Digital Assurance Market by Testing Mode (Manual Testing and Test Automation), Testing Type (API, Functional, Network, Performance, Security, and Usability Testing), Technology (SMAC), Organization Size, Vertical, and Region - Global Forecast to 2022
[146 Pages Report] The digital assurance market was valued at USD 2.63 Billion in 2016 and projected to reach USD 5.47 Billion by 2022, at a Compound Annual Growth Rate (CAGR) of 13.5% during the forecast period. The base year considered for the study is 2016, and the forecast period is 2017–2022.
Objectives of the Study
- To determine and forecast the global digital assurance market by testing mode, testing type, technology, organization size, vertical, and region from 2017 to 2022, and analyze various macro and microeconomic factors that affect the market growth
- To forecast the size of the market segments with respect to the 5 main regions, namely, North America, Europe, Asia Pacific (APAC), Latin America, and Middle East and Africa (MEA)
- To provide detailed information regarding the major factors (drivers, restraints, opportunities, and challenges) influencing the growth of the digital assurance market
- To analyze each submarket with respect to individual growth trends, prospects, and contributions to the total market
- To analyze opportunities in the market for stakeholders by identifying the high-growth segments of the market
- To profile the key market players, provide comparative analysis based on business overviews, regional presence, product offerings, business strategies, and key financials, and illustrate the competitive landscape of the market
- To track and analyze competitive developments, such as mergers and acquisitions, product developments, partnerships and collaborations, and Research and Development (R&D) activities in the market
The research methodology used to estimate and forecast the digital assurance market begins with capturing data on key vendor revenues and the market size of individual segments through secondary sources, such as industry associations and trade journals. The vendor offerings are also taken into consideration to determine market segmentation. The bottom-up procedure was employed to arrive at the overall market size of the market from the individual services segment. After arriving at the overall market size, the total market was split into several segments and subsegments, which were then verified through primary research by conducting extensive interviews with key industry personnel, such as Chief Executive Officers (CEOs), Vice Presidents (VPs), directors, and executives. The data triangulation and market breakdown procedures were employed to complete the overall market engineering process and arrive at the exact statistics for all segments and subsegments.
The breakdown of the profiles of the primary discussion participants is depicted in the figure below:
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The digital assurance market ecosystem includes players, such as Accenture (Dublin), Micro Focus (UK), Wipro (India), Cognizant (US), Cigniti (India), Capgemini (France), Hexaware (India), SQS (Germany), TCS (India), and Maveric Systems (India).
Key Target Audience
- Independent testing service providers
- Test organizations
- Integrated testing service providers
- Managed testing service providers
- Test automation tools providers
- Quality Assurance (QA) and testing managers
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Report Metric |
Details |
Market size available for years |
2017–2022 |
Base year considered |
2016 |
Forecast period |
2017–2022 |
Forecast unit |
Value (USD Billion) |
Segments covered |
Testing Mode, Testing Type, Technology, Organization Size, Vertical, and Region |
Geographies covered |
North America, Europe, Asia Pacific (APAC), Latin America, and Middle East and Africa (MEA) |
Companies covered |
Capgemini (France), Micro Focus (UK), Accenture (Republic of Ireland), Cognizant (US), Cigniti (India), Hexaware (India), SQS (Germany), TCS (India), Wipro (India), and Maveric Systems (India) |
The digital assurance market takes into account the expenditure on various digital application testing services across testing modes, testing types, technologies, verticals, organization sizes, and regions.
By Testing Mode
- Manual testing
- Test automation
By Testing Type
- Application Programming Interface (API) testing
- Functional testing
- Network testing
- Performance testing
- Security testing
- Usability testing
By Technology
- Social media
- Mobile
- Analytics
- Cloud
By Organization Size
- Small and Medium-sized Enterprises (SMEs)
- Large enterprises
By Vertical
- Government and public sector
- Banking, Financial Services, and Insurance (BFSI)
- Telecom, and media and entertainment
- Healthcare and life sciences
- Retail and eCommerce
- Manufacturing
- Transportation and logistics
- Others (education, and energy and utilities)
By Region
- North America
- Europe
- APAC
- MEA
- Latin America
Available Customizations
With the given market data, MarketsandMarkets offers customization as per the company’s specific requirements. The following customization options are available for the report:
Geographic Analysis
- Further country-level breakdown of the European digital assurance market
- Further country-level breakdown of the APAC market
- Further country-level breakdown of the MEA market
- Further country-level breakdown of the Latin American market
Company Information
- Detailed analysis and profiling of additional market players
The digital assurance market size is expected to grow from USD 2.90 Billion in 2017 to USD 5.47 Billion by 2022, at a Compound Annual Growth Rate (CAGR) of 13.5% during the forecast period. The major drivers of the market include increasing digital transformation initiatives, increasing use of DevOps and agile application development methodologies, increasing test automation for lower operational costs and enhanced quality assurance, and increasing Application Programming Interface (API) monitoring in the digital economy.
The
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The cloud technology segment is estimated to have the largest market share in 2017, owing to the need to provide extremely scalable IT-enabled capabilities to several clients who are using internet technologies. The cloud technology is widely adopted by various enterprises across the globe, as cloud-based software and applications are cost-efficient and can be deployed even in a basic IT infrastructure. The mobile technology segment is expected to grow at the highest rate, owing to increased usage of mobile devices to access the internet, enterprise data, communication, and personalized information. The mobile technology has been revolutionized over the years and is widely used to streamline the business flow.
The manufacturing vertical is expected to have the largest market share during the forecast period, as digital testing in the manufacturing vertical enables highly efficient and automated manufacturing tests that choose a wireless communication tester for sophisticated manufacturing devices to perform non-signaling tests on connected devices and support cellular and non-cellular standards. The retail and eCommerce vertical is expected to grow at the highest rate, owing to the boom in eCommerce and its numerous applications posing the requirement of digital assurance.
As per the geographic analysis, North America is expected to hold the largest market share, as North America has reached the maturity curve in terms of adopting digital technologies, and agile and DevOps for Quality Assurance (QA) and testing activities in the region. Asia Pacific (APAC) is expected to witness the highest growth rate in the digital assurance market during the forecast period, as the digital assurance vendors are expanding their presence in this region to capitalize growth opportunities.
The major factor that is expected to limit the growth of the digital assurance market is the threat of shadow IT, which is being deployed without an organization’s approval. The major vendors profiled in the report include Accenture (Dublin), Micro Focus (UK), Wipro (India), Cognizant (US), Cigniti (India), Capgemini (France), Hexaware (India), SQS (Germany), TCS (India), and Maveric Systems (India).
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Table of Contents
1 Introduction (Page No. - 15)
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.4 Years Considered for the Study
1.5 Currency
1.6 Stakeholders
2 Research Methodology (Page No. - 18)
2.1 Research Data
2.1.1 Secondary Data
2.1.2 Primary Data
2.1.2.1 Breakdown of Primaries
2.1.2.2 Key Industry Insights
2.2 Market Size Estimation
2.3 Research Assumptions
2.4 Limitations
3 Executive Summary (Page No. - 27)
4 Premium Insights (Page No. - 32)
4.1 Attractive Market Opportunities in the Digital Assurance Market
4.2 Market By Testing Mode
4.3 Market By Testing Type
4.4 Market By Technology
4.5 Market By Organization Size
4.6 Market By Vertical
4.7 Market By Region
4.8 Market Investment Scenario
5 Market Overview and Industry Trends (Page No. - 37)
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Digital Transformation is Paving the Way for Digital Assurance
5.2.1.2 The Increasing Use of Agile and Devops Methodologies in Sdlc
5.2.1.3 The Increasing Use of Test Automation Leads to Lower the Operational Costs and Enhance the QA
5.2.1.4 Growing Need of Api Monitoring in the Digital Economy
5.2.2 Restraints
5.2.2.1 Shadow IT is A Major Risk Area for Organizations
5.2.3 Opportunities
5.2.3.1 Advancements in Testing With the Infusion of Ai and Machine Learning Technologies
5.2.3.2 Service Virtualization Offers A Safe Testing Environment
5.2.3.3 Open Source Testing Tools Explore Untapped Potential
5.2.4 Challenges
5.2.4.1 Lack of Expertise and Reluctance to Adopting New Testing Methods
5.2.4.2 Lack of Complete Test Coverage, Ranging From Testing Every Possible Input to Every Possible Variable
5.2.4.3 Operational Challenges
5.3 Use Cases
6 Digital Assurance Market, By Testing Mode (Page No. - 45)
6.1 Introduction
6.2 Manual Testing
6.3 Test Automation
7 Market By Testing Type (Page No. - 49)
7.1 Introduction
7.2 Application Programming Interface Testing
7.3 Functional Testing
7.4 Network Testing
7.5 Performance Testing
7.6 Security Testing
7.7 Usability Testing
8 Market By Technology (Page No. - 57)
8.1 Introduction
8.2 Social Media
8.3 Mobile
8.4 Analytics
8.5 Cloud
9 Digital Assurance Market, By Organization Size (Page No. - 63)
9.1 Introduction
9.2 Small and Medium-Sized Enterprises
9.3 Large Enterprises
10 Market By Vertical (Page No. - 67)
10.1 Introduction
10.2 Government and Public Sector
10.3 Banking, Financial Services, and Insurance
10.4 Telecom, and Media and Entertainment
10.5 Healthcare and Life Sciences
10.6 Retail and Ecommerce
10.7 Manufacturing
10.8 Transportation and Logistics
10.9 Others
11 Digital Assurance Market, By Region (Page No. - 77)
11.1 Introduction
11.2 North America
11.3 Europe
11.4 Asia Pacific
11.5 Latin America
11.6 Middle East and Africa
12 Competitive Landscape (Page No. - 102)
12.1 Overview
12.2 Market Ranking Analysis
12.3 Competitive Scenario
12.3.1 New Product/Service/Solution Launches
12.3.2 Business Expansions
12.3.3 Mergers and Acquisitions
12.3.4 Agreements and Partnerships
13 Company Profiles (Page No. - 107)
(Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*
13.1 Capgemini
13.2 Micro Focus
13.3 Accenture
13.4 Cognizant
13.5 Cigniti
13.6 Hexaware
13.7 SQS
13.8 TCS
13.9 Wipro
*Details on Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View Might Not Be Captured in Case of Unlisted Companies.
14 Appendix (Page No. - 138)
14.1 Discussion Guide
14.2 Knowledge Store: Marketsandmarkets’ Subscription Portal
14.3 Introducing RT: Real-Time Market Intelligence
14.4 Available Customization
14.5 Related Reports
14.6 Author Details
List of Tables (72 Tables)
Table 1 United States Dollar Exchange Rate, 2014–2017
Table 2 Digital Assurance Market: Assumptions
Table 3 Digital Assurance Market: Use Cases
Table 4 Market Size By Testing Mode, 2015–2022 (USD Million)
Table 5 Manual Testing: Market Size By Region, 2015–2022 (USD Million)
Table 6 Test Automation: Market Size By Region, 2015–2022 (USD Million)
Table 7 Market Size By Testing Type, 2015–2022 (USD Million)
Table 8 Application Programming Interface Testing: Market Size By Region, 2015–2022 (USD Million)
Table 9 Functional Testing: Market Size By Region, 2015–2022 (USD Million)
Table 10 Network Testing: Digital Assurance Size, By Region, 2015–2022 (USD Million)
Table 11 Performance Testing: Digital Assurance Size, By Region, 2015–2022 (USD Million)
Table 12 Security Testing: Digital Assurance Size, By Region, 2015–2022 (USD Million)
Table 13 Usability Testing: Digital Assurance Size, By Region, 2015–2022 (USD Million)
Table 14 Digital Assurance Market Size, By Technology, 2015–2022 (USD Million)
Table 15 Social Media: Digital Assurance Size, By Region, 2015–2022 (USD Million)
Table 16 Mobile: Market Size By Region, 2015–2022 (USD Million)
Table 17 Analytics: Market Size By Region, 2015–2022 (USD Million)
Table 18 Cloud: Market Size By Region, 2015–2022 (USD Million)
Table 19 Market Size By Organization Size, 2015–2022 (USD Million)
Table 20 Small and Medium-Sized Enterprises: Market Size By Region, 2015–2022 (USD Million)
Table 21 Large Enterprises: Market Size By Region, 2015–2022 (USD Million)
Table 22 Digital Assurance Market Size, By Vertical, 2015–2022 (USD Million)
Table 23 Government and Public Sector: Market Size By Region, 2015–2022 (USD Million)
Table 24 Banking, Financial Services, and Insurance: Market Size By Region, 2015–2022 (USD Million)
Table 25 Telecom, and Media and Entertainment: Market Size By Region, 2015–2022 (USD Million)
Table 26 Healthcare and Life Sciences: Market Size By Region, 2015–2022 (USD Million)
Table 27 Retail and Ecommerce: Market Size By Region, 2015–2022 (USD Million)
Table 28 Manufacturing: Market Size By Region, 2015–2022 (USD Million)
Table 29 Transportation and Logistics: Market Size By Region, 2015–2022 (USD Million)
Table 30 Others: Market Size, By Region, 2015–2022 (USD Million)
Table 31 Digital Assurance Market Size, By Region, 2015–2022 (USD Million)
Table 32 North America: Market Size By Country, 2015–2022 (USD Million)
Table 33 North America: Market Size By Testing Mode, 2015–2022 (USD Million)
Table 34 North America: Market Size By Testing Type, 2015–2022 (USD Million)
Table 35 North America: Market Size By Technology, 2015–2022 (USD Million)
Table 36 North America: Market Size By Organization Size, 2015–2022 (USD Million)
Table 37 North America: Market Size By Vertical, 2015–2022 (USD Million)
Table 38 United States: Digital Assurance Market Size, By Testing Mode, 2015–2022 (USD Million)
Table 39 United States: Market Size By Testing Type, 2015–2022 (USD Million)
Table 40 United States: Market Size By Technology, 2015–2022 (USD Million)
Table 41 United States: Market Size By Organization Size, 2015–2022 (USD Million)
Table 42 United States: Market Size By Vertical, 2015–2022 (USD Million)
Table 43 Canada: Digital Assurance Market Size, By Testing Mode, 2015–2022 (USD Million)
Table 44 Canada: Market Size By Testing Type, 2015–2022 (USD Million)
Table 45 Canada: Market Size By Technology, 2015–2022 (USD Million)
Table 46 Canada: Market Size By Organization Size, 2015–2022 (USD Million)
Table 47 Canada: Market Size By Vertical, 2015–2022 (USD Million)
Table 48 Europe: Market Size By Testing Mode, 2015–2022 (USD Million)
Table 49 Europe: Market Size By Testing Type, 2015–2022 (USD Million)
Table 50 Europe: Market Size By Technology, 2015–2022 (USD Million)
Table 51 Europe: Market Size By Organization Size, 2015–2022 (USD Million)
Table 52 Europe: Market Size By Vertical, 2015–2022 (USD Million)
Table 53 Asia Pacific: Digital Assurance Market Size, By Testing Mode, 2015–2022 (USD Million)
Table 54 Asia Pacific: Market Size By Testing Type, 2015–2022 (USD Million)
Table 55 Asia Pacific: Market Size By Technology, 2015–2022 (USD Million)
Table 56 Asia Pacific: Market Size By Organization Size, 2015–2022 (USD Million)
Table 57 Asia Pacific: Market Size By Vertical, 2015–2022 (USD Million)
Table 58 Latin America: Digital Assurance Market Size, By Testing Mode, 2015–2022 (USD Million)
Table 59 Latin America: Market Size By Testing Type, 2015–2022 (USD Million)
Table 60 Latin America: Market Size By Technology, 2015–2022 (USD Million)
Table 61 Latin America: Market Size By Organization Size, 2015–2022 (USD Million)
Table 62 Latin America: Market Size By Vertical, 2015–2022 (USD Million)
Table 63 Middle East and Africa: Digital Assurance Market Size, By Testing Mode, 2015–2022 (USD Million)
Table 64 Middle East and Africa: Market Size By Testing Type, 2015–2022 (USD Million)
Table 65 Middle East and Africa: Market Size By Technology, 2015–2022 (USD Million)
Table 66 Middle East and Africa: Market Size By Organization Size, 2015–2022 (USD Million)
Table 67 Middle East and Africa: Market Size By Vertical, 2015–2022 (USD Million)
Table 68 Market Ranking, 2017
Table 69 New Product/Service/Solution Launches, 2015–2017
Table 70 Business Expansions, 2017
Table 71 Mergers and Acquisitions, 2017
Table 72 Agreements and Partnerships, 2015–2017
List of Figures (44 Figures)
Figure 1 Digital Assurance Market Segmentation
Figure 2 Market Research Design
Figure 3 Breakdown of Primaries: By Company, Designation, and Region
Figure 4 Data Triangulation
Figure 5 Market Size Estimation Methodology: Bottom-Up Approach
Figure 6 Market Size Estimation Methodology: Top-Down Approach
Figure 7 Digital Assurance Market, 2015–2022
Figure 8 Market Top 3 Segments
Figure 9 Market By Technology
Figure 10 Market Top 3 Verticals in Each Region
Figure 11 Market By Region
Figure 12 Growing Trend of Digital Transformation is Expected to Be Driving the Growth of the Market
Figure 13 Test Automation Segment is Estimated to Hold A Larger Market Share During the Forecast Period
Figure 14 Functional Testing Type is Estimated to Hold the Largest Market Share During the Forecast Period
Figure 15 Cloud and Analytics Technologies are Estimated to Hold the Largest Market Shares in 2017 and 2022, Respectively
Figure 16 Large Enterprises Segment is Expected to Hold A Larger Market Share During the Forecast Period
Figure 17 Retail and Ecommerce Vertical is Expected to Witness the Highest Growth Rate During the Forecast Period
Figure 18 North America is Expected to Hold the Largest Market Share During the Forecast Period
Figure 19 Asia Pacific is Expected to Be the Hotspot Market to Invest in During the Forecast Period
Figure 20 Digital Assurance Market: Drivers, Restraints, Opportunities, and Challenges
Figure 21 Test Automation Segment is Expected to Grow at A Higher CAGR During the Forecast Period
Figure 22 Security Testing Type is Expected to Grow at the Highest CAGR During Forecast Period
Figure 23 Mobile Technology is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 24 Small and Medium-Sized Enterprises Segment is Expected to Grow at A Higher CAGR During the Forecast Period
Figure 25 Retail and Ecommerce Vertical is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 26 Asia Pacific is Expected to Grow at the Highest CAGR During the Forecast Period
Figure 27 North America: Market Snapshot
Figure 28 Asia Pacific: Market Snapshot
Figure 29 Key Developments By Leading Players in the Digital Assurance Market During 2015–2017
Figure 30 Market Evaluation Framework
Figure 31 Capgemini: Company Snapshot
Figure 32 Capgemini: SWOT Analysis
Figure 33 Micro Focus: Company Snapshot
Figure 34 Micro Focus: SWOT Analysis
Figure 35 Accenture: Company Snapshot
Figure 36 Accenture: SWOT Analysis
Figure 37 Cognizant: Company Snapshot
Figure 38 Cognizant: SWOT Analysis
Figure 39 Cigniti: Company Snapshot
Figure 40 Cigniti: SWOT Analysis
Figure 41 Hexaware: Company Snapshot
Figure 42 SQS: Company Snapshot
Figure 43 TCS: Company Snapshot
Figure 44 Wipro: Company Snapshot
Growth opportunities and latent adjacency in Digital Assurance Market