Bread Improvers Market

The bread improvers industry, currently valued at USD 1.5 Billion in 2023 and poised to achieve an 5.9% CAGR, reaching USD 1.9 Billion by 2028, is experiencing transformative shifts and innovations. The bread improvers industry is experiencing significant growth, driven by technological developments, changing consumer preferences, and regulatory changes in the bread improvers business. The way bread products are made, sold, and consumed is being revolutionized by these dynamics, which are also changing conventional baking techniques. Growing consumer demand for products with clean labels and healthier ingredients is one important trend reshaping the market. Bread options free of chemicals, preservatives, and artificial additions are becoming increasingly popular. According to a study by MDPI on Clean Label in Bread, published in September 2021, in recent years, there has been a steady rise in the popularity of clean-label trends, with regulatory standards varying by region. As mentioned in the same source, consumers are increasingly prioritizing healthier lifestyles, as evidenced by a significant 11.3% growth in sales of natural bread and baking goods in the United States within the last year up to March 2020. Similarly, in Europe, consumers are placing greater emphasis on scrutinizing product ingredient lists, leading to the widespread success of clean-label products. As a result, producers are experimenting with organic and natural ingredients and creating bread improvers that boost nutritional profiles without sacrificing texture or flavor.

Various strategies have been proposed to produce bread from whole-grain and non-wheat cereals, aiming to achieve technological and sensory profiles comparable to refined wheat bread while preserving nutritional value. One commonly applied approach involves optimizing bread formulations through the inclusion of various improvers, such as emulsifiers, enzymes, and different food additives. These components serve as structure-forming agents in place of diluted or absent gluten, contributing to improved bread quality.

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Additionally, as regulations become more stringent and comprehensive, there may be a greater emphasis on transparency and accountability in the use of bread improvers. One such initiative is the Food Safety and Standards Authority of India (FSSAI), which recently announced in September 2020, that regulations for fortifying processed foods will soon be released for commodities like buns, breads, biscuits, and other products using wheat as a base. Limiting the quantity of fortification to 30–50% of the Recommended Dietary Allowance (RDA) is a significant feature of the FSSAI standards. This suggests that there are rules governing the amounts of fortification agents that are used in bakery items that are enhanced with vital nutrients. It could be necessary to modify bread improver recipes in order to meet these fortification specifications without sacrificing the intended end product's quality and texture. This alignment is essential to ensure that bakery products continue to contribute positively to public health while meeting consumer expectations for quality and taste.

Regionally, the market is predominantly steered by key manufacturers situated in North America, Europe, and Asia Pacific. Companies such as Puratos (Belgium), Corbion (Netherlands), AB Mauri (US), Lesaffre (France), and DSM (Netherlands) have been proactively engaging in strategic alliances and innovative product development. This approach is not only solidifying their market presence but also signaling the industry's continual evolution towards more sustainable and efficient industry practices.

Puratos

Puratos is a global leader specializing in a diverse range of food and food ingredient products, along with providing application support for these offerings and supplying raw materials to various sectors such as bakery, patisserie, and chocolate. With a footprint spanning nearly 100 countries worldwide, the company operates production centers in 71 countries and distributes its products to 135 countries. It boasts 129 subsidiaries across 84 countries, supported by 74 production units located in 52 countries. Many of these manufacturing facilities have established strong ties with local subsidiaries, fostering company growth and broadening its customer reach. Puratos benefits from a robust network of 1,169 researchers stationed at over 69 research centers, focusing on 30 patented product categories. Furthermore, the company maintains 118 innovation centers globally, dedicated to the development of pioneering products and solutions. Puratos adheres to stringent quality standards, manufacturing its products in facilities certified according to globally recognized GFSI-acknowledged standards such as BRC, IFS, SQF, or FSSC22000.

In July 2023, Puratos expanded its footprint into the Kosovo market through a strategic partnership with Korabi Corporation, a prominent supplier of bakery and patisserie ingredients in the region. This joint venture aims to facilitate the seamless distribution of Puratos' extensive product portfolio, guaranteeing customers in Kosovo access to top-tier ingredients for their baking requirements.

International Flavors & Fragrances Inc. IFF

International Flavors & Fragrances Inc. (IFF) specializes in producing and supplying flavors and fragrances for use in various industries such as food, beverages, personal care, and household products. Their customer base includes manufacturers in sectors like dairy, meat, beverages, snacks, baked goods, personal care items, cleaning products, perfumes, cosmetics, pharmaceuticals, and more. The company operates in four key segments: Nourish, Health & Biosciences, and Scent & Pharma Solutions. The Nourish segment focuses on providing innovative ingredients such as flavors, sweeteners, enzymes, and cultures, including bread improvers for improved baking performance in the food and beverage sector. With manufacturing facilities across several countries including Germany, Indonesia, China, and Brazil, IFF conducts business operations in North America, Latin America, Greater Asia, and Europe, the Middle East, & Africa (EMEA). Additionally, the company holds certifications such as ISO 9001, FSSC 22000, RSPO, and FSC.

In May 2023, International Flavors & Fragrances Inc. (IFF) launched the ENOVERA 2000 range in Europe, representing a breakthrough in enzyme technology utilized for the bakery sector. ENOVERA 2000 provides bakery manufacturers with the capability to substitute up to 50% of vital gluten, especially in demanding scenarios such as whole wheat bread production. This innovative solution enables industrial bakers to lower operational expenses while maintaining high product standards.

Lesaffre

Lesaffre, a French biotechnology firm, specializes in fermentation solutions for bakeries, food production, and nutrition. It operates across four key business segments: baking (yeast & ingredients), food taste & pleasure, healthcare, and biotechnology. Within its baking solutions segment, Lesaffre offers a wide array of bread improvers to meet diverse baking needs. The company caters to various customer requirements through multiple global brands such as Magimix and Pulso, which focus on improvers and milling correctors. With five culinary and 44 baking centers worldwide, Lesaffre consistently introduces new products. It has a global presence in over 185 countries, boasting 66 production sites and more than 81 subsidiaries across different regions.

In December 2022, Lesaffre established a new baking center in Jordan, serving as an innovative hub aimed at addressing the varied requirements of global customers in bakery products.

Related Reports:

Bread Improvers Market by Type (Emulsifiers, Enzymes, Oxidizing Agents, Reducing Agents, and Acidulants), Application (Bread, Buns, & Rolls, Cakes, Pastries, Pizza Dough), Form (Powdered, Liquid), End Users and Region - Global Forecast to 2028

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