIES/SPACES EXPECTED TO FUEL MARKET
                    TABLE 31 MARKET, BY REGION, 2018–2021 (UNITS)
                    TABLE 32 MARKET, BY REGION, 2022–2027 (UNITS)
    8.4 LARGE LAWN SIZE
           8.4.1 GROWING AVAILABILITY OF GOLF CLUBS AND RESORTS TO BOOST MARKET
                    TABLE 33 MARKET, BY REGION, 2018–2021 (UNITS)
                    TABLE 34 MARKET, BY REGION, 2022–2027 (UNITS)

9 LAWN MOWER MARKET, BY END USER (Page No. - 95)
    9.1 INTRODUCTION
           9.1.1 RESEARCH METHODOLOGY
           9.1.2 INDUSTRY INSIGHTS
           9.1.3 ASSUMPTIONS
                    FIGURE 31 GLOBAL MARKET, BY END USER, 2022 VS. 2027 (USD MILLION)
                    TABLE 35 MARKET, BY END USER, 2018–2021 (UNITS)
                    TABLE 36 MARKET, BY END USER, 2022–2027 (UNITS)
                    TABLE 37 MARKET, BY END USER, 2018–2021 (USD MILLION)
                    TABLE 38 MARKET, BY END USER, 2022–2027 (USD MILLION)
    9.2 RESIDENTIAL
           9.2.1 INCREASING TREND OF URBANIZATION AND BETTER LIVING SPACES TO DRIVE DEMAND FOR RESIDENTIAL SEGMENT
                    TABLE 39 MARKET, BY REGION, 2018–2021 (UNITS)
                    TABLE 40 MARKET, BY REGION, 2022–2027 (UNITS)
                    TABLE 41 MARKET, BY REGION, 2018–2021 (USD MILLION)
                    TABLE 42 MARKET, BY REGION, 2022–2027 (USD MILLION)
    9.3 COMMERCIAL
           9.3.1 RISE IN RENTAL LANDSCAPING SERVICES TO BOOST DEMAND FOR LAWN MOWERS
                    TABLE 43 MARKET, BY REGION, 2018–2021 (UNITS)
                    TABLE 44 MARKET, BY REGION, 2022–2027 (UNITS)
                    TABLE 45 MARKET, BY REGION, 2018–2021 (USD MILLION)
                    TABLE 46 MARKET, BY REGION, 2022–2027 (USD MILLION)

10 LAWN MOWER MARKET, BY PROPULSION TYPE (Page No. - 102)
     10.1 INTRODUCTION
             10.1.1 RESEARCH METHODOLOGY
             10.1.2 ASSUMPTIONS
             10.1.3 INDUSTRY INSIGHTS: BY PROPULSION TYPE & REGION
                       FIGURE 32 MARKET, BY PROPULSION TYPE, 2022 VS. 2027 (USD MILLION)
                       TABLE 47 MARKET, BY PROPULSION TYPE, 2018–2021 (UNITS)
                       TABLE 48 MARKET, BY PROPULSION TYPE, 2022–2027 (UNITS)
                       TABLE 49 MARKET, BY PROPULSION TYPE, 2018–2021 (USD MILLION)
                       TABLE 50 MARKET, BY PROPULSION TYPE, 2022–2027 (USD MILLION)
     10.2 ELECTRIC LAWN MOWERS
             10.2.1 GOVERNMENT REGULATIONS, DEVELOPMENTS IN BATTERIES, AND LAUNCHES OF VARIOUS ELECTRIC MODEL-CORDLESS/ROBOTIC EXPECTED TO DRIVE MARKET
                       TABLE 51 MARKET, BY REGION, 2018–2021 (UNITS)
                       TABLE 52 MARKET, BY REGION, 2022–2027 (UNITS)
                       TABLE 53 MARKET, BY REGION, 2018–2021 (USD MILLION)
                       TABLE 54 MARKET, BY REGION, 2022–2027 (USD MILLION)
     10.3 INTERNAL COMBUSTION ENGINE (ICE) LAWN MOWERS
             10.3.1 HIGHER POWER OUTPUT AND EASY AFTER-SALES SERVICE DRIVE ICE MARKET
                       TABLE 55 MARKET, BY REGION, 2018–2021 (UNITS)
                       TABLE 56 MARKET, BY REGION, 2022–2027 (UNITS)
                       TABLE 57 MARKET, BY REGION, 2018–2021 (USD MILLION)
                       TABLE 58 MARKET, BY REGION, 2022–2027 (USD MILLION)

11 LAWN MOWER MARKET, BY LEVEL OF AUTONOMY (Page No. - 109)
     11.1 INTRODUCTION
             11.1.1 RESEARCH METHODOLOGY
             11.1.2 ASSUMPTIONS
             11.1.3 INDUSTRY INSIGHTS
                       FIGURE 33 MARKET, BY LEVEL OF AUTONOMY, 2022 VS 2027 (USD MILLION)
                       TABLE 59 MARKET, BY LEVEL OF AUTONOMY, 2018–2021 (UNITS)
                       TABLE 60 MARKET, BY LEVEL OF AUTONOMY, 2022–2027 (UNITS)
                       TABLE 61 MARKET, BY LEVEL OF AUTONOMY, 2018–2021 (USD MILLION)
                       TABLE 62 MARKET, BY LEVEL OF AUTONOMY, 2022–2027 (USD MILLION)
     11.2 AUTONOMOUS LAWN MOWER
             11.2.1 DEVELOPMENTS IN ROBOTIC LAWN MOWING SOLUTIONS EXPECTED TO DRIVE MARKET
                       TABLE 63 MARKET, BY REGION, 2018–2021 (UNITS)
                       TABLE 64 MARKET, BY REGION, 2022–2027 (UNITS)
                       TABLE 65 MARKET, BY REGION, 2018–2021 (USD MILLION)
                       TABLE 66 MARKET, BY REGION, 2022–2027 (USD MILLION)
     11.3 NON-AUTONOMOUS LAWN MOWER
             11.3.1 HIGHER POWER OUTPUT AND EASY REPAIR TO FUEL NON-AUTONOMOUS MARKET
                       TABLE 67 MARKET, BY REGION, 2018–2021 (UNITS)
                       TABLE 68 MARKET, BY REGION, 2022–2027 (UNITS)
                       TABLE 69 MARKET, BY REGION, 2018–2021 (USD MILLION)
                       TABLE 70 MARKET, BY REGION, 2022–2027 (USD MILLION)

12 ROBOTIC LAWN MOWER MARKET, BY HARDWARE (Page No. - 116)
     12.1 INTRODUCTION
             12.1.1 RESEARCH METHODOLOGY
             12.1.2 ASSUMPTIONS/LIMITATIONS
             12.1.3 INDUSTRY INSIGHTS
                       FIGURE 34 MARKET, BY HARDWARE, 2022 VS. 2027 (USD MILLION)
                       TABLE 71 MARKET, BY HARDWARE, 2018–2021 (UNITS)
                       TABLE 72 MARKET, BY HARDWARE, 2022–2027 (UNITS)
                       TABLE 73 MARKET, BY HARDWARE, 2018–2021 (USD MILLION)
                       TABLE 74 MARKET, BY HARDWARE, 2022–2027 (USD MILLION)
     12.2 ULTRASONIC SENSORS
               TABLE 75 MARKET, BY REGION, 2018–2021 (UNITS)
               TABLE 76 MARKET, BY REGION, 2022–2027 (UNITS)
               TABLE 77 MARKET, BY REGION, 2018–2021 (USD MILLION)
               TABLE 78 MARKET, BY REGION, 2022–2027 (USD MILLION)
     12.3 LIFT SENSORS
               TABLE 79 MARKET, BY REGION, 2018–2021 (UNITS)
               TABLE 80 MARKET, BY REGION, 2022–2027 (UNITS)
               TABLE 81 MARKET, BY REGION, 2018–2021 (USD MILLION)
               TABLE 82 MARKET, BY REGION, 2022–2027 (USD MILLION)
     12.4 TILT SENSORS
               TABLE 83 MARKET, BY REGION, 2018–2021 (UNITS)
               TABLE 84 MARKET, BY REGION 2022–2027 (UNITS)
               TABLE 85 MARKET, BY REGION, 2018–2021 (USD MILLION)
               TABLE 86 MARKET, BY REGION, 2022–2027 (USD MILLION)
     12.5 MOTORS
             12.5.1 BLADE MOTORS
                       TABLE 87 MARKET, BY REGION, 2018–2021 (UNITS)
                       TABLE 88 MARKET, BY REGION, 2022–2027 (UNITS)
                       TABLE 89 MARKET, BY REGION, 2018–2021 (USD MILLION)
                       TABLE 90 MARKET, BY REGION, 2022–2027 (USD MILLION)
             12.5.2 WHEEL MOTORS
                       TABLE 91 MARKET, BY REGION, 2018–2021 (UNITS)
                       TABLE 92 MARKET, BY REGION, 2022–2027 (UNITS)
                       TABLE 93 MARKET, BY REGION, 2018–2021 (USD MILLION)
                       TABLE 94 MARKET, BY REGION, 2022–2027 (USD MILLION)
     12.6 MICROCONTROLLERS
               TABLE 95 MARKET, BY REGION, 2018–2021 (UNITS)
               TABLE 96 MARKET, BY REGION, 2022–2027 (UNITS)
               TABLE 97 MARKET, BY REGION, 2018–2021 (USD MILLION)
               TABLE 98 MARKET, BY REGION, 2022–2027 (USD MILLION)
     12.7 BATTERIES
               TABLE 99 BATTERIES: ROBOTIC MARKET, BY REGION, 2018–2021 (UNITS)
               TABLE 100 MARKET, BY REGION, 2022–2027 (UNITS)
               TABLE 101 MARKET, BY REGION, 2018–2021 (USD MILLION)
               TABLE 102 MARKET, BY REGION, 2022–2027 (USD MILLION)

13 ROBOTIC LAWN MOWER MARKET, BY SOFTWARE (Page No. - 130)
     13.1 INTRODUCTION
             13.1.1 RESEARCH METHODOLOGY
             13.1.2 ASSUMPTIONS/LIMITATIONS
             13.1.3 INDUSTRY INSIGHTS
                       FIGURE 35 MARKET, BY SOFTWARE, 2022 VS. 2027 (USD MILLION)
                       TABLE 103 MARKET, BY SOFTWARE, BY REGION, 2018–2021 (USD MILLION)
                       TABLE 104 MARKET, BY SOFTWARE, BY REGION, 2022–2027 (USD MILLION)

14 LAWN MOWER MARKET, BY REGION (Page No. - 134)
     14.1 INTRODUCTION
             14.1.1 RESEARCH METHODOLOGY
             14.1.2 ASSUMPTIONS/LIMITATIONS
             14.1.3 INDUSTRY INSIGHTS
                       FIGURE 36 MARKET, BY REGION, 2022 VS. 2027 (USD MILLION)
                       TABLE 105 MARKET, BY REGION, 2018–2021 (UNITS)
                       TABLE 106 MARKET, BY REGION, 2022–2027 (UNITS)
                       TABLE 107 MARKET, BY REGION, 2018–2021 (USD MILLION)
                       TABLE 108 MARKET, BY REGION, 2022–2027 (USD MILLION)
     14.2 ASIA OCEANIA
               FIGURE 37 ASIA OCEANIA: ROBOTIC MARKET SNAPSHOT
               TABLE 109 ASIA OCEANIA: MARKET, BY COUNTRY, 2018–2021 (UNITS)
               TABLE 110 ASIA OCEANIA: MARKET, BY COUNTRY, 2022–2027 (UNITS)
               TABLE 111 ASIA OCEANIA: MARKET, BY COUNTRY, 2018–2021 (USD MILLION)
               TABLE 112 ASIA OCEANIA: MARKET, BY COUNTRY, 2022–2027 (USD MILLION)
             14.2.1 CHINA
                       14.2.1.1 Increasing urbanization and planned cities in China expected to drive market
                                   TABLE 113 CHINA: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 114 CHINA: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 115 CHINA: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 116 CHINA: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.2.2 INDIA
                       14.2.2.1 Rise in lawn care industry to foster demand for lawn mowers in India
                                   TABLE 117 INDIA: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 118 INDIA: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 119 INDIA: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 120 INDIA: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.2.3 JAPAN
                       14.2.3.1 Inclination toward automation and technology to increase demand for lawn mowers in Japan for mowing operations
                                   TABLE 121 JAPAN: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 122 JAPAN: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 123 JAPAN: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 124 JAPAN: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.2.4 SOUTH KOREA
                       14.2.4.1 Residential segment expected to lead South Korean lawn mower market
                                   TABLE 125 SOUTH KOREA: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 126 SOUTH KOREA: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 127 SOUTH KOREA: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 128 SOUTH KOREA: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.2.5 AUSTRALIA
                       14.2.5.1 Walk-behind mower to be largest segment in Australian market
                                   TABLE 129 AUSTRALIA: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 130 AUSTRALIA: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 131 AUSTRALIA: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 132 AUSTRALIA: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.2.6 NEW ZEALAND
                       14.2.6.1 Establishment of botanical gardens and growing popularity of robotic lawn mowers to drive market in New Zealand
                                   TABLE 133 NEW ZEALAND: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 134 NEW ZEALAND: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 135 NEW ZEALAND: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 136 NEW ZEALAND: MARKET, BY TYPE, 2022–2027 (USD MILLION)
     14.3 EUROPE
               FIGURE 38 EUROPE: MARKET, BY COUNTRY, 2022 VS. 2027 (USD MILLION)
               TABLE 137 EUROPE: MARKET, BY COUNTRY, 2018–2021 (UNITS)
               TABLE 138 EUROPE: MARKET, BY COUNTRY, 2022–2027 (UNITS)
               TABLE 139 EUROPE: MARKET, BY COUNTRY, 2018–2021 (USD MILLION)
               TABLE 140 EUROPE: MARKET, BY COUNTRY, 2022–2027 (USD MILLION)
             14.3.1 GERMANY
                       14.3.1.1 Robotic lawn mower segment projected to have highest growth rate in Germany
                                   TABLE 141 GERMANY: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 142 GERMANY: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 143 GERMANY: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 144 GERMANY: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.3.2 FRANCE
                       14.3.2.1 Walk-behind mower holds largest segment in France
                                   TABLE 145 FRANCE: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 146 FRANCE: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 147 FRANCE: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 148 FRANCE: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.3.3 UK
                       14.3.3.1 Increasing popularity of lawn mowers expected to drive UK market
                                   TABLE 149 UK: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 150 UK: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 151 UK: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 152 UK: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.3.4 ITALY
                       14.3.4.1 Walk-behind mowers to account largest segment in Italian market
                                   TABLE 153 ITALY: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 154 ITALY: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 155 ITALY: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 156 ITALY: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.3.5 SWEDEN
                       14.3.5.1 Robotic lawn mowers hold largest market share in Sweden
                                   TABLE 157 SWEDEN: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 158 SWEDEN: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 159 SWEDEN: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 160 SWEDEN: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.3.6 RUSSIA
                       14.3.6.1 Rapid urbanization and growing demand for automation propels lawn mower market in Russia
                                   TABLE 161 RUSSIA: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 162 RUSSIA: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 163 RUSSIA: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 164 RUSSIA: MLAWN MOWER ARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.3.7 SPAIN
                       14.3.7.1 Increasing popularity of autonomous lawn mowers to drive market in Spain
                                   TABLE 165 SPAIN: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 166 SPAIN: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 167 SPAIN: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 168 SPAIN: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.3.8 REST OF EUROPE
                       14.3.8.1 Increasing adoption of automation and efficient solutions for mowing to raise demand in Rest of Europe
                                   TABLE 169 REST OF EUROPE: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 170 REST OF EUROPE: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 171 REST OF EUROPE: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 172 REST OF EUROPE: MARKET, BY TYPE, 2022–2027 (USD MILLION)
     14.4 AMERICAS
               FIGURE 39 AMERICAS: MARKET SNAPSHOT
               TABLE 173 AMERICAS: MARKET, BY COUNTRY, 2018–2021 (UNITS)
               TABLE 174 AMERICAS: MARKET, BY COUNTRY, 2022–2027 (UNITS)
               TABLE 175 AMERICAS: MARKET, BY COUNTRY, 2018–2021 (USD MILLION)
               TABLE 176 AMERICAS: MARKET, BY COUNTRY, 2022–2027 (USD MILLION)
             14.4.1 US
                       14.4.1.1 Increasing adoption of advanced technology and stringent emission standards for mowing to result in higher demand for robotic mowers in US
                                   TABLE 177 US: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 178 US: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 179 US: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 180 US: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.4.2 CANADA
                       14.4.2.1 Walk-behind lawn mowers to be leading segment in Canada
                                   TABLE 181 CANADA: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 182 CANADA: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 183 CANADA: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 184 CANADA: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.4.3 MEXICO
                       14.4.3.1 Robotic lawn mowers to dominate market in Mexico
                                   TABLE 185 MEXICO: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 186 MEXICO: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 187 MEXICO: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 188 MEXICO: MARKET, BY TYPE, 2022–2027 (USD MILLION)
             14.4.4 BRAZIL
                       14.4.4.1 Walk-behind lawn mowers to capture largest market share in Brazil
                                   TABLE 189 BRAZIL: MARKET, BY TYPE, 2018–2021 (UNITS)
                                   TABLE 190 BRAZIL: MARKET, BY TYPE, 2022–2027 (UNITS)
                                   TABLE 191 BRAZIL: MARKET, BY TYPE, 2018–2021 (USD MILLION)
                                   TABLE 192 BRAZIL: MARKET, BY TYPE, 2022–2027 (USD MILLION)

15 COMPETITIVE LANDSCAPE (Page No. - 167)
     15.1 OVERVIEW
               TABLE 193 COMPANIES ADOPTED NEW PRODUCT DEVELOPMENT AS KEY GROWTH STRATEGY, 2018-2021
     15.2 LAWN MOWER MARKET SHARE ANALYSIS, 2020
               TABLE 194 MARKET: MARKET SHARE ANALYSIS, 2020
               FIGURE 40 MARKET SHARE, 2020
     15.3 REVENUE ANALYSIS OF TOP 5 LAWN MOWER PLAYERS
               TABLE 195 MARKET: COMPANY PRODUCT FOOTPRINT, 2021
               TABLE 196 MARKET: COMPANY TYPE FOOTPRINT, 2021
               TABLE 197 MARKET: COMPANY REGION FOOTPRINT, 2021
               TABLE 198 MARKET: COMPETITIVE BENCHMARKING
               FIGURE 41 LAWN MOWER MANUFACTURERS: COMPETITIVE EVALUATION MATRIX, 2021
     15.4 COMPETITIVE EVALUATION QUADRANT: LAWN MOWER MANUFACTURERS
             15.4.1 STARS
             15.4.2 EMERGING LEADERS
             15.4.3 PERVASIVE PLAYERS
             15.4.4 PARTICIPANTS
     15.5 COMPETITIVE SCENARIO
             15.5.1 NEW PRODUCT LAUNCHES
                       TABLE 199 PRODUCT LAUNCHES
             15.5.2 DEALS
                       TABLE 200 DEALS
             15.5.3 EXPANSIONS

16 COMPANY PROFILES (Page No. - 179)
(Business Overview, Products Offered, Recent Developments, MnM View Right to win, Strategic choices made, Weaknesses and competitive threats) *
     16.1 KEY PLAYERS
             16.1.1 HONDA MOTOR CO., LTD.
                       TABLE 201 HONDA MOTOR CO., LTD: BUSINESS OVERVIEW
                       FIGURE 42 HONDA MOTOR CO., LTD: COMPANY SNAPSHOT
                       TABLE 202 HONDA: PRODUCTS OFFERED
                       TABLE 203 HONDA: NEW PRODUCT DEVELOPMENTS
                       TABLE 204 HONDA: DEALS
                       TABLE 205 HONDA: OTHER DEVELOPMENTS
             16.1.2 JOHN DEERE
                       TABLE 206 JOHN DEERE: BUSINESS OVERVIEW
                       FIGURE 43 JOHN DEERE: COMPANY SNAPSHOT
                       TABLE 207 JOHN DEERE: PRODUCTS OFFERED
                       TABLE 208 HONDA: NEW PRODUCT DEVELOPMENTS
                       TABLE 209 JOHN DEERE: DEALS
             16.1.3 HUSQVARNA
                       TABLE 210 HUSQVARNA GROUP: BUSINESS OVERVIEW
                       FIGURE 44 HUSQVARNA GROUP: COMPANY SNAPSHOT
                       TABLE 211 HUSQVARNA: PRODUCTS OFFERED
                       TABLE 212 HUSQVARNA: NEW PRODUCT DEVELOPMENT
                       TABLE 213 HUSQVARNA: DEALS
             16.1.4 MTD PRODUCTS
                       TABLE 214 MTD PRODUCTS: BUSINESS OVERVIEW
                       TABLE 215 MTD: PRODUCTS OFFERED
                       TABLE 216 MTD PRODUCTS: NEW PRODUCT DEVELOPMENTS
                       TABLE 217 MTD PRODUCTS: DEALS
             16.1.5 THE TORO COMPANY
                       TABLE 218 THE TORO COMPANY: BUSINESS OVERVIEW
                       FIGURE 45 THE TORO COMPANY: COMPANY SNAPSHOT
                       TABLE 219 THE TORO COMPANY: PRODUCTS OFFERED
                       TABLE 220 THE TORO COMPANY: NEW PRODUCT DEVELOPMENT
                       TABLE 221 THE TORO COMPANY: NEW DEALS
             16.1.6 YAMABIKO CORPORATION
                       TABLE 222 YAMABIKO: BUSINESS OVERVIEW
                       FIGURE 46 YAMABIKO CORPORATION: COMPANY SNAPSHOT
                       TABLE 223 YAMABIKO: PRODUCTS OFFERED
                       TABLE 224 YAMABIKO CORPORATION: NEW PRODUCT DEVELOPMENTS
             16.1.7 BOSCH
                       TABLE 225 BOSCH: BUSINESS OVERVIEW
                       FIGURE 47 BOSCH: COMPANY SNAPSHOT
                       TABLE 226 BOSCH: PRODUCTS OFFERED
                       TABLE 227 BOSCH: NEW PRODUCT DEVELOPMENT
             16.1.8 KUBOTA
                       TABLE 228 KUBOTA: BUSINESS OVERVIEW
                       FIGURE 48 KUBOTA: COMPANY SNAPSHOT
                       TABLE 229 KUBOTA: PRODUCTS OFFERED
                       TABLE 230 KUBOTA: NEW PRODUCT DEVELOPMENTS
             16.1.9 STIHL
                       TABLE 231 STIHL: BUSINESS OVERVIEW
                       TABLE 232 STIHL: PRODUCTS OFFERED
                       TABLE 233 STIHL: DEALS
             16.1.10 ARIENS COMPANY (ARIENSCO)
                       TABLE 234 ARIENSCO: BUSINESS OVERVIEW
                       TABLE 235 ARIENS COMPANY: PRODUCTS OFFERED
     16.2 OTHER KEY PLAYERS
             16.2.1 IROBOT CORPORATION
                       TABLE 236 IROBOT CORPORATION: BUSINESS OVERVIEW
             16.2.2 GREENWORKS
                       TABLE 237 GREENWORKS: BUSINESS OVERVIEW
             16.2.3 EGO POWER PLUS
                       TABLE 238 EGO POWER PLUS: BUSINESS OVERVIEW
             16.2.4 AMERICAN LAWN MOWER COMPANY
                       TABLE 239 AMERICAN LAWN MOWER COMPANY: BUSINESS OVERVIEW
             16.2.5 FERRIS
                       TABLE 240 FERRIS: BUSINESS OVERVIEW
             16.2.6 BAD BOY MOWERS
                       TABLE 241 BAD BOY MOWERS: BUSINESS OVERVIEW
             16.2.7 LASTEC
                       TABLE 242 LASTEC: BUSINESS OVERVIEW
             16.2.8 JACOBSEN
                       TABLE 243 JACOBSEN: BUSINESS OVERVIEW
             16.2.9 AL-KO
                       TABLE 244 AL-KO: BUSINESS OVERVIEW
             16.2.10 STIGA
                       TABLE 245 STIGA: BUSINESS OVERVIEW
             16.2.11 MAMIBOT MANUFACTURING USA INC
                       TABLE 246 MAMIBOT MANUFACTURING USA INC: BUSINESS OVERVIEW
             16.2.12 ZUCCHETTI CENTRO SISTEMI
                       TABLE 247 ZUCCHETTI CENTRO SISTEMI: BUSINESS OVERVIEW

*Details on Business Overview, Products Offered, Recent Developments, MnM View, Right to win, Strategic choices made, Weaknesses and competitive threats might not be captured in case of unlisted companies.

17 RECOMMENDATIONS BY MARKETSANDMARKETS (Page No. - 218)
     17.1 ASIA OCEANIA ESTIMATED TO BE ATTRACTIVE MARKET FOR LAWN MOWER MARKET
     17.2 RIDING LAWN MOWERS ARE EXPECTED TO CREATE NEW REVENUE POCKETS IN FUTURE
     17.3 ROBOTIC LAWN MOWER EXPECTED TO OFFER ATTRACTIVE OPPORTUNITIES TO MANUFACTURERS
     17.4 CONCLUSION

18 APPENDIX (Page No. - 220)
     18.1 CURRENCY & PRICING
               TABLE 248 CURRENCY EXCHANGE RATES (WRT PER USD)
     18.2 INSIGHTS OF INDUSTRY EXPERTS
     18.3 DISCUSSION GUIDE
     18.4 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
     18.5 AVAILABLE CUSTOMIZATIONS
             18.5.1 ROBOTIC LAWN MOWER MARKET, BY HARDWARE
             18.5.2 ROBOTIC MARKET, BY SOFTWARE
             18.5.3 MARKET, BY CUTTING SYSTEM SEGMENT
             18.5.4 MARKET, BY ENGINE POWER
     18.6 RELATED REPORTS
     18.7 AUTHOR DETAILS

The study involved four major activities in estimating the current size of the lawn mower market. Exhaustive secondary research was carried out to collect information on the market, the peer market, and the parent market. The next step was to validate these findings, assumptions, and sizing with the industry experts across value chains through primary research. The bottom-up and top-down approaches were employed to estimate the complete market size. Thereafter, market breakdown and data triangulation processes were used to estimate the market size of segments and subsegments.

Secondary Research

The lawn mower market is directly dependent on mower production. Lawn mower sales/registration volume was derived through secondary sources such as industry organizations; corporate filings (such as annual reports, investor presentations, and financial statements); and trade, paid repository, and relevant associations such as COMAGARDEN, Agricultural Engineers Association (AEA), European Garden Machinery Federation (EGMF), OPEI, etc. Historical sales/registrations data was collected and analyzed, and the industry trend was considered to arrive at the forecast, which was further validated by primary research.

Primary Research

In the primary research process, various primary sources from both the supply and demand sides were interviewed to obtain qualitative and quantitative information on the lawn mower market. The primary sources from the supply side included various industry experts, such as CXOs; vice presidents; directors from business development, marketing, and product development/innovation teams; and related key executives from various key companies. Various system integrators, industry associations, independent consultants/industry veterans, and key opinion leaders were also interviewed.

Primary interviews were conducted to gather insights such as lawn mower sales/registrations and lawn mower market forecasts, future technology trends, and upcoming technologies in the industry. Data triangulation of all these points was carried out with the information gathered from secondary research and model mapping. Stakeholders from the demand as well as supply sides were interviewed to understand their views on the aforementioned points.

Primary interviews were conducted with lawn mower market experts from both the demand (lawn mower manufacturers) and supply (component manufacturers) sides across 4 major regions, North America, Europe, Asia Oceania, and the Rest of the World. Approximately 45% and 55% of primary interviews were conducted from the demand side and others, respectively. Primary data was collected through questionnaires, emails, and telephonic interviews. In the canvassing of primaries, various departments within organizations, such as sales, marketing, operations, R&D, and aftermarket, were covered to provide a holistic viewpoint in the report.

After interacting with industry experts, brief sessions were conducted with highly experienced independent consultants to reinforce the findings from primaries. This, along with the in-house subject matter expert opinions, led to the findings as described in the remainder of this report.

Lawn Mower Market Size, and Share

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

A detailed market estimation approach was followed to estimate and validate the value of the lawn mower market and other dependent submarkets, as mentioned below:

  • Key players in the lawn mower market were identified through secondary research, and their global market shares were determined through primary and secondary research.
  • The research methodology included a study of annual and quarterly financial reports and regulatory filings of major market players (public) as well as interviews with industry experts for detailed market insights.
  • All industry-level penetration rates, percentage shares, splits, and breakdowns for the lawn mower market were determined using secondary sources and verified through primary sources.
  • All key macro indicators affecting the revenue growth of the market segments and subsegments were accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the validated and verified quantitative and qualitative data.
  • The gathered market data was consolidated and added with detailed inputs, analyzed, and presented in this report.
  • Qualitative aspects such as market drivers, restraints, opportunities, and challenges were taken into consideration while calculating and forecasting the market size.

Bottom-Up Approach: Lawn Mower Market, By Type

Lawn Mower Market Size, and Bottom-Up Approach

Top-Down Approach: Lawn Mower Market By End Use, Battery Type, Lawn Size, Autonomy, Propulsion Type

Lawn Mower Market Size, and Top-Down Approach

Data Triangulation

After arriving at the overall lawn mower market size-using the market size estimation processes as explained above-the market was split into several segments and subsegments. To complete the overall market engineering process and arrive at the exact statistics of each market segment and subsegment, data triangulation and market breakdown procedures were employed, wherever applicable. The data was triangulated by studying various factors and trends from both the demand and supply sides.

Report Objectives

  • To define, segment, analyze, and forecast (2022–2027) the lawn mower market size, in terms of volume (units) and value (USD million) based on:
  • The study segments the market by Type (Walk-behind, Riding & Robotic); Distribution channel (Online & Retail- qualitative); Lawn Size (Small, Medium & Large); End User (Residential & Commercial); Propulsion Type (Electrci and ICE); Autonomy (Autonomous and Non-Autonomous); Battery Type (Lithium-ion and Lead acid) and Region (Asia Oceania, Europe and Americas).
    • Type (Walk-behind, Riding & Robotic)
    • Distribution channel (Online & Retail)
    • Lawn Size (Small, Medium & Large)
    • End User (Residential & Commercial)
    • Propulsion Type (Electric and ICE)
    • Autonomy (Autonomous and Non-Autonomous)
    • Battery Type (Lithium-ion and Lead acid)
    • Region (Asia Oceania, Europe and Americas)
  • To analyze the impact of COVID-19 on the lawn mower market (pre-COVID-19 vs. post-COVID-19)
  • To analyze the most likely, low-impact, and high-impact scenarios of COVID-19 on the market.
  • To understand the market dynamics (drivers, restraints, opportunities, and challenges) of the market.
  • To study the following with respect to the market
    • Value Chain Analysis
    • Ecosystem
    • Porter’s Five Forces Analysis
    • Technology Analysis
    • Trade Analysis
    • Case Study Analysis
    • Patent Analysis
    • Regulatory Landscape
  • To estimate the following with respect to the market
    • Average Selling Price Analysis
    • Market Share Analysis
    • Ranking Analysis of Top 5 Players
    • COVID-19 Market Scenario Analysis
  • To analyze the market ranking of key players operating in the lawn mower market.
  • To analyze the competitive landscape and prepare a competitive leadership mapping/ranking quadrant for the global players operating in the market.
  • To analyze recent developments, alliances, joint ventures, mergers & acquisitions, new product launches, and other activities carried out by key industry participants in the lawn mower market.

Note: The countries would be covered: Asia Pacific (China, Australia, New Zealand, India, South Korea and Japan), Europe (Germany, France, UK, Italy, Sweden, Spain, Russia, and Rest of Europe), Americas (US, Canada, Brazil and Mexico).

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