According to a research report "MVNO Market by Operational Model (Reseller, Service Operator, Full MVNO), Subscriber (Consumer, Enterprise), Service Type (Postpaid, Prepaid), Business Model (Discount, Ethnic, Business, Youth/Media) and Region - Global Forecast to 2028" published by MarketsandMarkets, the MVNO market size is projected to grow from USD 84.6 billion in 2023 to USD 116.8 billion by 2028, at a CAGR of 6.7% during the forecast period, according to MarketsandMarkets. MVNOs can leverage this advantage to offer seamless connectivity services across multiple regions, enabling multinational IoT deployments and leading to significant market growth.
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Based on subscriber, the enterprise segment is expected to grow with the highest CAGR during the forecast period
Enterprise MVNOs help enterprise IT markets expand their mobile options, such as better service and customer support, the ability to manage mobile users, and the expertise to integrate mobile data with existing desktop infrastructure. More and more enterprises seek better visibility and control over their mobile communications. One of the factors driving the growth of the enterprise segment is the desire to reduce costs while making the most of different, unified communications platforms and IoT services and offering employees access to data and applications anywhere, anytime.
Europe is expected to the largest market size during the forecast period.
The MVNO market in Europe is highly competitive, as the UK, Germany and France have a strong focus on Research and Development (R&D) and innovation. MVNO has a strong starting base point in the European region. It has the highest market share among all the regions, owing to the number of MVNOs present and the average net revenue per user. The increasing adoption of integrated services such as VoIP and ISP through MVNOs for enterprises is making their business processes flexible and agile. The increasing demand for managing and maintaining broadband connectivity, mobility services, and data centers is expected to drive the MVNO services market in the Europe region.
Market Players
The MVNO market comprises major providers, such Virgin Media Business (UK), Dataxoom (US), Lebara (UK), KDDI (Japan), Asahi Net (Japan), Virgin Mobile (US), Tracfone Wireless (US), Boost Mobile (US), Lycamobile (UK), Tesco Mobile (UK), Postemobile (UK), Airvoice Wireless (US), Asda Mobile (UK), Giffgaff (UK), Kajeet (US), Voiceworks (Netherlands), Ting (US), Red Pocket Mobile (US), Consumer Cellular (US), Hologram (US), 1oT (Estonia), Soracom (Japan), Onomondo (Denmark), Airlinq (US), EMnify (Germany), and 1NCE (Germany). To increase their market share in the MVNO industry, these competitors havae used a variety of growth methods, including partnerships, agreements, collaborations, new product releases, product enhancements, and acquisitions.
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