Graphic Film Market

Graphic Film Market by Product Type (Polyethylene, Polypropylene, Polyvinyl Chloride), Film Type (Opaque, Transparent, Translucent, Reflective), Manufacturing Process, Printing Technology, End-Use Industry, and Region - Global Forecast to 2028

Report Code: PK 5574 Nov, 2023, by marketsandmarkets.com

The graphic film market size is estimated to be USD 28.9 billion in 2023, and it is projected to reach USD 36.2 billion by 2028 at a CAGR of 4.6%. The market growth of graphic film is driven by several factors such as rising urbanization, improving living standards, increasing construction and developmental activities, growing automotive industry, and others.

Global Graphic Film Market Trends

Graphic Film Market

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Graphic Film Market

Graphic Film Market Dynamics

Driver: Improving living standards and rising construction industry

The dynamic surge in construction and developmental initiatives, coupled with the elevation of living standards, stands as a pivotal catalyst propelling the graphic film market forward. Within the realm of construction, graphic films assume a central role in shaping architectural designs, signage, and branding applications. The escalating pace of global urbanization and infrastructure development has generated a heightened need for graphic films that are not only durable but also visually captivating, especially for embellishing building exteriors and interiors. The current emphasis on aesthetics and visual communication in architecture has spurred the widespread adoption of graphic films to elevate the overall aesthetic appeal of structures.

Restraint: Volatility in raw material prices

The graphic film market encounters a significant challenge attributed to the fluctuating costs of raw materials. Variations in the prices of crucial raw materials essential for graphic film production, such as petroleum-based products, exert a notable influence on the overall manufacturing expenses. These material costs are susceptible to unpredictable shifts, influenced by factors such as geopolitical events and global economic conditions. This volatility presents difficulties for manufacturers, creating challenges in accurately estimating production expenses and maintaining stable pricing for graphic film.

Opportunity: Increasing demand for bio-plastics

The graphic film market is experiencing promising opportunities driven by the escalating demand for bioplastic polymers. With a heightened focus on environmental sustainability, there is a notable shift towards eco-friendly materials across various industries. Bioplastic films are made from the biodegradable material—cellulose. Moreover, polymers such as PE, PP, and PVC—which are made from renewable resources such as bioethanol—can also be used as raw materials for graphic film.

Challenges:  Limited Recycling Options

The graphic film market encounters a notable challenge with limited recycling options, adversely affecting the sustainability of these materials. Unlike commonly recycled materials such as paper and cardboard, graphic films, particularly those composed of traditional plastics, often lack well-established recycling systems. The intricate nature of these films, incorporating multiple layers or coatings for specific functionalities, adds complexity to the recycling process.

Ecosystem of Graphic Film Market

Graphic Film Market Ecosystem

“Dominance of Promotional and advertisement in the Graphic film end-use industry segment.”

In terms of the end-use industry, the promotional and advertisement industry is estimated to be the largest market during the forecast period, in terms of value. Graphic film offers a visually striking and versatile medium for conveying messages. In the promotional and advertising sector, where capturing attention is crucial, the ability of graphic films to deliver vibrant and creative visuals makes them highly sought after. Graphic film play a pivotal role in brand building and recognition. Advertisers and marketers leverage graphic film to create visually appealing logos, signage, and promotional materials that contribute to establishing a strong brand identity.

“Polyvinyl Chloride is the fastest growing product type segment of the graphic film market.”

In the graphic film market, the polyvinyl chloride segment is expected to hold the highest compound annual growth rate (CAGR) in terms of value during the forecast period. PVC graphic film offers a high level of versatility, making it suitable for a wide range of applications within the graphic arts industry. It can be used for signage, banners, vehicle wraps, and other promotional materials, contributing to their widespread adoption. Apart from this, PVC graphic film also offers several benefits such as durability, excellent printability, cost-effectiveness, availability in various sizes, good chemical resistant properties, and others.

“Transparent Film is the second fastest growing film type segment of the graphic film market.”

Transparent graphic films provide a visually appealing and sophisticated look. This aesthetic quality is particularly valued in applications where the underlying surface or design needs to remain visible, enhancing the overall appearance of the graphics. Transparent graphic films are commonly used in interior design applications, such as glass partitions, decorative panels, and window graphics. They enable designers to enhance spaces without obstructing natural light or views.

Calendered process is the most usable manufacturing process in the graphic film market.”

The calendered process stands out as the most widely utilized method for producing graphic films due to its unique combination of key advantages. These key advantages include controlled thickness, smooth surface finish, dimensional stability, good printability, enhanced strength & durability, optical clarity, strength, cost-effectiveness, and others. Due to such benefits of this process, the film is used in several application areas such as promotional banners, signage applications, POP displays, advertisement stickers, etc.

“Flexography is the fastest-growing market for graphic film market.”

End-use industries such as automotive, promotional & advertisement, industrial, and others show a preference for flexographic printing over alternative techniques. Flexography currently presents compelling advantages for both product marketing and purchasing management. Thanks to recent advancements, it now offers the capability to produce high-quality images and graphics, ensuring consistent and repeatable results from one job to another. Moreover, flexographic printing facilitates swift and cost-effective changeovers, particularly beneficial for supporting small-quantity production runs.

“APAC is the speediest-growing market for graphic film market.”

In terms of value, the Asia Pacific will be the fastest-growing region in the overall graphic film market.

This growth is attributed to rapid urbanization, increasing disposable income, and improving living standards, which drive the renovation, and decoration activities across the residential & non-residential complexes. Apart from this, the growing automotive industry also drives the demand for automotive wraps across the region. This fuelled the market of graphic films in the region during the forecast period.

Graphic Film Market by Region

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Key Market Players

Key stakeholders steering the trajectory of the graphic film market include 3M (US), Avery Dennison Corporation (US), DuPont de Nemours Inc. (US), CCL Industries (Canada), Fedrigoni S.P.A. (Italy), ORAFOL Europe GmbH (Germany), HEXIS S.A.S. (France), Arlon Graphics, LLC (US), Achilles USA Inc.(US), Dunmore (US), Drytac (US), LX Hausys (South Korea). To solidify their positions in this competitive market, these industry frontrunners have judiciously employed a range of growth strategies. This encompasses acquisitions, diversifying their product lineup, geographical expansions, and forging productive partnerships, collaborations, and agreements. Through these strategic maneuvers, they aim to cater to the escalating demand for graphic film, particularly from dynamic emerging markets.

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Scope of the Report

:

Report Metric

Details

Years Considered

2021–2028

Base year

2022

Forecast period

2023–2028

Unit considered 

Value (USD Million/Billion), Volume (Million Square Meters)

Segments

Film Type, Manufacturing Process, Printing Technology, Product Type, End-Use Industry, and Region

Regions

Asia-Pacific, North America, Europe, South America, and Middle East & Africa.

Companies

The major players are 3M (US), Avery Dennison Corporation (US), DuPont de Nemours Inc. (US), CCL Industries (Canada), and Fedrigoni S.P.A. (Italy) and others are covered in the Graphic film market.

This research report categorizes the global Graphic film market on the basis of Type, Application, and Region.

Graphic film Market, By Film Type
  • Opaque Films
  • Transparent Films
  • Translucent Films
  • Reflective Films
Graphic film Market, By Product Type
  • Polyethylene
  • Polypropylene
  • Polyvinyl chloride
  • Others
Graphic film Market, By End-Use Industries
  • Automotive
  • Promotional & Advertisement
  • Industrial
  • Others
Graphic film Market, By Manufacturing Process
  • Calendered
  • Casting
  • Others
Graphic film Market, By Printing Technology
  • Flexography
  • Rotogravure
  • Offset
  • Digital
Graphic film Market, By Region
  • Asia Pacific (APAC)
  • North America
  • Europe
  • South America
  • Middle East & Africa

The market has been further analyzed for the key countries in each of these regions.

Recent Developments

  • In October 2023, Avery Dennison Corporation (US) partnered with Siser North America, to announce the retail launch of EasyPSV Starling, a pressure-sensitive vinyl film product.
  • In October 2023, DuPont de Nemours, Inc. (US) announced its collaboration with United States Steel Corporation, to launch COASTALUME, which combines the strength and self-healing characteristics of U. S. Steel’s GALVALUME material with DuPont Tedlar Polyvinyl Fluoride (PVF) film.
  • In October 2023, Drytac launched Polar Blockout UV opaque printable block-out film. It is the ideal solution for two-sided window graphics and other block-out layer requirements.
  • In September 2023, Drytac announced the launch of its new ReTac Clear PET film in North America.
  • In July 2023, Innovia (a subsidiary of CCL Industries (US)) invested in a new coating line to develop a new range of PVC-free films for the graphics sector at their site in Wigton, Great Britain.
  • In March 2023, ORAFOL Europe GmbH (Germany) launched a new Oracle 651 Matte PVC film. It is used for indoor and outdoor applications. It is available in 18 vibrant, luxurious matte colors.
  • In March 2023, HEXIS S.A.S (France) announced the acquisition of Stickittome, specializing in the supply of vinyl films for the printing and cutting process
  • In March 2023, Avery Dennison Corporation announced the expansion of its product line by adding two products DOL 1060 Max & DOL 1360 Max.
  • In November 2022, CCL Industries has launched a new generation of polypropylene, high gloss films, which are printable by both HP Latex and UV Inkjet systems.

Frequently Asked Questions (FAQ):

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TABLE OF CONTENTS
 
1 INTRODUCTION (Page No. - 34)
    1.1 STUDY OBJECTIVES 
    1.2 MARKET DEFINITION 
           1.2.1 INCLUSIONS AND EXCLUSIONS
    1.3 MARKET SCOPE 
          FIGURE 1 GRAPHIC FILMS MARKET SEGMENTATION
           1.3.1 REGIONS COVERED
           1.3.2 YEARS CONSIDERED
    1.4 CURRENCY 
    1.5 UNIT CONSIDERED 
    1.6 STAKEHOLDERS 
    1.7 LIMITATIONS 
    1.8 SUMMARY OF CHANGES 
 
2 RESEARCH METHODOLOGY (Page No. - 39)
    2.1 RESEARCH DATA 
          FIGURE 2 GRAPHIC FILMS MARKET: RESEARCH DESIGN
           2.1.1 SECONDARY DATA
                    2.1.1.1 Key data from secondary sources
           2.1.2 PRIMARY DATA
                    2.1.2.1 Key data from primary sources
                    2.1.2.2 Breakdown of interviews with experts
                    2.1.2.3 Key industry insights
    2.2 BASE NUMBER CALCULATION 
           2.2.1 SUPPLY-SIDE APPROACH
    2.3 MARKET SIZE ESTIMATION 
           2.3.1 BOTTOM-UP APPROACH
           2.3.2 TOP-DOWN APPROACH
    2.4 DATA TRIANGULATION 
          FIGURE 3 GRAPHIC FILMS MARKET: DATA TRIANGULATION
    2.5 ASSUMPTIONS 
    2.6 RECESSION IMPACT 
 
3 EXECUTIVE SUMMARY (Page No. - 47)
    FIGURE 4 POLYVINYL CHLORIDE LEAD GRAPHIC FILMS MARKET DURING FORECAST PERIOD
    FIGURE 5 OPAQUE FILM SEGMENT TO BE LARGEST SEGMENT THROUGH 2028
    FIGURE 6 PROMOTIONAL & ADVERTISEMENT TO DOMINATE GRAPHIC FILMS MARKET BY 2028
    FIGURE 7 ASIA PACIFIC TO BE FASTEST-GROWING MARKET IN FORECAST PERIOD
 
4 PREMIUM INSIGHTS (Page No. - 50)
    4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN GRAPHIC FILMS MARKET 
          FIGURE 8 DEVELOPING COUNTRIES OFFER ATTRACTIVE OPPORTUNITIES IN GRAPHIC FILMS MARKET
    4.2 ASIA PACIFIC: GRAPHIC FILMS MARKET, BY FILM TYPE AND COUNTRY 
          FIGURE 9 CHINA WAS LARGEST GRAPHIC FILMS MARKET IN 2022
    4.3 GRAPHIC FILMS MARKET, BY FILM TYPE 
          FIGURE 10 OPAQUE SEGMENT TO LEAD GRAPHIC FILMS MARKET DURING FORECAST PERIOD
    4.4 GRAPHIC FILMS MARKET, BY PRODUCT TYPE 
          FIGURE 11 POLYVINYL CHLORIDE TO BE FASTEST-GROWING SEGMENT DURING FORECAST PERIOD
    4.5 GRAPHIC FILMS MARKET, BY PRINTING TECHNOLOGY 
          FIGURE 12 FLEXOGRAPHY TO BE FASTEST-GROWING SEGMENT DURING FORECAST PERIOD
    4.6 GRAPHIC FILMS MARKET, BY END-USE INDUSTRY 
          FIGURE 13 PROMOTIONAL AND ADVERTISEMENT TO LEAD MARKET DURING FORECAST PERIOD
    4.7 GRAPHIC FILMS MARKET, BY COUNTRY 
          FIGURE 14 INDIA GRAPHIC FILMS MARKET TO RECORD HIGHEST CAGR FROM 2023 TO 2028
 
5 MARKET OVERVIEW (Page No. - 54)
    5.1 INTRODUCTION 
    5.2 MARKET DYNAMICS 
          FIGURE 15 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES IN GRAPHIC FILMS MARKET
           5.2.1 DRIVERS
                    5.2.1.1 Rising construction industry and improved living standards
                    5.2.1.2 Low installation and maintenance costs
                    5.2.1.3 Rising demand for wrap advertisements
           5.2.2 RESTRAINTS
                    5.2.2.1 Volatile raw material costs
                    5.2.2.2 Stringent government regulations regarding raw materials used for graphic film manufacturing
           5.2.3 OPPORTUNITIES
                    5.2.3.1 Increase in demand for bioplastic polymers
                    5.2.3.2 Continuous advancements in digital printing techniques
           5.2.4 CHALLENGES
                    5.2.4.1 Technological obsolescence
                    5.2.4.2 Limited recycling options
 
6 INDUSTRY TRENDS (Page No. - 59)
    6.1 PORTER’S FIVE FORCES ANALYSIS 
          FIGURE 16 GRAPHIC FILMS MARKET: PORTER’S FIVE FORCES ANALYSIS
          TABLE 1 GRAPHIC FILMS MARKET: PORTER’S FIVE FORCE ANALYSIS
           6.1.1 BARGAINING POWER OF SUPPLIERS
           6.1.2 THREAT OF NEW ENTRANTS
           6.1.3 THREAT OF SUBSTITUTES
           6.1.4 BARGAINING POWER OF BUYERS
           6.1.5 INTENSITY OF COMPETITIVE RIVALRY
    6.2 VALUE CHAIN ANALYSIS 
          FIGURE 17 PRODUCTION PROCESS CONTRIBUTES MOST VALUE TO OVERALL PRICE OF GRAPHIC FILMS
    6.3 TRENDS /DISRUPTIONS IMPACTING CUSTOMER’S BUSINESS 
           6.3.1 GRAPHIC FILMS MARKET - GLOBAL FORECAST TO 2028
                    6.3.1.1 Trends/Disruptions impacting customer’s business
                                FIGURE 18 TRENDS /DISRUPTIONS IMPACTING CUSTOMERS' BUSINESSES
    6.4 TARIFF AND REGULATORY LANDSCAPE 
           6.4.1 GRAPHIC FILMS MARKET, GLOBAL FORECAST TO 2028
           6.4.2 TARIFF RELATED TO GRAPHIC FILMS
    6.5 REGULATORY BODIES AND GOVERNMENT AGENCIES 
           6.5.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 2 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 3 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 4 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
                    TABLE 5 REST OF WORLD: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
    6.6 PRICING ANALYSIS 
           6.6.1 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY END-USE INDUSTRY
                    FIGURE 19 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY TOP 3 END-USE INDUSTRIES
                    TABLE 6 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY TOP END-USE INDUSTRIES (USD/SQUARE METER)
           6.6.2 AVERAGE SELLING PRICE TREND, BY REGION
                    FIGURE 20 AVERAGE SELLING PRICE TREND, BY REGION
                    TABLE 7 AVERAGE SELLING PRICE TREND, BY REGION (USD/SQUARE METER)
    6.7 TECHNOLOGY ANALYSIS 
           6.7.1 GRAPHIC FILMS MARKET - FORECAST TO 2028
                    6.7.1.1 Technology analysis
 
7 GRAPHIC FILMS MARKET, BY PRINTING TECHNOLOGY (Page No. - 74)
    7.1 INTRODUCTION 
          FIGURE 21 FLEXOGRAPHY TO REMAIN LARGEST MARKET SEGMENT
          TABLE 8 GRAPHIC FILMS MARKET, BY PRINTING TECHNOLOGY, 2021–2028 (USD MILLION)
          TABLE 9 GRAPHIC FILMS MARKET, BY PRINTING TECHNOLOGY, 2021–2028 (MILLION SQUARE METER)
    7.2 FLEXOGRAPHY 
           7.2.1 ADAPTABILITY AND COST-EFFECTIVENESS TO DRIVE MARKET
    7.3 ROTOGRAVURE 
           7.3.1 VERSATILITY AND EFFICIENCY TO DRIVE MARKET
    7.4 OFFSET 
           7.4.1 TECHNOLOGICAL ADVANCEMENTS AND INCREASED AUTOMATION TO ENHANCE EFFICIENCY
    7.5 DIGITAL 
           7.5.1 COST-EFFECTIVENESS FOR SHORT PRINT RUNS MAKING IT ECONOMICALLY VIABLE TO DRIVE MARKET
 
8 GRAPHIC FILMS MARKET, BY FILM TYPE (Page No. - 78)
    8.1 INTRODUCTION 
          FIGURE 22 OPAQUE FILMS TO DOMINATE GRAPHIC FILMS MARKET IN 2023
          TABLE 10 GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
          TABLE 11 GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
    8.2 OPAQUE FILMS 
           8.2.1 EFFECTIVE WAY TO ENHANCE PRIVACY TO DRIVE DEMAND
    8.3 REFLECTIVE FILMS 
           8.3.1 REFLECTIVE PROPERTIES TO INCREASE DEMAND
    8.4 TRANSPARENT FILMS 
           8.4.1 ABILITY TO ALLOW LIGHT TO PASS THROUGH TO DRIVE DEMAND
    8.5 TRANSLUCENT FILMS 
           8.5.1 ABILITY TO SOFTEN TRANSMITTED LIGHT TO DRIVE DEMAND
 
9 GRAPHIC FILMS MARKET, BY END-USE INDUSTRY (Page No. - 81)
    9.1 INTRODUCTION 
          FIGURE 23 PROMOTIONAL & ADVERTISEMENT SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE IN 2023
          TABLE 12 GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
          TABLE 13 GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
    9.2 AUTOMOTIVE 
           9.2.1 ABILITY TO TRANSFORM EXTERNAL APPEARANCE OF VEHICLES TO DRIVE DEMAND
    9.3 PROMOTIONAL & ADVERTISEMENT 
           9.3.1 EFFECTIVE IN CAPTURING ATTENTION AND CONVEYING MESSAGE TO DRIVE DEMAND
    9.4 INDUSTRIAL 
           9.4.1 DURABILITY TO DRIVE DEMAND
    9.5 OTHER END-USE INDUSTRIES 
 
10 GRAPHIC FILMS MARKET, BY MANUFACTURING PROCESS (Page No. - 85)
     10.1 INTRODUCTION 
     10.2 CALENDERED 
             10.2.1 PRECISE CONTROL OVER THICKNESS AND SURFACE CHARACTERISTICS TO DRIVE MARKET
     10.3 CASTING 
             10.3.1 VERSATILITY OF CASTING TO EXTEND ACROSS INDUSTRIES
     10.4 OTHER MANUFACTURING PROCESSES 
             10.4.1 ADVANCES IN COMPUTER-TO-PLATE SYSTEMS AND INCREASED AUTOMATION TO ENHANCE DEMAND
 
11 GRAPHIC FILMS MARKET, BY PRODUCT TYPE (Page No. - 87)
     11.1 INTRODUCTION 
             FIGURE 24 POLYVINYL CHLORIDE TO DOMINATE MARKET DURING FORECAST PERIOD
     11.2 GRAPHIC FILMS MARKET, BY PRODUCT TYPE 
             TABLE 14 GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
             TABLE 15 GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
     11.3 POLYVINYL CHLORIDE (PVC) 
             TABLE 16 POLYVINYL CHLORIDE PROPERTIES
     11.4 POLYPROPYLENE (PP) 
             TABLE 17 POLYPROPYLENE PROPERTIES
     11.5 POLYETHYLENE (PE) 
             TABLE 18 POLYETHYLENE PROPERTIES
     11.6 OTHER PRODUCT TYPES 
 
12 GRAPHIC FILMS MARKET, BY REGION (Page No. - 92)
     12.1 INTRODUCTION 
             FIGURE 25 GRAPHIC FILMS MARKET GROWTH RATE, BY COUNTRY, 2023–2028
             TABLE 19 GRAPHIC FILMS MARKET, BY REGION, 2021–2028 (USD MILLION)
             TABLE 20 GRAPHIC FILMS MARKET, BY REGION 2021–2028 (MILLION SQUARE METERS)
     12.2 NORTH AMERICA 
             12.2.1 RECESSION IMPACT
                        TABLE 21 NORTH AMERICA: GRAPHIC FILMS MARKET, BY COUNTRY, 2021–2028 (USD MILLION)
                        TABLE 22 NORTH AMERICA: GRAPHIC FILMS MARKET, BY COUNTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 23 NORTH AMERICA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                        TABLE 24 NORTH AMERICA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 25 NORTH AMERICA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                        TABLE 26 NORTH AMERICA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 27 NORTH AMERICA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                        TABLE 28 NORTH AMERICA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.2.2 US
                        12.2.2.1 Investment by automotive companies to drive demand
                                      TABLE 29 US: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 30 US: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 31 US: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 32 US: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 33 US: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 34 US: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.2.3 CANADA
                        12.2.3.1 Rising automotive industry to drive demand
                                      TABLE 35 CANADA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 36 CANADA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 37 CANADA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 38 CANADA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 39 CANADA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 40 CANADA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.2.4 MEXICO
                        12.2.4.1 Rising automotive industry to drive market
                                      TABLE 41 MEXICO: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 42 MEXICO: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 43 MEXICO: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 44 MEXICO: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 45 MEXICO: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 46 MEXICO: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
     12.3 EUROPE 
             12.3.1 RECESSION IMPACT
                        FIGURE 26 EUROPE: MARKET SNAPSHOT
                        TABLE 47 EUROPE: GRAPHIC FILMS MARKET, BY COUNTRY, 2021–2028 (USD MILLION)
                        TABLE 48 EUROPE: GRAPHIC FILMS MARKET, BY COUNTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 49 EUROPE: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                        TABLE 50 EUROPE: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 51 EUROPE: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                        TABLE 52 EUROPE: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 53 EUROPE: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                        TABLE 54 EUROPE: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 55 EUROPE: GRAPHIC FILMS MARKET, BY PRINTING TECHNOLOGY, 2021–2028 (USD MILLION)
                        TABLE 56 EUROPE: GRAPHIC FILMS MARKET, PRINTING TECHNOLOGY, 2021–2028 (MILLION SQUARE METERS)
             12.3.2 GERMANY
                        12.3.2.1 Growing automotive and advertising industries to increase demand
                                      TABLE 57 GERMANY: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 58 GERMANY: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 59 GERMANY: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 60 GERMANY: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 61 GERMANY: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 62 GERMANY: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.3.3 UK
                        12.3.3.1 Increased spending on advertising sector to provide growth opportunities
                                      TABLE 63 UK: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 64 UK: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 65 UK: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 66 UK: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 67 UK: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 68 UK: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.3.4 FRANCE
                        12.3.4.1 Government initiatives to boost demand
                                      TABLE 69 FRANCE: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 70 FRANCE: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 71 FRANCE: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 72 FRANCE: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 73 FRANCE: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 74 FRANCE: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.3.5 ITALY
                        12.3.5.1 Government initiatives to drive market
                                      TABLE 75 ITALY: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 76 ITALY: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 77 ITALY: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 78 ITALY: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 79 ITALY: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 80 ITALY: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.3.6 RUSSIA
                        12.3.6.1 Government initiatives to lead the market growth
                                      TABLE 81 RUSSIA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 82 RUSSIA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 83 RUSSIA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 84 RUSSIA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 85 RUSSIA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 86 RUSSIA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.3.7 REST OF EUROPE
                        TABLE 87 REST OF EUROPE: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                        TABLE 88 REST OF EUROPE: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 89 REST OF EUROPE: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                        TABLE 90 REST OF EUROPE: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 91 REST OF EUROPE: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                        TABLE 92 REST OF EUROPE: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
     12.4 ASIA PACIFIC 
             12.4.1 RECESSION IMPACT
                        FIGURE 27 ASIA PACIFIC: MARKET SNAPSHOT
                        TABLE 93 ASIA PACIFIC: GRAPHIC FILMS MARKET, BY COUNTRY, 2021–2028 (USD MILLION)
                        TABLE 94 ASIA PACIFIC: GRAPHIC FILMS MARKET, BY COUNTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 95 ASIA PACIFIC: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                        TABLE 96 ASIA PACIFIC: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 97 ASIA PACIFIC: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                        TABLE 98 ASIA PACIFIC: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 99 ASIA PACIFIC: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                        TABLE 100 ASIA PACIFIC: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 101 ASIA PACIFIC: GRAPHIC FILMS MARKET, BY PRINTING TECHNOLOGY, 2021–2028 (USD MILLION)
                        TABLE 102 ASIA PACIFIC: GRAPHIC FILMS MARKET, BY PRINTING TECHNOLOGY, 2021–2028 (MILLION SQUARE METERS)
             12.4.2 CHINA
                        12.4.2.1 Expanding automotive industry to drive market
                                      TABLE 103 CHINA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 104 CHINA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 105 CHINA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 106 CHINA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 107 CHINA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 108 CHINA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.4.3 INDIA
                        12.4.3.1 Rising advertising and automotive industries to drive demand
                                      TABLE 109 INDIA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 110 INDIA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 111 INDIA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 112 INDIA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 113 INDIA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 114 INDIA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.4.4 JAPAN
                        12.4.4.1 Growing automotive industry to support market
                                      TABLE 115 JAPAN: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 116 JAPAN: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 117 JAPAN: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 118 JAPAN: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 119 JAPAN: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 120 JAPAN: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.4.5 SOUTH KOREA
                        12.4.5.1 Growing electric vehicles market to drive demand
                                      TABLE 121 SOUTH KOREA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 122 SOUTH KOREA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 123 SOUTH KOREA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 124 SOUTH KOREA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 125 SOUTH KOREA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 126 SOUTH KOREA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.4.6 AUSTRALIA
                        12.4.6.1 Increasing sales of automotive vehicles to drive market
                                      TABLE 127 AUSTRALIA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 128 AUSTRALIA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 129 AUSTRALIA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 130 AUSTRALIA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 131 AUSTRALIA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 132 AUSTRALIA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.4.7 REST OF ASIA PACIFIC
                        TABLE 133 REST OF ASIA PACIFIC: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                        TABLE 134 REST OF ASIA PACIFIC: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 135 REST OF ASIA PACIFIC: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                        TABLE 136 REST OF ASIA PACIFIC: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 137 REST OF ASIA PACIFIC: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                        TABLE 138 REST OF ASIA PACIFIC: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
     12.5 SOUTH AMERICA 
             12.5.1 RECESSION IMPACT
                        TABLE 139 SOUTH AMERICA: GRAPHIC FILMS MARKET, BY COUNTRY, 2021–2028 (USD MILLION)
                        TABLE 140 SOUTH AMERICA: GRAPHIC FILMS MARKET, BY COUNTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 141 SOUTH AMERICA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                        TABLE 142 SOUTH AMERICA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 143 SOUTH AMERICA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                        TABLE 144 SOUTH AMERICA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 145 SOUTH AMERICA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                        TABLE 146 SOUTH AMERICA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 147 SOUTH AMERICA: GRAPHIC FILMS MARKET, BY PRINTING TECHNOLOGY, 2021–2028 (USD MILLION)
                        TABLE 148 SOUTH AMERICA: GRAPHIC FILMS MARKET, BY PRINTING TECHNOLOGY, 2021–2028 (MILLION SQUARE METERS)
             12.5.2 BRAZIL
                        12.5.2.1 Rising digital printing technology to drive market
                                      TABLE 149 BRAZIL: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 150 BRAZIL: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 151 BRAZIL: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 152 BRAZIL: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 153 BRAZIL: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 154 BRAZIL: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.5.3 ARGENTINA
                        12.5.3.1 Automotive sector growth to drive market
                                      TABLE 155 ARGENTINA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 156 ARGENTINA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 157 ARGENTINA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 158 ARGENTINA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 159 ARGENTINA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 160 ARGENTINA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.5.4 REST OF SOUTH AMERICA
                        TABLE 161 REST OF SOUTH AMERICA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                        TABLE 162 REST OF SOUTH AMERICA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 163 REST OF SOUTH AMERICA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                        TABLE 164 REST OF SOUTH AMERICA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 165 REST OF SOUTH AMERICA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                        TABLE 166 REST OF SOUTH AMERICA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
     12.6 MIDDLE EAST & AFRICA 
             12.6.1 RECESSION IMPACT
                        TABLE 167 MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY COUNTRY, 2021–2028 (USD MILLION)
                        TABLE 168 MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY COUNTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 169 MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                        TABLE 170 MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 171 MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                        TABLE 172 MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 173 MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                        TABLE 174 MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 175 MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY PRINTING TECHNOLOGY, 2021–2028 (USD MILLION)
                        TABLE 176 MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY PRINTING TECHNOLOGY, 2021–2028 (MILLION SQUARE METERS)
             12.6.2 GCC COUNTRIES
                        12.6.2.1 Growing electric vehicle demand to drive market
                                      TABLE 177 GCC COUNTRIES: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 178 GCC COUNTRIES: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 179 GCC COUNTRIES: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 180 GCC COUNTRIES: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 181 GCC COUNTRIES: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 182 GCC COUNTRIES: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.6.3 UAE
                        12.6.3.1 Growing end-use industries to drive market
                                      TABLE 183 UAE: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 184 UAE: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 185 UAE: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 186 UAE: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 187 UAE: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 188 UAE: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.6.4 REST OF GCC
                        TABLE 189 REST OF GCC COUNTRIES: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                        TABLE 190 REST OF GCC COUNTRIES: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 191 REST OF GCC COUNTRIES: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                        TABLE 192 REST OF GCC COUNTRIES: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 193 REST OF GCC COUNTRIES: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                        TABLE 194 REST OF GCC COUNTRIES: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.6.5 SOUTH AFRICA
                        12.6.5.1 Enhanced macroeconomic management to play vital role
                                      TABLE 195 SOUTH AFRICA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                                      TABLE 196 SOUTH AFRICA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 197 SOUTH AFRICA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                                      TABLE 198 SOUTH AFRICA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                                      TABLE 199 SOUTH AFRICA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                                      TABLE 200 SOUTH AFRICA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
             12.6.6 REST OF MIDDLE EAST & AFRICA
                        TABLE 201 REST OF MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (USD MILLION)
                        TABLE 202 REST OF MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY PRODUCT TYPE, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 203 REST OF MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (USD MILLION)
                        TABLE 204 REST OF MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY END-USE INDUSTRY, 2021–2028 (MILLION SQUARE METERS)
                        TABLE 205 REST OF MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (USD MILLION)
                        TABLE 206 REST OF MIDDLE EAST & AFRICA: GRAPHIC FILMS MARKET, BY FILM TYPE, 2021–2028 (MILLION SQUARE METERS)
 
13 COMPETITIVE LANDSCAPE (Page No. - 169)
     13.1 OVERVIEW 
                        TABLE 207 OVERVIEW OF STRATEGIES ADOPTED BY KEY GRAPHIC FILM PLAYERS
     13.2 MARKET SHARE ANALYSIS 
             FIGURE 28 GRAPHIC FILMS MARKET: MARKET SHARE ANALYSIS
             TABLE 208 GRAPHIC FILMS MARKET: DEGREE OF COMPETITION
     13.3 REVENUE ANALYSIS OF TOP MARKET PLAYERS 
             FIGURE 29 REVENUE ANALYSIS FOR KEY COMPANIES IN GRAPHIC FILMS MARKET IN PAST FIVE YEARS
     13.4 COMPANY EVALUATION MATRIX 
             13.4.1 STARS
             13.4.2 EMERGING LEADERS
             13.4.3 PERVASIVE PLAYERS
             13.4.4 PARTICIPANTS
                        FIGURE 30 COMPANY EVALUATION MATRIX, 2022
             13.4.5 COMPANY FOOTPRINT
                        FIGURE 31 GRAPHIC FILMS MARKET: PRODUCT FOOTPRINT (27 COMPANIES)
                        TABLE 209 GRAPHIC FILMS MARKET: END-USE INDUSTRY FOOTPRINT (27 COMPANIES)
                        TABLE 210 GRAPHIC FILMS MARKET: REGIONAL FOOTPRINT (25 COMPANIES)
                        TABLE 211 GRAPHIC FILMS MARKET: COMPANY FOOTPRINT (25 COMPANIES)
     13.5 START-UPS/SMES EVALUATION MATRIX, 2022 
             13.5.1 PROGRESSIVE COMPANIES
             13.5.2 RESPONSIVE COMPANIES
             13.5.3 DYNAMIC COMPANIES
             13.5.4 STARTING BLOCKS
                        FIGURE 32 START-UPS/SMES EVALUATION MATRIX: GRAPHIC FILMS MARKET, 2022
             13.5.5 COMPETITIVE BENCHMARKING
                        TABLE 212 GRAPHIC FILMS MARKET: DETAILED LIST OF KEY START-UP/SMES
                        TABLE 213 GRAPHIC FILMS MARKET: COMPETITIVE BENCHMARKING OF KEY START-UP/SMES
     13.6 COMPETITIVE SCENARIO AND TRENDS 
             13.6.1 PRODUCT LAUNCHES
                        TABLE 214 PRODUCT LAUNCHES, 2019–2023
             13.6.2 DEALS
                        TABLE 215 DEALS, 2019–2023
 
14 COMPANY PROFILES (Page No. - 188)
(Business overview, Products/Solutions/Services offered, Recent Developments, MnM view, Key strength/Right to win, Strategic choices made, Weaknesses and competitive threats) *
     14.1 KEY PLAYERS 
             14.1.1 AVERY DENNISON CORPORATION
                        TABLE 216 AVERY DENNISON CORPORATION: COMPANY OVERVIEW
                        FIGURE 33 AVERY DENNISON CORPORATION: COMPANY SNAPSHOT
                        TABLE 217 AVERY DENNISON CORPORATION: DEALS
                        TABLE 218 AVERY DENNISON CORPORATION: PRODUCT LAUNCHES
             14.1.2 3M
                        TABLE 219 3M: COMPANY OVERVIEW
                        FIGURE 34 3M: COMPANY SNAPSHOT
                        TABLE 220 3M: DEALS
                        TABLE 221 3M: OTHERS
             14.1.3 DUPONT DE NEMOURS, INC.
                        TABLE 222 DUPONT DE NEMOURS, INC.: COMPANY OVERVIEW
                        FIGURE 35 DUPONT DE NEMOURS, INC.: COMPANY SNAPSHOT
                        TABLE 223 DUPONT DE NEMOURS, INC.: DEALS
                        TABLE 224 DUPONT DE NEMOURS, INC.: PRODUCT LAUNCHES
             14.1.4 CCL INDUSTRIES
                        TABLE 225 CCL INDUSTRIES.: COMPANY OVERVIEW
                        FIGURE 36 CCL INDUSTRIES: COMPANY SNAPSHOT
                        TABLE 226 CCL INDUSTRIES: PRODUCT LAUNCHES
                        TABLE 227 CCL INDUSTRIES: OTHERS
             14.1.5 ORAFOL EUROPE GMBH
                        TABLE 228 ORAFOL EUROPE GMBH: COMPANY OVERVIEW
                        TABLE 229 ORAFOL EUROPE GMBH: DEALS
                        TABLE 230 ORAFOL EUROPE GMBH: PRODUCT LAUNCHES
             14.1.6 HEXIS S.A.S.
                        TABLE 231 HEXIS S.A.S.: COMPANY OVERVIEW
                        TABLE 232 HEXIS S.A.S.: DEALS
                        TABLE 233 HEXIS S.A.S: PRODUCT LAUNCHES
                        TABLE 234 HEXIS S.A.S.: OTHERS
             14.1.7 ARLON GRAPHICS, LLC
                        TABLE 235 ARLON GRAPHICS, LLC: COMPANY OVERVIEW
                        TABLE 236 ARLON GRAPHICS, LLC: DEALS
                        TABLE 237 ARLON GRAPHICS, LLC: PRODUCT LAUNCHES
             14.1.8 ACHILLES USA INC.
                        TABLE 238 ACHILLES USA INC.: COMPANY OVERVIEW
             14.1.9 DUNMORE
                        TABLE 239 DUNMORE: COMPANY OVERVIEW
                        TABLE 240 DUNMORE: PRODUCT LAUNCHES
             14.1.10 DRYTAC
                        TABLE 241 DRYTAC: COMPANY OVERVIEW
                        TABLE 242 DRYTAC: PRODUCT LAUNCHES
             14.1.11 LX HAUSYS
                        TABLE 243 LX HAUSYS: COMPANY OVERVIEW
             14.1.12 FEDRIGONI S.P.A.
                        TABLE 244 FEDRIGONI S.P.A.: COMPANY OVERVIEW
                        FIGURE 37 FEDRIGONI S.P.A.: COMPANY SNAPSHOT
                        TABLE 245 FEDRIGONI S.P.A.: DEALS
                        TABLE 246 FEDRIGONI S.P.A.: OTHERS
*Details on Business overview, Products/Solutions/Services offered, Recent Developments, MnM view, Key strengths, Strategic choices, Weaknesses and competitive threats might not be captured in case of unlisted companies.
     14.2 OTHER PLAYERS 
             14.2.1 LINTEC CORPORATION
                        TABLE 247 LINTEC CORPORATION: COMPANY OVERVIEW
             14.2.2 CONTRA VISION LIMITED
                        TABLE 248 CONTRA VISION LIMITED: COMPANY OVERVIEW
             14.2.3 MATIV
                        TABLE 249 MATIV: COMPANY OVERVIEW
             14.2.4 COSMO FILMS LIMITED
                        TABLE 250 COSMO FILMS LIMITED: COMPANY OVERVIEW
             14.2.5 TAGHLEEF INDUSTRIES
                        TABLE 251 TAGHLEEF INDUSTRIES: COMPANY OVERVIEW
             14.2.6 ACCO BRANDS
                        TABLE 252 ACCO BRANDS: COMPANY OVERVIEW
             14.2.7 ULTRAFLEX SYSTEMS INC.
                        TABLE 253 ULTRAFLEX SYSTEMS INC.: COMPANY OVERVIEW
             14.2.8 THE GRIFF NETWORK
                        TABLE 254 THE GRIFF NETWORK: COMPANY OVERVIEW
             14.2.9 BRIDGEHEAD CO., LTD.
                        TABLE 255 BRIDGEHEAD CO., LTD.: COMPANY OVERVIEW
             14.2.10 JESSUP MANUFACTURING COMPANY
                        TABLE 256 JESSUP MANUFACTURING COMPANY: COMPANY OVERVIEW
             14.2.11 GARWARE HI-TECH FILMS LIMITED
                        TABLE 257 GARWARE HI-TECH FILMS LIMITED: COMPANY OVERVIEW
             14.2.12 CELADON TECHNOLOGY COMPANY LTD.
                        TABLE 258 CELADON TECHNOLOGY COMPANY LTD.: COMPANY OVERVIEW
             14.2.13 NEKOOSA
                        TABLE 259 NEKOOSA: COMPANY OVERVIEW
             14.2.14 CONTINENTAL GRAFIX USA, INC.
                        TABLE 260 CONTINENTAL GRAFIX USA, INC.: COMPANY OVERVIEW
             14.2.15 JIANGSU AOLI NEW MATERIALS CO., LTD.
                        TABLE 261 JIANGSU AOLI NEW MATERIALS CO., LTD.: COMPANY OVERVIEW
 
15 ADJACENT MARKET (Page No. - 231)
     15.1 INTRODUCTION 
     15.2 LIMITATIONS 
     15.3 LARGE FORMAT PRINTER MARKET 
             TABLE 262 LARGE FORMAT PRINTER MARKET, BY REGION, 2019–2022 (USD BILLION)
             TABLE 263 LARGE FORMAT PRINTER MARKET, BY REGION, 2023–2028 (USD BILLION)
 
16 APPENDIX (Page No. - 234)
     16.1 DISCUSSION GUIDE 
     16.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 
     16.3 CUSTOMIZATION OPTIONS 
     16.4 RELATED REPORTS 
     16.5 AUTHOR DETAILS 

This research involved the use of extensive secondary sources and databases, such as Factiva and Bloomberg, to identify and collect information useful for a technical and market-oriented study of the Graphic film market. Primary sources included industry experts from related industries and preferred suppliers, manufacturers, distributors, technologists, standards & certification organizations, and organizations related to all segments of the value chain of this industry. In-depth interviews have been conducted with various primary respondents, such as key industry participants, subject matter experts (SMEs), executives of key companies, and industry consultants, to obtain and verify critical qualitative and quantitative information as well as to assess growth prospects.

Secondary Research

In the secondary research process, various sources such as annual reports, press releases, and investor presentations of companies; white papers; and publications from recognized websites and databases have been referred to for identifying and collecting information. Secondary research has been used to obtain key information about the industry's supply chain, the total pool of key players, market classification and segmentation according to the industry trends to the bottom-most level, regional markets, and key developments from both market- and technology-oriented perspectives.

Primary Research

The Graphic film market comprises several stakeholders in the supply chain, which include suppliers, processors, and end-product users. Various primary sources from the supply and demand sides of the markets have been interviewed to obtain qualitative and quantitative information. The primary participants from the demand side include key opinion leaders, executives, managers, directors, and CEOs of companies in the Graphic film market. Primary sources from the supply side include associations and institutions involved in the Graphic film industry, key opinion leaders, and processing players.

Following is the breakdown of primary respondents—

 

Graphic Film Market Size, and Share

To know about the assumptions considered for the study, download the pdf brochure

Market Size Estimation

Both top-down and bottom-up approaches were used to estimate and validate the size of the global Graphic film market. The research methodology used to estimate the market size includes the following:

  • The key players in the industry were identified through extensive secondary research.
  • The supply chain of the industry and market size, in terms of value, were determined through primary and secondary research.
  • All percentage shares split, and breakdowns were determined using secondary sources and verified through primary sources.
  • All possible parameters that affect the markets covered in this research study were accounted for, viewed in extensive detail, verified through primary research, and analyzed to obtain the final quantitative and qualitative data.
  • The research includes the study of reports, reviews, and newsletters of key industry players along with extensive interviews with key officials, such as directors and marketing executives.

Market Size Estimation: Bottom-Up Approach

Graphic Film Market Size, and Share

To know about the assumptions considered for the study, Request for Free Sample Report

Market Size Estimation: Top-Down Approach

Graphic Film Market Size, and Share

Data Triangulation

After arriving at the total market size from the estimation process explained above, the overall market was split into several segments and subsegments. To complete the overall market size estimation process and arrive at the exact statistics for all segments and subsegments, the data triangulation and market breakdown procedures have been employed, wherever applicable. The data have been triangulated by studying various factors and trends from both the demand and supply sides. In addition, the market size has been validated by using both the top-down and bottom-up approaches.

Market Definition

A graphic film is a polymer-based sheet or layer designed for the efficient storage of diverse data, labels, and product security information. Functioning as a protective layer, it not only safeguards the content but also elevates the visual allure of the product. These films come in several product types like polypropylene, polyvinyl chloride, polyethylene, and others. There are several printing methods such as flexography and rotogravure, offset, and digital, which can be used to print the thunks or drawings over the surface of the film.

Key Stakeholders

  • Material Suppliers and Producers
  • Regulatory Bodies
  • End User
  • Research and Development Organizations
  • Industrial Associations
  • Graphic film manufacturers, dealers, traders, and suppliers.

Report Objectives

  • To define, describe, and forecast the global Graphic film market in terms of value and volume.
  • To provide insights regarding the significant factors influencing the growth of the market (drivers, restraints, opportunities, and challenges)
  • To analyze and forecast the market based on film type, product type, printing methods, manufacturing processes, end-use industries, and region
  • To forecast the market size, in terms of value and volume, with respect to five main regions: North America, Europe, Asia Pacific, South America, and Middle East & Africa.
  • To analyze the opportunities in the market for stakeholders and provide details of the competitive landscape.
  • To strategically profile key players in the market.
  • To analyze competitive developments in the market, such as new product launches, capacity expansions, and mergers & acquisitions.
  • To strategically profile the leading players and comprehensively analyze their key developments in the market.

Available Customizations:

Along with the given market data, MarketsandMarkets offers customizations as per the specific needs of the companies. The following customization options are available for the report:

Product Analysis:

  • Product Matrix which gives a detailed comparison of the product portfolio of each company

Regional Analysis:

  • Further breakdown of the Rest of the APAC Graphic film market
  • Further breakdown of the Rest of Europe’s Graphic film market

Company Information:

  • Detailed analysis and profiling of additional market players (up to 5)
Custom Market Research Services

We will customize the research for you, in case the report listed above does not meet with your exact requirements. Our custom research will comprehensively cover the business information you require to help you arrive at strategic and profitable business decisions.

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