Client’s Goals

The client engaged MarketsandMarkets to grow revenues and identify new opportunities. For this purpose, our team defined and solved a series of problems. A comprehensive view of the revenue mix and ecosystems of our client’s clients and their clients was offered. Few of the key questions answered during the engagement were:

• Insights on livestock technology vendors, market trends, and competitive landscape in the livestock monitoring market
• Identification of opportunities in the livestock monitoring market for some of its products, such as smart cameras and sensors, through entering into partnerships and alliances with major players in the livestock monitoring market

Our Approach

Insights were offered into various product offerings, regional analysis, and the competitive landscape in the livestock monitoring market through our AI-driven market intelligence platform, KnowledgeStore. Our analysts answered key concerns about future market trends, key players, competitive strategies, and emerging technologies. Further, analyst hours were utilized to expand the understanding of the insights into the livestock monitoring technology market. Our team projected that the market is likely to be worth nearly USD 5 billion by 2025 and also identified the largest and fastest-growing segments. Our client services team was able to assist the client in identifying the appropriate partner for the penetration of its products in the market in the Americas and Europe.

Revenue Shifts Identified

Rapid advancements in livestock monitoring technology is likely to increase applications across the world. Increasing demand for applications such as robotics in poultry and 3D smart camera systems for contactless monitoring of livestock are poised to influence the growth trajectory of the market positively. In addition, the advent of blockchain and AI in livestock is anticipated to open new growth avenues.

Interconnections

Few of the adjacent markets identified to offer emerging opportunities in near future are livestock farm management software, livestock monitoring systems, and milking robots.

Unknowns Identified

Insights on the impact of robotics in poultry industry is anticipated to offer new revenue opportunities due to rising applications. Furthermore, insights were offered into factors such as government policies related to livestock farms, impact on small sized family-owned farms, etc.

Revenue Impact (RI)

Insights offered into products provided by major players in the livestock monitoring market helped the client to identify high-growth opportunities and also understand distribution channel partners who can sell its products in several markets, including the Americas and Europe. The potential revenue impact was USD 110 million in the next 5 years.