Value Added Services (VAS) Market

Value Added Services (VAS) Market (Content Provider , Customer Delight, Online Gaming, Utility Services, Live Streaming, SMS, MMS, Mobile Money & M-commerce based services, M-health) - Advancements, Forecasts & Analysis (2014 - 2019)

Report Code: TC 1552 Jan, 2025, by marketsandmarkets.com

Value Added Service (VAS) is a widely used terminology in telecommunications which refers to services facilitating users with capabilities beyond standard voice calls. Value Added Services are offered by mobile network providers or by third-party VAS vendors. This rise in diversified use of mobile networks is due to significant rise in Smartphone usage and is driving the growth in VAS offerings. These services provided by network operators are expected to augment in coming years.

The major players in this market are ZTE, Huawei, AT&T, Fujitsu, and Cable & Wireless. This report on VAS elaborates the strategies and gives insights of the key vendors in the industry. It also provides future scope, drivers, restraints, and challenges of the market. The report also provides an in-depth analysis on global adoption trends and future growth roadmaps across different geographies.

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Table Of Contents

1 Introduction
  1.1 Research Overview
      1.1.1 Purpose & Scope
      1.1.2 Report Description
      1.1.3 Key Take-Aways
  1.2 Research Methodology
      1.2.1 Secondary & Primary Research
      1.2.2 Data Triangulation And Forecasting
      1.2.3 Forecast Assumptions
  1.3 Market Overview
      1.3.1 Markets Covered
      1.3.2 Segment Definitions
      1.3.3 Industry Trends
 
2 Executive Summary
  2.1 Abstract
  2.2 Overall Market Size
 
3 Market Ecosystem And Dynamics
  3.1 Market Ecosystem
      3.1.1 Mapping Trends
      3.1.2 Market Players And Roles
  3.2 Market Dynamics
      3.2.1 Drivers
      3.2.2 Restraints And Challenges
      3.2.3 Opportunites
      3.2.4 Time-Impact Analysis Of Dynamics
  3.3 Market Trends
      3.3.1 Social, Cloud And Mobile (Socomo)
      3.3.2 Upside In Transactional And Iterative Engagements
 
4 Vas: Market Size & Forecast By Types
  4.1 Type Of Vas Solutions
      4.1.1 Overview & Introduction
      4.1.2 Business Focused Solutions
            4.1.2.1 Overview
            4.1.2.2 Mobile Financial Solutions
                    4.1.2.2.1 Overview
                    4.1.2.2.2 Market Size & Forecast
            4.1.2.3 Customer Value And Retention Solutions
                    4.1.2.3.1 Overview
                    4.1.2.3.2 Market Size & Forecast
            4.1.2.4 Mobile Lifestyle Solutions
                    4.1.2.4.1 Overview
                    4.1.2.4.2 Market Size & Forecast
      4.1.3 Vertical Focused Solutions
            4.1.3.1 Overview
            4.1.3.2 Banking , Financial Services & Insurance (Bfsi)
                    4.1.3.2.1 Overview
                    4.1.3.2.2 Market Size & Forecast
            4.1.3.3 Telecom
                    4.1.3.3.1 Overview
                    4.1.3.3.2 Market Size & Forecast
            4.1.3.4 Utilities
                    4.1.3.4.1 Overview
                    4.1.3.4.2 Market Size & Forecast
            4.1.3.5 Consumer Goods And Retail
                    4.1.3.5.1 Overview
                    4.1.3.5.2 Market Size & Forecast
            4.1.3.6 Automotive, Transportation And Logistics
                    4.1.3.6.1 Overview
                    4.1.3.6.2 Market Size & Forecast
      4.1.4 Others
            4.1.4.1 Overview
            4.1.4.2 Market Size And Forecast
  4.2 Type Of Vas Applications
      4.2.1 Overview & Introduction
      4.2.2 Internet And Broadband Applications
            4.2.2.1 Overview
            4.2.2.2 Market Size And Forecast
      4.2.3 Messaging Applications
            4.2.3.1 Overview
            4.2.3.2 Market Size And Forecast
      4.2.4 Mobile Applications
            4.2.4.1 Overview
            4.2.4.2 Market Size And Forecast
      4.2.5 Others
            4.2.5.1 Overview
            4.2.5.2 Market Size And Forecast
  4.3 Type Of Vas Platforms
      4.3.1 Overview & Introduction
      4.3.2 Integrated Platforms
            4.3.2.1 Overview
            4.3.2.2 Market Size And Forecast
      4.3.3 Vas Development Platforms
            4.3.3.1 Overview
            4.3.3.2 Market Size And Forecast
      4.3.4 Content Aggregation And Content Delivery Platforms
            4.3.4.1 Overview
            4.3.4.2 Market Size And Forecast
      4.3.5 Others
            4.3.5.1 Overview
            4.3.5.2 Market Size And Forecast
 
5 Vas: Market Size And Segmentation By Vas Portfolio
  5.1 Overview & Introduction
  5.2 3g
      5.2.1 Overview
      5.2.2 Market Size & Forecast
  5.3 Commerce
      5.3.1 Overview
      5.3.2 Market Size & Forecast
  5.4 Advertising
      5.4.1 Overview
      5.4.2 Market Size & Forecast
  5.5 Location Based Services (Lbs)
      5.5.1 Overview
      5.5.2 Market Size & Forecast
  5.6 Others
      5.6.1 Overview
      5.6.2 Market Size & Forecast
 
6 Vas: Market Size & Forecasts By Vas Services
  6.1 Overview & Introduction
  6.2 Consulting
      6.2.1 Overview
      6.2.2 Market Size & Forecast
  6.3 Portal Development
      6.3.1 Overview
      6.3.2 Market Size & Forecast
  6.4 System Integration
      6.4.1 Overview
      6.4.2 Market Size & Forecast
  6.5 Asset Management Services
      6.5.1 Overview
      6.5.2 Market Size & Forecast
  6.6 Testing Services
      6.6.1 Overview
      6.6.2 Market Size & Forecast
  6.7 Managed Services
      6.7.1 Overview
      6.7.2 Market Size & Forecast
  6.8 Others
      6.8.1 Overview
      6.8.2 Market Size & Forecast
 
7 Vas: Market Size And Segmentation By Delivery Channels
  7.1 Overview & Introduction
  7.2 Web
      7.2.1 Overview
      7.2.2 Market Size And Forecast
  7.3 Client App
      7.3.1 Overview
      7.3.2 Market Size And Forecast
  7.4 Kiosks
      7.4.1 Overview
      7.4.2 Market Size And Forecast
  7.5 Stk/Ussd
      7.5.1 Overview
      7.5.2 Market Size And Forecast
  7.6 Others
      7.6.1 Overview
      7.6.2 Market Size And Forecast
 
8 Vas: Market Size & Forecast By End Users
  8.1 Overview & Introduction
  8.2 Business Users
      8.2.1 Overview
      8.2.2 Small & Medium Businesses (Smb)
            8.2.2.1 Overview
            8.2.2.2 Market Size & Forecast
      8.2.3 Enterprises
            8.2.3.1 Overview
            8.2.3.2 Market Size & Forecast
      8.2.4 Telecom Operators
            8.2.4.1 Overview
            8.2.4.2 Market Size & Forecast
      8.2.5 Media
            8.2.5.1 Overview
            8.2.5.2 Market Size & Forecast
      8.2.6 Others
            8.2.6.1 Overview
            8.2.6.2 Market Size & Forecast
  8.3 Consumers
      8.3.1 Overview
      8.3.2 Market Size & Forecast
 
9 Vas: Market Size And Segmentation By Geographies
  9.1 Overview & Introduction
      9.1.1 Parfait Charts
      9.1.2 Regional Market Lifecycle
  9.2 North America (Na)
      9.2.1 Overview
      9.2.2 Market Size And Forecast By Vas Solutions
      9.2.3 Market Size And Forecast By Vas Services
  9.3 Europe
      9.3.1 Overview
      9.3.2 Market Size And Forecast By Vas Solutions
      9.3.3 Market Size And Forecast By Vas Services
  9.4 Asia-Pacific And Japan (Apac)
      9.4.1 Overview
      9.4.2 Market Size And Forecast By Vas Solutions
      9.4.3 Market Size And Forecast By Vas Services
  9.5 Middle East And Africa (Mea)
      9.5.1 Overview
      9.5.2 Market Size And Forecast By Vas Solutions
      9.5.3 Market Size And Forecast By Vas Services
  9.6 Latin America (La)
      9.6.1 Overview
      9.6.2 Market Size And Forecast By Vas Solutions
      9.6.3 Market Size And Forecast By Vas Services
 
10 Vas: Markets Analysis, Trends And Insights
   10.1 Market Evolution
        10.1.1 Market Uptake And Disruption
        10.1.2 Lifecycle & Chasm Plots
   10.2 Business Case Analysis
        10.2.1 Go To Market Strategy
        10.2.2 Value Innovatin & Creation
   10.3 Trends And Roadmaps
        10.3.1 Adoption Roadmaps
        10.3.2 Future Business Models
   10.4 Market Opportunity Analysis
        10.4.1 Technological Impact
        10.4.2 Opportunity Plots

11 Vas: Competitive Landscape
   11.1 Competitive Mapping
        11.1.1 Overview
        11.1.2 Competitor Benchmarks
   11.2 Portfolio Comparison
        11.2.1 Overview
        11.2.2 Product Category Mapping
   11.3 Venture Capital (Vc) Funding Analysis
        11.3.1 Overview
        11.3.2 Capital Funding Trends
   11.4 Mergers And Acquisitions (M&A)
        11.4.1 Methodology
        11.4.2 Impact Analysis
   11.5 Social Reach
        11.5.1 Overview
        11.5.2 Social Trends
 
12 Company Profiles (Overview, Financials, New Product Developments, Swot  Analysis, Strategy Analysis)
   12.1 America Movil
   12.2 Apple
   12.3 At&T
   12.4 Canvasm Technologies
   12.5 Ee
   12.6 Etisalat
   12.7 Gemalto
   12.8 Google
   12.9 Huawei
   12.10 Intersec
   12.11 Jinny Software
   12.12 Lumata
   12.13 Mahindra Comviva
   12.14 Ntt Docomo Inc.
   12.15 Onmobile
   12.16 Opencode Systems
   12.17 Spice Vas Africa
   12.18 Sprint Nextel
   12.19 Tapjoy
   12.20 Vormetric


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