Healthcare Application-to-Person (A2P) SMS Market by Notification Type (Campaigns, Appointment, Medication), Services (Pushed Content, Interactive), Enterprise Size (Small, Mid, Large) - Global Forecast to 2022
The healthcare A2P SMS market is expected to reach USD 5.3 Billion by 2022 from USD 4.0 Billion in 2017, growing at a CAGR of 4.6% from 2017 to 2022. Growing healthcare e-commerce industry; rising digitalization in the developing countries; increasing usage of mobile apps; and availability of low-cost smart phones are some of the major factors driving the growth of the healthcare A2P SMS market. However, resistance from traditional healthcare providers; and low guidance from physicians in selecting healthcare apps are hindering the growth of this market.
North America dominates the healthcare A2P SMS market with the US accounted major market share in 2016. Improved healthcare infrastructure; increased awareness about the healthcare mobile apps; and presence of major players involved in A2P SMS are some of the major driving factors driving the growth of this market in North America. The Asian healthcare A2P SMS market is poised to grow at the highest CAGR during the forecast period owing to digitalization in healthcare settings; and rising awareness about the healthcare mobile apps among people in the region. The rising focus of prominent players on the Asian A2P SMS market is another factor driving its growth. Furthermore, emerging countries such as India and China provides immense growth opportunities to the healthcare A2P SMS providers.
Prominent players in the healthcare A2P SMS market are Clickatell (US), Tata Communications (India), Cequens LLP (US), Infobip Communications Inc. (Canada), Mblox Inc. (US), DIMOCO (Germany), Silverstreet BV (Netherlands), Telintel (US), a2pSMS (UAE), Infinite Convergence Solutions Inc. (US).
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This research report covers the healthcare A2P SMS market by notification type; services; enterprise size; and geography.
Healthcare A2P SMS Market, by Services
- Health Campaigns
- Appointment Reminders
- Medication Refill
- Ready for Pickup Notifications
- Emergency Notifications
- Blood Donation/Disaster Response Emergency Notifications
- Community Health Notifications
- Daily Tips
- Others (if any)
Healthcare A2P SMS Market, by Services
- Pushed Content Services
- Customer Relationship Management Services
- Interactive Services
- Inquiry Related Services
- Others (if any)
Healthcare A2P SMS Market, by Enterprise Size
- Small-sized
- Medium-sized
- Large-sized
Healthcare A2P SMS Market, by Geography
- North America
- US
- Canada
- Europe
- Germany
- France
- UK
- Italy
- Spain
- Rest of Europe (RoE)
- Asia
- China
- Japan
- India
- Rest of Asia (RoA)
- Rest of the World (RoW)
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Table of Contents
1 Introduction
1.1 Objectives of the Study
1.2 Report Description
1.3 Markets Covered
1.4 Stakeholders
1.5 Market Scope
2 Research Methodology
2.1 Description of the Report
2.2 Market Size Estimation
2.3 Market Crackdown and Data Triangulation
2.4 Market Share Estimation
2.4.1 Key Data Points Taken From Secondary Sources
2.4.2 Key Data Points Taken From Primary Sources
2.4.2.1 Key Industry Insights
2.4.3 Assumptions
3 Executive Summary
4 Premium Insights
5 Market Overview
5.1 Introduction
5.2 Evolution
5.3 Market Segmentation
5.3.1 Healthcare A2P SMS Market, By Notification Type
5.3.2 Healthcare A2P SMS Market, By Services
5.3.3 Healthcare A2P SMS Market, By Eneterprise Size
5.3.4 Healthcare A2P SMS Market, By Region
5.4 Market Dynamics
5.4.1 Drivers
5.4.2 Restraints
5.4.3 Opportunities
5.4.4 Challenges
6 Healthcare A2P SMS Market, By Notification Type
6.1 Introduction
6.2 Health Campaigns
6.3 Appointment Reminders
6.4 Medication Refill
6.5 Ready for Pickup Notifications
6.6 Emergency Notifications
6.7 Blood Donation/Disaster Response Emergency Notifications
6.8 Community Health Notifications
6.9 Daily Tips
6.10 Others (If Any)
7 Healthcare A2P SMS Market, By Services
7.1 Introduction
7.2 Pushed Content Services
7.3 Customer Relationship Management Services
7.4 Interactive Services
7.5 Inquiry Related Services
7.6 Others (If Any)
8 Healthcare A2P SMS Market, By Enterprise Size
8.1 Introduction
8.2 Small-Sized
8.3 Medium-Sized
8.4 Large-Sized
9 Healthcare A2P SMS Market, By Region
9.1 Introduction
9.2 North America
9.2.1 US
9.2.2 Canada
9.3 Europe
9.3.1 Germany
9.3.2 France
9.3.3 UK
9.3.4 Italy
9.3.5 Spain
9.3.6 Rest of Europe (RoE)
9.4 Asia
9.4.1 China
9.4.2 India
9.4.3 Japan
9.4.4 Rest of Asia (RoA)
9.5 Rest of the World (RoW)
10 Competitive Landscape
10.1 Introduction
10.1.1 Visionary Leaders
10.1.2 Innovators
10.1.3 Dynamic Differentiators
10.1.4 Emerging Companies
10.2 Competitive Benchmarking
10.2.1 Strength of Product Portfolio
10.2.2 Business Strategy Excellence
10.3 Market Share Analysis
11 Company Profiles
11.1 Introduction
11.2 Clickatell (US)
11.3 Tata Communications (India)
11.4 Cequens Llp (US)
11.5 Infobip Communications Inc. (Canada)
11.6 Mblox Inc. (US)
11.7 Dimoco (Germany)
11.8 Silverstreet BV (Netherlands)
11.9 Telintel (US)
11.10 A2psms (UAE)
11.11 Infinite Convergence Solutions Inc. (US)
Growth opportunities and latent adjacency in Healthcare Application-to-Person (A2P) SMS Market