MI Cloud allows all employees, regardless of rank, democratic access to cutting edge market research data. It helps B2B companies translate growth intelligence to revenue intelligence, enables teams and partners to collaborate on analysis, insights and decision making while identifying niche market opportunities arising out of disruptions. It also enables gathering of intelligence by taking advantage of proven and highly scalable data analysis and insights.

A leading vendor in flexible battery ecosystem was keen to gather more data on potential applications of flexible battery based on its capacities, as well as understand the competitive landscape.

The client engaged MnM to conduct a study with multiple objectives.

• Comprehensive list of application along with their corresponding capacity range has been provided.
• Detailed competitive landscape along with the benchmarking of key vendors has been provided to the client.
• Market sizing, forecasting across various applications such as smart packaging, wearable devices, smart cards, wireless communication nodes, and others has been provided.

This has helped client to target opportunities worth ~USD 5 million by penetrating in the said application segments.