Thermoplastic Polyurethane Adhesive Market

Report Code CH 9270
Published in Jan, 2025, By MarketsandMarkets™
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Thermoplastic Polyurethane Adhesive Market by Type (Hot Melt Adhesives, Solvent-based Adhesives), Application (Granular, Powder, Liquid), End-Use Industry (Packaging, Textile, Consumer Goods, Automotive) - Global Forecast to 2029

Overview

The Thermoplastic Polyurethane Adhesive market size is projected to grow from USD 1.02 billion in 2024 to USD 1.41 billion by 2029, at a CAGR of 6.7%, during the forecast period. Thermoplastic Polyurethane adhesive is a versatile bonding material made from thermoplastic polyurethane polymers. It is well known for its excellent adhesion, flexibility, and durability, which make it appropriate for a variety of industries such as footwear, textiles, automotive, electronics, and packaging. It has strong resistance to heat, abrasion, and chemicals, making it ideal for applications requiring long-lasting bonds under varying environmental conditions. The increasing environmental awareness has driven preference for TPU adhesives because they are recyclable and also use less solvent than conventional adhesives.

Thermoplastic Polyurethane Adhesive Market

Attractive Opportunities in the Thermoplastic Polyurethane Adhesive Market

Asia Pacific

The market in Asia Pacific is expected to witness high growth during the forecast period due to rapid industrialization, growing manufacturing activities, and the increasing adoption of advanced materials in various industries, including automotive, packaging, and textiles.

Increasing demand for eco-friendly and sustainable materials with superior bonding strength, flexibility, and durability, are key factors driving the market growth.

Expansion of 3D printing applications and development of bio-based TPU adhesive are factors expected to provide lucrative opportunities for market players.

The Asia Pacific Thermoplastic polyurethane adhesive market is expected to be worth USD 0.89 billion by 2029, growing at CAGR of 7.5% during the forecast period.

Complex manufacturing processes requiring specialized expertise and equipment to pose a challenge to the growth of this market.

Global Thermoplastic Polyurethane Adhesive Market Dynamics

DRIVER: Rising demand in automotive for durable and flexible bonding solution

The increasing need for the automotive industry for durable and flexible bonding solutions is significantly driving global demand for TPU adhesives. Automotive manufacturers increasingly prefer materials that are light, of high performance, and improve fuel efficiency along with reducing emissions; therefore, TPU adhesives find more demand due to their exceptional bonding capabilities. These adhesives have great flexibility, strength, and toughness against temperature change, moisture, and chemical exposure, therefore ideal for automotive applications demanding long performance in harsh environments. TPU adhesives are used in interior and exterior panels of automotive parts; sealing systems, trim, and electronic components wherein the ability to maintain a strong bond with no compromise on flexibility is demanded.

The further integration of electric vehicle (EV) technologies and autonomous driving features into increasingly advanced vehicles is making TPU adhesives play an increasingly critical role in the assembly of lightweight parts while ensuring structural integrity and delivering noise, vibration, and harshness (NVH) control. Besides, more stringent policies of the automotive sector have compelled the adoption of green solutions, which include greener materials, and in this regard, the requirement for TPU adhesives is rising, owing to their solvents-free formula and low environmental footprint.

RESTRAINT: Availability of cheaper alternative like acrylic and epoxy adhesive

The availability of cheaper alternatives is restraining the demand for TPU adhesives in various applications. Although TPU-based adhesives show exceptional durability with flexibility and a high resistance characteristic to adverse conditions, there is a more significant cost disparity with relatively more commonly available alternatives in the market including acrylic and epoxy adhesives. Acrylic adhesives are also preferred for having fast curing time, with easy handling and relatively lower prices. Industries that require cost-effective solutions in bonding prefer acrylic adhesives. Similarly, epoxy adhesives offer strong bonding with excellent mechanical properties as well as chemical resistance and can be availed of at a lower price when performance is the priority of an industry. Thus, these relatively cheaper adhesives may be preferred by companies operating in price-sensitive segments such as construction, packaging, and consumer goods, regardless of TPU adhesives' superior performance features. The manufacturing cost of TPU adhesives depends on various factors, for instance, the sourcing of raw material and the complexity of processes, hence making it pricey. The cost differential for TPU adhesives when compared to their acrylic or epoxy competitors could be a barrier that might discourage companies whose businesses have very low profit margins or operate in high-margin-competition markets.

 

OPPORTUNITY: Development of bio-based TPU adhesives for environmentally conscious industries

Bio-based TPU adhesives represent a major opportunity for the TPU adhesive market, especially in environmentally conscious industries. Companies are increasingly looking for adhesives that align with their efforts to be more sustainable in all their operations. Bio-based TPU adhesives derived from renewable resources such as plant-based oils or bio-polyols are an attractive alternative to traditional petroleum-based TPU adhesives. These adhesives retain superior conventional TPU properties in strength, toughness, elastomer, and chemical resistances while reducing the environmental impact connected with producing them and disposing of them afterward. The increase in sustainability within the industries of automobile manufacturing, construction, packaging, as well as the shoe market increased the adoption of bio-based adhesives for TPU, responding to these competing demands for performance as well as environmentally friendly goals.

Bio-based TPU adhesives are particularly appealing in the automotive sector, where manufacturers strive to meet stricter regulations on emissions and waste reduction. With the growth of green building initiatives and sustainable construction practices, the demand for low-impact materials increases, driving the need for bio-based adhesives in applications such as insulation, flooring, and wall panels. The bio-based material further increases the sustainability profile of a brand, and as consumers and companies become more environmentally conscious, these adhesives will become a very attractive option for companies looking to improve their green credentials.

CHALLENGES: Complex manufacturing processes requiring specialized expertise and equipment

The complexity of the manufacturing process to produce TPU adhesives poses a huge challenge to the market since they require specific expertise and advanced equipment. TPU adhesives, unlike conventional adhesives, have been designed to provide a specific combination of flexibility, durability, and adhesion quality; therefore, the formulas are highly accurate, and manufacturing conditions must be well controlled. The use of special additives, strict control over reaction conditions, and the requirement for advanced equipment for blending and coating make these processes resource-intensive. This complexity can lead to higher production costs, which can prevent the scalability and accessibility of TPU adhesives, especially for small to medium-sized enterprises.

In addition, the operational challenge of requiring skilled personnel for managing and optimizing these advanced processes adds to the complications, as training and retaining such expertise becomes a persistent issue in the industry. Even more complicating production, the customization required by various applications from wearables to automobiles to medical devices complicates production and requires manufacturers to adapt different formulations and processes to meet these diverse performance criteria. It is also essential that a production batch's quality is maintained.

Global Thermoplastic Polyurethane Adhesive Market Ecosystem Analysis

Prominent companies in this market include well-established, financially stable manufacturers of the thermoplastic polyurethane adhesive market. The profiled companies have been operating in the market for several years and possess a diversified product portfolio and strong global sales and marketing networks. The value of ecosystem analysis in the thermoplastic polyurethane market is its ability to uncover essential relationships among key stakeholders. It identifies the variables driving technological innovation, regulatory pressures, and market demand. By understanding these relationships, businesses can identify opportunities for innovation, optimize supply chains, and align with market trends to gain a competitive advantage.

Thermoplastic Polyurethane Adhesive Market
 

Hot Melt Adhesive to be the largest type segment of Thermoplastic Polyurethane Adhesive market during forecast period

The hot melt adhesive segment holds the highest market share in the TPU adhesive market because of its great versatility, rapid curing, and efficient application across various industries. Hot melt TPU adhesives are solid at room temperature and melt when heated; they offer a high degree of flexibility and strong adhesion to various substrates like plastics, metals, and fabrics. This makes them suitable for applications such as footwear, packaging, automotive, and textiles where quick processing and strong bonds are a necessity. The bonds that they form are strong, heat-resistant, and resistant to water, which enhances their reliability in demanding applications. One key driver of their dominance is the growing emphasis on sustainable manufacturing and lightweight product designs. Mass production efficiency is an increasing need, and the hot melt TPU adhesives offer uniform application and faster assembly processes. This makes the adoption more widespread. Other eco-friendly characteristics such as solvent-free composition, and lower environmental impact, have made TPU hot melts increasingly used in footwear applications due to the high demand for sustainable and high-performance products among the consumer groups. Similarly, the packaging industry benefits from their ability to formulate tamper-proof seals and strong, flexible bonds, ensuring product integrity during transport.

Granular to be largest form segment during forecast period

The granular form segment accounts for the largest share in the market for TPU adhesives, mainly because it is easy to handle, efficient in processing, and adaptable across various manufacturing applications. Granular TPU adhesives are highly favored for their compatibility with automated systems and dispensing technologies with precision. This form ensures consistent melting and uniform bonding, giving manufacturers high-quality results with less waste. One of the main reasons granular TPU adhesives dominate the market is their ease of handling for large production processes, especially in hot melt applications. Granules are easy to store, transport, and feed into adhesive applicators, thus easily integrating with high-volume manufacturing environments. Their flow characteristics during melting allow precise control, and manufacturers can produce strong, flexible bonds in intricate designs or complex assemblies. Moreover, TPU adhesives in their granular form can be prepared in different viscosity, bonding strengths as well as thermal resistance according to the precise needs of the industry. The granular TPU adhesives can bond a wide variety of substrates including plastics, fabrics, metals, and composites. Such flexibility leads to the application in a broader industrial spectrum where the requirement is for very strong, durable, and aesthetic bonding. Besides, the granular form's longer shelf life and stability under different storage conditions make it widely used.

Consumer goods industry to be largest end-use industry during forecast period

Consumer goods comprise the largest share of the TPU adhesives market because they widely use TPU adhesives for making in-demand products such as shoes, clothing, sporting goods, and electronic gadgets. TPU adhesives are extremely important for the consumer goods industry because they exhibit outstanding bonding strength, flexibility, and durability-all factors essential to ensure that a product does not fail consumers' expectations and delivers satisfaction to its customers. The increased demand for lightweight, strong, and aesthetically pleasing consumer goods has led manufacturers to shift towards TPU adhesives as a superior substitute to the traditional bonding techniques like stitching and mechanical fasteners. In particular, consumer goods, such as footwear, represent a larger market share of TPU adhesives bonding parts together in the production of shoes including soles, uppers, and linings. The performance-oriented and sustainable footprint of footwear has increased further the usage of TPU adhesives, which offers solvent-free, eco-friendly bonding solutions. The versatility of TPU adhesives across a broad range of materials-from fabrics and plastics to composites-ensures that their use is widespread because they improve the durability and appearance of consumer goods. The global trend toward sustainable manufacturing and the increasing disposable income of consumers in emerging markets have increased the demand for innovative consumer goods, making the consumer goods segment the leader in the TPU adhesive market.

Asia-Pacific to be the largest region during forecast period

Asia-Pacific leads the TPU adhesive market, given its strong industrial base, rising manufacturing activities, and expanding end-use sectors like footwear, automotive, and electronics. Its dominance is contributed by countries such as China, India, Japan, and South Korea, which significantly contribute to global adhesive demand. China, with large manufacturing capacities and export potential, is the biggest consumer of TPU adhesives. Japan and South Korea follow in terms of market growth as there is a significant interest in these countries in developing high-technology products, including electronic devices and medical appliances. Rapid growth in urbanization and infrastructure expansion in Asia-Pacific have fueled the requirement for TPU adhesives in construction related applications, which include flooring, panels, and insulation. Moreover, the cost competitiveness of labor and availability of raw materials have made the region suitable for mass production. Growing awareness of eco-friendly adhesives and stringent regulations in developed markets also contribute to an increased usage of TPU adhesives in the Asia-Pacific region as part of green practices. Ongoing investment by the region in R & D, and rising consumer demand for electronic equipment and products, cements the position of the region as the global market leader in TPU adhesives.

HIGHEST CAGR MARKET IN 2023
ASIA PACIFIC FASTEST GROWING MARKET IN THE REGION
Thermoplastic Polyurethane Adhesive Market

Recent Developments of Thermoplastic Polyurethane Adhesive Market

  • In May 2024, Plastipak Packaging, Inc. joined Kraft Heinz to change the packaging of KRAFT Real Mayo and MIRACLE WHIP completely to rPET material.
  • Henkel Adhesives Technologies India Private Limited completed the final phase of its manufacturing plant near Kurkumbh, off Pune, Maharashtra, on July 2024. The newly inaugurated Loctite plant reflects the commitment of Henkel toward product localization, which would also ensure a reduction in import and help bridge the supply demand gap for high-performance adhesive solutions.
  • May 2024- The Lubrizol Corporation launched a Pearlbond™ ECO 590 HMS TPU with focused research toward hot melt adhesives, in particular. It contains 59% renewable content. This product is also engineered to be free of toluene, offering an ecological edge in applications that range from furniture and electronics to textiles.
  • On January 2024, BASF inaugurated its largest global production line for Thermoplastic Polyurethane products such as TPU adhesives at the Zhanjiang Verbund site in China, a major milestone in the company's operations.
  • On October 2023, Covestro AG significantly increased the production capacity for thermoplastic polyurethane (TPU) films at its Bomlitz site in Lower Saxony, Germany. This investment, with a low double-digit million Euros, strengthens the infrastructure and logistics of the Platilon® range of TPU adhesive films.
  • On October 2023, Wanhua Chemical launched a new ADI-type hot melt adhesive, the WANTHANE WHT-6672P, which is specifically intended for the footwear industry. This TPU adhesive boasts great anti-yellowing properties to overcome the common aging problem in footwear and clothing applications.
  • On October 2022, Wanhua Chemical joined forces with Agilis, a digital commerce solutions provider, to establish a new digital commerce portal to make its global TPU product portfolio more accessible.
  • On August 2022, The Lubrizol Corporation launched its new TPU production line at its Songjiang manufacturing site in Shanghai, China. This is another milestone of Lubrizol Engineered Polymers' investment in Asia Pacific, expanding the company's TPU adhesives production capacity and strengthening regional business support.
  • On June 2022, Henkel expanded its production capacity in Mexico by opening a new state-of-the-art plant for hot melt adhesives in Guadalupe, Nuevo León. The facility spans nearly 30,000 square meters and is set to manufacture both pressure-sensitive and non-pressure-sensitive hot melts under the Technomelt brand.
  • In July 2020, The Lubrizol Corporation announced a new, plasticizer-free Pearlbond 920 TPU for hot melt adhesives. This is suitable for outdoor applications where UV and color stability are necessary.

Key Market Players

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Scope of the Report

Report Metric Details
Market size available for years 2020-2029
Base Year Considered 2023
Forecast period 2024-2029
Forecast units Value (USD Million/Billion)
Segments Type, Form, End-Use Industry, and Region
Regions Asia Pacific, North America, Europe, Middle East & Africa, and South America

 

Key Questions Addressed by the Report

Which factors influence the growth of the Thermoplastic Polyurethane Adhesive market?
The growth of this market can be attributed to the rising demand for high-performance bonding solutions in industries such as automotive, footwear, and electronics. Additionally, the growing emphasis on sustainability has led to the adoption of eco-friendly TPU formulations.
Which region is expected to have the largest market share in the Thermoplastic Polyurethane Adhesive market?
The Asia-Pacific region is expected to account for the largest market share during the forecast period due to growing consumer goods and automotive industries.
Who are the major manufacturers?
Major manufacturers are The Lubrizol Corporation (US), BASF (Germany), Covestro AG (Germany), Huntsman International LLC (US), Wanhua (China), DIC CORPORATION (Japan), H.B. Fuller (US), Henkel AG & Co. KGaA (Germany), Arkema (France), Huafon (China), NANPAO RESINS CHEMICAL GROUP (Taiwan) and Shandong INOV Polyurethane Co., Ltd. (China).
What are the opportunities in the Thermoplastic Polyurethane Adhesive market?
Integration of TPU adhesives into smart textiles and wearables for enhanced bonding and flexibility presents significant opportunities for the market.
Which end-use industry has the largest share in the Thermoplastic Polyurethane Adhesive market?
Consumer Goods end-use industry accounts for the largest market share.

 

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Table of Contents

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TITLE
PAGE NO
INTRODUCTION
1
RESEARCH METHODOLOGY
15
EXECUTIVE SUMMARY
34
PREMIUM INSIGHTS
57
MARKET OVERVIEW
60
  • 5.1 INTRODUCTION
  • 5.2 MARKET DYNAMICS
    DRIVERS
    RESTRAINTS
    OPPORTUNITIES
    CHALLENGES
  • 5.3 IMPACT OF GEN AI ON HDPE PIPESS MARKET
    INTRODUCTION
    CHEMICAL COMPANIES EMBRACING AI ACROSS VARIOUS BUSINESS AREAS
    IMPACT OF GEN AI ON THERMOPLASTIC POLYURETHANE ADHESIVES MARKET
INDUSTRY TREND
71
  • 6.1 TRENDS/DISRUPTIONS IMPACTING CUSTOMER’S BUSINESS
  • 6.2 PRICING ANALYSIS
    AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY TYPE
    AVERAGE SELLING PRICE TREND, BY REGION
    AVERAGE SELLING PRICE TREND, BY TYPE
  • 6.3 SUPPLY/VALUE CHAIN ANALYSIS
  • 6.4 INVESTMENT AND FUNDING SCENARIO
  • 6.5 TECHNOLOGY ANALYSIS
    KEY TECHNOLOGIES
    COMPLEMENTARY TECHNOLOGIES
    ADJACENT TECHNOLOGIES
  • 6.6 PATENT ANALYSIS
  • 6.7 TRADE ANALYSIS (6 DIGIT HS CODE)
  • 6.8 KEY CONFERENCES AND EVENTS IN 2024-2025
  • 6.9 REGULATORY LANDSCAPE
    REGULATORY BODIES, GOVERNMENT AGENCIES AND OTHER ORGANIZATIONS
    SAMPLE: THERMOPLASTIC POLYURETHANE ADHESIVES MARKET-GLOBAL FORECAST TO 2029
    - North America
    - Europe
    - Asia Pacific
    KEY REGULATIONS
  • 6.10 PORTER’S FIVE FORCES ANALYSIS
    THREAT OF NEW ENTRANTS
    THREAT OF SUBSTITUTES
    BARGAINING POWER OF SUPPLIERS
    BARGAINING POWER OF BUYERS
    INTENSITY OF COMPETITION RIVALRY
  • 6.11 KEY STAKEHOLDERS AND BUYING CRITERIA
    KEY STAKEHOLDERS IN THE BUYING PROCESS
    BUYING CRITERIA
  • 6.12 CUSTOMER ANALYSIS
    LIST OF POTENTIAL CUSTOMER
    - APAC
    - North America
    - Europe
    - Rest of World
  • 6.13 CASE STUDY ANALYSIS
  • 6.14 MACRO-ECONOMIC OUTLOOK
THERMOPLASTIC POLYURETHANE ADHESIVES MARKET, BY TYPE (USD MILLION AND VOLUME)
89
  • 7.1 INTRODUCTION
  • 7.2 HOTMELT ADHESIVES
  • 7.3 WATER BASED ADHESIVES
  • 7.4 SOLVENT BASED ADHESIVES
  • 7.5 OTHER TYPES
THERMOPLASTIC POLYURETHANE ADHESIVES MARKET, BY FORM (USD MILLION AND VOLUME)
99
  • 8.1 INTRODUCTION
  • 8.2 GRANULAR
  • 8.3 POWDER
  • 8.4 LIQUID
THERMOPLASTIC POLYURETHANE ADHESIVES MARKET, BY END USE INDUSTRY (USD MILLION AND VOLUME)
119
  • 9.1 INTRODUCTION
  • 9.2 PACKAGING
  • 9.3 AUTOMOTIVE
  • 9.4 ELECTRONICS
  • 9.5 CONSUMER GOODS
  • 9.6 BUILDING & CONSTRUCTION
  • 9.7 TEXTILES
  • 9.8 OTHER END-USE INDSUTRY
THERMOPLASTIC POLYURETHANE ADHESIVES MARKET, BY REGION (USD MILLION AND VOLUME)
135
  • 10.1 INTRODUCTION
  • 10.2 NORTH AMERICA
    US
    CANADA
    MEXICO
  • 10.3 EUROPE
    GERMANY
    UK
    FRANCE
    ITALY
    SPAIN
    REST OF EUROPE
  • 10.4 ASIA PACIFIC
    CHINA
    JAPAN
    INDIA
    S.KOREA
    REST OF ASIA PACIFIC
  • 10.5 MIDDLE EAST & AFRICA
    GCC COUNTRIES
    - Saudi Arabia
    - UAE
    - Rest of GCC Countries
    SOUTH AFRICA
    REST OF MIDDLE EAST & AFRICA
  • 10.6 SOUTH AMERICA
    ARGENTINA
    BRAZIL
    REST OF SOUTH AMERICA
COMPETITIVE LANDSCAPE
156
  • 11.1 OVERVIEW
  • 11.2 KEY PLAYER STRATEGIES/RIGHT TO WIN
  • 11.3 MARKET SHARE ANALYSIS
    MARKET RANKING OF TOP 5 KEY PLAYERS
  • 11.4 REVENUE ANALYSIS
    REVENUE ANALYSIS OF TOP 5 MARKET PLAYERS
  • 11.5 BRAND/PRODUCT COMPARISON
  • 11.6 COMPANY EVALUATION MATRIX, KEY PLAYERS, 2023
    STARS
    EMERGING LEADERS
    PERVASIVE PLAYERS
    PARTICIPANTS
    COMPANY FOOTPRINT:KEY PLAYERS, 2023
    - Company Footprint
    - Region Footprint
    - Type Footprint
    - Form Footrpint
    - End-Use industry Footprint
  • 11.7 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023
    PROGRESSIVE COMPANIES
    RESPONSIVE COMPANIES
    DYNAMIC COMPANIES
    STARTING BLOCKS
    COMPETITIVE BENCHMARKING:STARTUPS/SMES, 2023
    - Detailed List of Key Startups/SMEs
    - Competitive Benchmarking of Key Startups/SMEs
  • 11.8 COMPANY VALUATION & FINANCIAL METRICS
  • 11.9 COMPETITIVE SCENARIO AND TRENDS
    EXPANSIONS & INVESTMENTS
    AGREEMENTS, COLLABORATIONS, AND JOINT VENTURES
    NEW PRODUCT LAUNCHES
    MERGERS & ACQUISITIONS
COMPANY PROFILE
171
  • 12.1 COVESTRO AG
    BUSINESS OVERVIEW
    PRODUCTS/SOLUTIONS/SERVICES OFFERED
    RECENT DEVELOPMENTS
    MNM VIEW
    - Key Strengths/Right to Win
    - Strategic Choice Made
    - Weakness and competitive threat
  • 12.2 HUNTSMAN INTERNATIONAL LLC
  • 12.3 BASF SE
  • 12.4 DIC CORPORATION
  • 12.5 WANHUA
  • 12.6 HANKEL AG & CO. KGAA
  • 12.7 H.B. FULLER
  • 12.8 DONGSUNG
  • 12.9 AVERY DENNISON CORPORATION
  • 12.10 THE LUBRIZOL CORPORATION
  • 12.11 OTHER PLAYERS
APPENDIX
187
  • 13.1 INSIGHTS FROM INDUSTRY EXPERTS
  • 13.2 DISCUSSION GUIDE
  • 13.3 AVAILABLE CUSTOMIZATIONS
  • 13.4 CONNECTED MARKET
  • 13.5 RELATED REPORTS

The study involved four major activities in estimating the market size of the Thermoplastic polyurethane Adhesive market. Exhaustive secondary research was done to collect information on the market, the peer market, and the parent market. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were employed to estimate the complete market size. Thereafter, the market breakdown and data triangulation procedures were used to estimate the market size of the segments and subsegments.

Secondary Research

In the secondary research process, various secondary sources have been referred to for identifying and collecting information for this study. These secondary sources include annual reports, press releases, investor presentations of companies, white papers, certified publications, trade directories, certified publications, articles from recognized authors, gold standard and silver standard websites, and databases.

Secondary research has been used to obtain key information about the value chain of the industry, monetary chain of the market, the total pool of key Thermoplastic polyurethane Adhesive, market classification and segmentation according to industry trends to the bottom-most level, and regional markets. It was also used to obtain information about the key developments from a market-oriented perspective.

Primary Research

The thermoplastic polyurethane adhesive market comprises several stakeholders in the value chain, which include raw material suppliers, manufacturers, and end users. Various primary sources from the supply and demand sides of the thermoplastic polyurethane adhesive market have been interviewed to obtain qualitative and quantitative information. The primary interviewees from the demand side include key opinion leaders in end-use sectors. The primary sources from the supply side include manufacturers, associations, and institutions involved in the Thermoplastic polyurethane Adhesive industry.

Primary interviews were conducted to gather insights such as market statistics, data of revenue collected from the products and services, market breakdowns, market size estimations, market forecasting, and data triangulation. Primary research also helped in understanding the various trends related to chemistry, application, and region. Stakeholders from the demand side, such as CIOs, CTOs, and CSOs were interviewed to understand the buyer’s perspective on the suppliers, products, component providers, and their current usage of thermoplastic polyurethane adhesive and future outlook of their business which will affect the overall market.

The breakdown of profiles of the primary interviewees is illustrated in the figure below:

Thermoplastic Polyurethane Adhesive Market

Note: Tier 1, Tier 2, and Tier 3 companies are classified based on their market revenue in 2023 available in the public domain, product portfolios, and geographical presence.

Other designations include sales representatives, production heads, and technicians.

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

The top-down approach was used to estimate and validate the size of various submarkets for Thermoplastic Polyurethane Adhesive for each region. The research methodology used to estimate the market size included the following steps:

  • The key players in the industry have been identified through extensive secondary research.
  • The supply chain of the industry has been determined through primary and secondary research.
  • The global market was then segmented into five major regions and validated by industry experts.
  • All percentage shares, splits, and breakdowns based on type, form, end-use industry, and regions were determined using secondary sources and verified through primary sources.
  • All possible parameters that affect the markets covered in this research study were accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data. This data was consolidated and added with detailed inputs and analysis and presented in this report.
Thermoplastic Polyurethane Adhesive Market

Data Triangulation

After arriving at the total market size from the estimation process Thermoplastic polyurethane Adhesive above, the overall market has been split into several segments and sub-segments. To complete the overall market engineering process and arrive at the exact statistics for all the segments and sub-segments, the data triangulation and market breakdown procedures have been employed, wherever applicable. The data has been triangulated by studying various factors and trends from both the demand and supply sides. Along with this, the market size has been validated by using both the top-down and bottom-up approaches and primary interviews. Hence, for every data segment, there have been three sources—top-down approach, bottom-up approach, and expert interviews. The data was assumed correct when the values arrived from the three sources matched.

Market Definition

The Thermoplastic Polyurethane Adhesive market is the niche segment of adhesives industries specializing in high-performance bonding solutions. TPU adhesives are recognized for their excellent flexibility, durability, resistance to abrasion, and so on, and are suitable for application across diverse industries, like automotive, construction, textiles, electronics, and footwear, among others. These adhesives are good at bonding to several substrates, such as metals, plastics, fabrics, and composites, maintaining their performance under extreme environmental conditions like high temperatures and exposure to moisture. The increase in demand for lightweight materials, improved product aesthetics, and swift technological innovations in manufacturing boost the growth of the TPU adhesive market.

Stakeholders

  • Thermoplastic Polyurethane Adhesive Manufacturers
  • Thermoplastic Polyurethane Adhesive Traders, Distributors, and Suppliers
  • Raw Type Suppliers
  • Government and Private Research Organizations
  • Associations and Industrial Bodies
  • R&D Institutions
  • Environmental Support Agencies

Report Objectives

  • To define, describe, and forecast the size of the Thermoplastic Polyurethane Adhesive market, in terms of value and volume.
  • To provide detailed information regarding the major factors (drivers, opportunities, restraints, and challenges) influencing the growth of the market.
  • To estimate and forecast the market size based on type, form, end-use industry, and region.
  • To forecast the size of the market with respect to major regions, namely, Europe, North America, Asia Pacific, Middle East & Africa, and South America, along with their key countries.
  • To strategically analyze micromarkets with respect to individual growth trends, prospects, and their contribution to the overall market.
  • To analyze opportunities in the market for stakeholders and provide a competitive landscape of market leaders.
  • To track and analyze recent development such as partnership, product launches, and expansion in the market.
  • To strategically profile key market players and comprehensively analyze their core competencies.

 

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